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Sprout Social

Sprout Social

Reviews from AWS customer

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5,582 reviews
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    Anna P.

Fast & user-friendly

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social is an easy-to-use platform for planning social content! I love the way that the calendar is laid out for a great visual in terms of planning and seeing what is coming up ahead on the posting schedule. I use Sprout every day for my job in communications and social media, and it has been easy to learn and implement into the way I plan content. I enjoy seeing the metrics from posts and percent of engagement with each post as well. It fits great into my day-to-day duties as a social media manager! It uploads all posts at high quality as well, which is great because other platforms I've used in the past have chopped the quality a bit when uploading.
What do you dislike about the product?
Sprout Social is a little bit on the expensive side of content planning platforms, and so the cost has put a little bit of strain on the budget and looking towards moving away from the platform solely because of the cost and not using all of the features to their fullest extent for the type of content we are putting out.
What problems is the product solving and how is that benefiting you?
It solves the issue of taking time every day to look at social media analytics and to remember to post on time every day. I mostly enjoy and benefit from the peak times feature, so that we can see what peak times of engagement each day to aim to post during.


    Leisure, Travel & Tourism

A decent platform that could use improvement

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I like the reports; I find them easy to navigate and the reports provide detailed insights.
What do you dislike about the product?
I hate the mobile app and wish I could at least have access to SproutLink on it. I also don't like SproutLink though because it takes a long time for the links to show up after publishing a post and sometimes the link doesn't even show up at all, so I don't have much trust in Sprout. I've used similar platforms and they don't have this issue.
What problems is the product solving and how is that benefiting you?
I get access to better detailed reports and I can plan and publish content in one place rather than in-app.


    ali .

Perfect platform for social posting and reporting!

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I love the scheduling tool and being able to see it in a calendar overview. I also utilize the reports feature to keep my team updated with trends in data.
What do you dislike about the product?
I wish there was more information to describe the reporting sections and what they mean, how they are calculated and weighed.
What problems is the product solving and how is that benefiting you?
It bridges the gap to see the results from organic social media vs paid, from now loading our paid account into the platform.


    Broadcast Media

Sprout is user-friendly and offers important tools

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I enjoy Sprout's function to post across various social media platforms by the click of one button. I also enjoy how Sprout offers tools for measuring social media analytics and social listening which I hope to use more of.
What do you dislike about the product?
I don't like how some of my posts do not go through without explanation and how sometimes, my social media accounts disconnect randomly.
What problems is the product solving and how is that benefiting you?
It is solving the problem of posting natively to various social media accounts.


    Hospitality

Sprout Social Review

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I like that I can post on several accounts at once
What do you dislike about the product?
I cannot schedule carousels with videos in them
Cannot add music to posts on sprout
What problems is the product solving and how is that benefiting you?
streamlining where we post everything
can view analytics in a digestible way


    Chaeli M.

Sprout Social is a great tool for marketing teams!

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
Sprout social helps my team and I keep our multiple brands social platforms organized with a one stop shop to post whatever I need to do at the drop of a hat.
What do you dislike about the product?
The tagging feature on Sprout can be a little harder when you have to create multiple posts to tag on different platforms.
What problems is the product solving and how is that benefiting you?
Sprout social is helping cut our execution time in half. We can toggle between brands to post with ease. We can also schedule posts in advance which helps us plan strategies that work.


    Chris R.

Sprout makes cross-posting and tagging so easy!

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I love the ability to pull reports from all managed social platforms and the ease of use when contacting customer support.
What do you dislike about the product?
I wish Sprout Social offered a way to post to Instagram Stories as it is such an integral part of most social media strategies.
What problems is the product solving and how is that benefiting you?
Scheduling posts is ideal in managing bandwidth. Sprout's ability to produce a PDF report that can be automated to send to all parties who need to be notified is also very efficient and saves times.


    Megan P. S.

Easy to Use, Quality Data

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
Sprout allows me to track what's working and what's not working in near real-time. Its interface is easy to use, and conducive to helping analyze trends from our followers.
What do you dislike about the product?
I would like to have more influencer insight (like Brandwatch) on the basic Sprout plan.
What problems is the product solving and how is that benefiting you?
Sprout is allowing us to schedule our social media posts and analyze their successes.


    Apparel & Fashion

Impressed with the capabilities!

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I enjoy how easy the platform is to setup and use. The way the information is organized makes it easy to digest and report out on. The support team is also great at helping me accomplish my goals and suggesting new ideas to implement. I use the platform on a monthly basis and the insights have integrated well with my routine reporting.
What do you dislike about the product?
I don't dislike anything about the platform so far. I just hope that the TikTok capabilities will expand soon to cover cross-functional needs.
What problems is the product solving and how is that benefiting you?
Sprout has helped us expand the number of touchpoints used to ingest consumer feedback. They are helping us discover and prioritize the needs and wants of our audience, as well as keep a pulse on what others in the industry are doing.


    Marketing and Advertising

Content Planning, Community Management and Reporting

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
Being able to build out social content in one place across teams and clients.
What do you dislike about the product?
Updating API's so often, some custom features are not available to schedule. (Threads, reposts to stories)
What problems is the product solving and how is that benefiting you?
Planning, approving, scheduling and engaging with social content all in one place across different teams and pages.