Sprout Social
Sprout SocialReviews from AWS customer
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Sprout Social Streamlines Workflow and Reporting for Busy Teams
What do you like best about the product?
Sprout Social offers one of the cleanest and most intuitive dashboards available. It brings together publishing, engagement, analytics, and reporting into a single platform, which makes managing multiple accounts and campaigns much simpler without the need to switch between different tools. The reporting suite stands out for its customizable and visually clear insights, making it easier to demonstrate ROI to both internal teams and clients. The greatest advantage is the significant time savings it provides for social teams. With streamlined scheduling, approval workflows, and performance tracking, collaboration remains efficient across departments.
What do you dislike about the product?
Sprout Social stands out as a strong all-in-one platform, but its pricing can seem high, particularly for larger teams or organizations handling numerous profiles. The analytics and reporting features are comprehensive, yet they would be even better with enhanced customization options and greater flexibility in exporting data. At times, the platform’s listening capabilities and influencer tracking may feel somewhat restricted, depending on the industry. In summary, while the overall value is solid, there is still some room for improvement in terms of pricing and advanced customization.
What problems is the product solving and how is that benefiting you?
Sprout Social streamlines all aspects of social media management by bringing them together in one well-organized platform. By removing the hassle of switching between different tools for scheduling, monitoring, and reporting, it allows our team to save a considerable amount of time each week. The unified inbox feature enables us to respond more quickly and manage our community more effectively. Additionally, the analytics dashboards simplify the process of turning performance data into clear, actionable insights for both leadership and clients. In summary, Sprout Social enhances our collaboration, ensures consistent messaging, and boosts our confidence in reporting ROI across every platform we oversee.
I’m able to provide our customers with the support they need in a timely and efficient manner.
What do you like best about the product?
I work as an Executive Response Analyst at Corpay and use Sprout Monday through Friday to review and respond to customer reviews, complaints, account assistance requests, and prospect inquiries. The platform’s user-friendly design makes it easy to navigate and helps us efficiently complete our daily tasks.
What do you dislike about the product?
As of now, I don’t have any dislikes or concerns about Sprout — my experience has been entirely positive so far.
What problems is the product solving and how is that benefiting you?
We’re able to address and resolve customers’ negative experiences while providing them with an appropriate resolution.
User-Friendly and Scalable SMM Tool with Helpful Service Team
What do you like best about the product?
I have experience with many social media management tools, and Sprout continues to be the most user friendly, out-of-the box tool that can still be easily scaled for Enterprise businesses. We also utilize their services team, who are a great asset to our overall social media team.
What do you dislike about the product?
Sprout has an agressive product roadmap and has made many aquisitions in the space. I sense this is starting to dilute their original purpose of providing a single, all-in-one tool for social media teams. Additional features seem to be adding more noise, like a strong emphasis on AI that has not yet proven valuable to my team.
What problems is the product solving and how is that benefiting you?
All-in-one, cross-platform reporting solution. Easy to use scheduling and post management. Custom report capabilities for large, Enterprise organization.
Effortless Social Management with Sprout Social
What do you like best about the product?
I really appreciate the transparency and ease of use with Sprout Social. We have looked into other platforms before and always come back to Sprout, mainly for the ease of use.
What do you dislike about the product?
The only thing that I dislike about Sprout is how many "things" there are that you can use. Though we only go very surface level with how we use Sprout so I am sure they are all useful to others! An option to simplify the dashboard could be useful to only show the things we really use. We have also had some trouble with notifications and the use of the mobile app.
What problems is the product solving and how is that benefiting you?
We really appreciate that all of our DM's and comments can be funneled to one place. That is our primary reason for having the app, as we are active on multiple social media platforms.
Intuitive Tool That Centralizes Marketing Efforts
What do you like best about the product?
I really appreciate Sprout Social for its intuitive and easy-to-navigate user interface. This aspect of the platform significantly saves us time, especially when training new team members. It makes it easier to locate and track post performance efficiently, which enhances our overall marketing efforts. Additionally, Sprout Social offers a centralized way to schedule and track multiple posts across different platforms simultaneously, which is a tremendous time-saver. The reasonable pricing of Sprout Social was also a compelling factor in our decision to switch from Sprinklr, and we found the initial setup to be very straightforward. The support from the staff and team during the onboarding process was exemplary and greatly appreciated.
What do you dislike about the product?
I find it challenging that Sprout Social doesn't allow editing the copy for different platforms when scheduling the same post. This limitation means that any deviations in tagging other social handles require creating an additional draft, which adds extra steps to the process.
What problems is the product solving and how is that benefiting you?
I find Sprout Social simplifies scheduling and tracking posts across platforms, centralizes analytics to boost marketing performance, and its intuitive interface saves training time and enhances post performance tracking.
Intuitive, Insightful, and Effortless Social Management
What do you like best about the product?
I really appreciate how intuitive and user-friendly Sprout Social is. The platform makes it easy to manage multiple social profiles in one place, schedule posts, and track performance without feeling overwhelming. The reporting and analytics tools are especially valuable—they provide clear, actionable insights that help improve strategy and demonstrate ROI. Plus, the Smart Inbox feature is a game-changer for staying on top of engagement efficiently.
What do you dislike about the product?
While reports are visually appealing, customisation options can be limited compared to tools like Hootsuite or custom dashboards.
What problems is the product solving and how is that benefiting you?
Before Sprout, managing multiple platforms was time-consuming and prone to errors. Now, I can plan, schedule, and publish content across all channels from one dashboard. This saves hours each week and ensures consistent posting.Sprout’s reporting tools give me clear insights into engagement, reach, and audience behaviour. Instead of guessing what works, I can make data-driven decisions to optimise campaigns and demonstrate ROI to stakeholders.
Sprout Social Review
What do you like best about the product?
What I appreciate most about Sprout Social is the ability to schedule my social media posts in advance and view all my planned content on a calendar. This feature really simplifies my work as a social media manager. I also find it helpful that I can use AI to come up with more creative and engaging caption ideas.
What do you dislike about the product?
I would like the optimized scheduling times to be more precise, as this would better guide me on when to post in order to achieve the highest engagement.
What problems is the product solving and how is that benefiting you?
Sprout helps me manage my time better as a social media manager because I can schedule content onto different channels ahead of time and see their full layout on a calendar.
Effortless Social Media Management with an Intuitive Interface
What do you like best about the product?
Sprout has been an incredible tool for organizing and scheduling our social media content. The interface is clean, intuitive, and makes managing multiple accounts effortless.
What do you dislike about the product?
While the platform is powerful, it can take some time to fully learn all of its features and reporting tools
What problems is the product solving and how is that benefiting you?
Sprout’s new “first comment” scheduling feature lets us add and schedule the first comment—like hashtags or disclaimers—at the same time as the main post. This eliminated the hassle of manually adding comments after publishing and ensures everything goes live seamlessly. It’s saved us time, improved consistency, and keeps our posts cleaner and more organized.
Robust Reporting and Seamless Account Switching Make It Stand Out
What do you like best about the product?
Robust reporting, ease of switching between accounts, Mobile Publisher option.
What do you dislike about the product?
It's frustrating not being able to post a mix of image + video Carousels, or scheduling a Story is only available for Instagram.
What problems is the product solving and how is that benefiting you?
I've tried several other social media management tools (Hootsuite, Planoly, etc.) and Sprout Social is the best tool I've encountered.
Great Social Posting Tool with Minor Platform Limitations
What do you like best about the product?
I really appreciate the integration with Canva, which makes turning graphics into social media posts fairly seamless. I also like that you are able to schedule social media content out further than you can with Meta Suite, which limits scheduling to within a month of the current date.
What do you dislike about the product?
There are some odd limitations, for example, you can't post to a Facebook story, but you can post to an Instagram story. Another example would be that while you can import still images directly from Canva, you cannot directly import items with simple animations or sounds which qualify as videos. I also don't like that our Instagram account will automatically disconnect from Sprout at fixed periods, and while Sprout will tell you that the Instagram account will need to be reverified, the notification is extremely easy to miss.
What problems is the product solving and how is that benefiting you?
Sprout Social enables us to manage, organize and schedule most of our day-to-day social media content in one place which is incredibly helpful. I also really appreciate the weekly reports it generates which shows critical data like the number of interactions or followers gained/lost over the previous week. This data is incredibly valuable, though it can be somewhat of a challenge to extrapolate a coherent strategy from it.
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