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Sprout Social

Sprout Social

Reviews from AWS customer

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External reviews

5,582 reviews
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External reviews are not included in the AWS star rating for the product.


    Haylee B.

Saving Time and Boosting Impact with Sprout Social

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I use Sprout Social every day to manage the Center for Innovation’s social media, and it’s been a game-changer. The platform makes it easy to schedule posts and check reporting across multiple channels, giving me the insights I need to share results with my team. I especially love the AI assist for captions, which helps me quickly generate engaging post ideas, and the smart scheduling feature that recommends the best times to post based on audience activity. These tools save me time while ensuring our content reaches more people. Overall, Sprout Social is an essential tool for anyone looking to streamline their social media management and maximize impact.
What do you dislike about the product?
One challenge I’ve experienced is the integration with Google Analytics. While Sprout Social provides great built-in reporting, connecting and navigating Google Analytics data within the platform can feel a bit complicated. It takes extra time to set up and interpret the results, which can be frustrating if you’re looking for quick, straightforward insights.
What problems is the product solving and how is that benefiting you?
As the only marketing coordinator at the Center for Innovation, time management is one of my biggest challenges. Sprout Social helps me solve this problem by streamlining scheduling, reporting, and content creation all in one place. Instead of juggling multiple tools or spending hours manually tracking performance, I can plan posts in advance, rely on AI caption support, and quickly access detailed reports. This efficiency saves me valuable time and allows me to focus on strategy and creative work rather than repetitive tasks.


    Hannah S.

The Perfect Social Media Scheduling Tool

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I love that Sprout has it all in one place. Social media scheduling, analytics, social listening - I can do it all from one tab! We all know that as marketers, we could use less tabs ;)
What do you dislike about the product?
It would be nice if I could customize and Instagram and Facebook post differently instead of having to duplicate the post and adjust for each platform. It would be nice if we could create one post, for example, and then switch into each platform and customize with like link in bio and such.
What problems is the product solving and how is that benefiting you?
It helps me understand my analytics, streamline my social listening, and schedule posts faster


    Anjiya T.

Sprout Social Review

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I like that you can keep track of your post performance, post on multiple files, schedule it out in advance and have others comment and edit on drafts.
What do you dislike about the product?
The amount of people that can be on one account
What problems is the product solving and how is that benefiting you?
The post analytics


    Alyssa C.

Sprout review

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I like how easy it is to post to multiple social media accounts at once. I also enjoy the ease of the approval / submission section.
What do you dislike about the product?
I dislike that you are only able to post 4 photos on instagram from sprout. On Instagram you can post 10 photos normally, you can also combine videos and photos into one post, but you can't on sprout.
What problems is the product solving and how is that benefiting you?
There is not a current problem that they are solving that benefits me.


    Abbey S.

Sprout Makes Uploading Youtube Videos a Breeze

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social lays out everything you need for an upload so nothing is missed. You can easily reschedule since things are always changing.
What do you dislike about the product?
Something it is hard to navigate to where you want to go. But once you're there it is so simple!
What problems is the product solving and how is that benefiting you?
Sprout Social lets me pre-schedule YouTube videos so I can get all of the team's upload requests ahead of time. It gives me more bandwidth to tackle other projects.


    Banking

So reliable and user-friendly!

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I've used Sprout as Social Media Manager at my two previous employers and it is by far the easiest platform to navigate. The scheduling and calendar features are my go-to, as well as the Smart Inbox to keep an eye on the feedback we receive online. I highly recommend Sprout to any social manager!
What do you dislike about the product?
Sometimes I feel like the tag account feature could be a bit more accurate. The accounts don't populate on Instagram mentions.
What problems is the product solving and how is that benefiting you?
We used to have to archive each and every social media post - now it's all saved and downloadable in Sprout.


    Lauren M.

User Friendly Experience Overall

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
It is easy to navigate the software itself. I've never had a problem finding the information that I need to within the different tabs. We had a good discovery call with the reps upon signing that explained to us exactly how to use the platform.
What do you dislike about the product?
In the past, we used to have a dedicated rep just for our business that we could reach out to directly. This is no longer the case, so sometimes it is harder to get a quick answer.
What problems is the product solving and how is that benefiting you?
We need something that will be able to post/schedule things for us. Sprout is nice because you can schedule collabs within the platform on Instagram. There are still a lot of things that could be improved, but overall, it does a lot and saves our company a lot of time.


    Entertainment

The Best SMM Tool You Can Find

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Everything is in one place. Sprout makes managing multiple profiles easier than anywhere. Ease of Use and Ease of Implementation are beyond easy. Customer Support is A1 and rapid speed. Number of Features and Ease of Integration - A1!
What do you dislike about the product?
The Price is HIGH... however, you get what you pay for. Their team are a 10/10 in every regard.
What problems is the product solving and how is that benefiting you?
They consistently update to match industry trends and new features. Every problem is quickly solved.


    Retail

Great for planning content and responding to incoming messages

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate the user interface; the calendar feature is particularly useful for viewing all the various posts and profiles I have scheduled. I also enjoy being able to switch between different profiles or post types, which adds to the convenience. Additionally, I frequently use the reports function to create wrap-up reports that I present to my supervisors.
What do you dislike about the product?
I’m not a fan of the automated messages that are sent out whenever I receive a DM. My corporate team has greater access to Sprout than I do, so I’m unsure if this is something only they can adjust. Additionally, I wish sorting through bots was more straightforward at this point. Even when I try to block certain profiles, they seem to keep reappearing.
What problems is the product solving and how is that benefiting you?
Having access to large asset library shared across company, ability to communicate with corporate digital team on sprout (comments in post)


    Restaurants

Sprout Streamlines your Social Process

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
The user interface is great. Everything feels logical. It's so smooth to use and creates a seamless experience from publishing content to community management to analytics and everything in between. The sentiment analysis has been a nice addition as well.

I really just like being able to manage everything in one place.
What do you dislike about the product?
Sometimes I think the analytics can be a bit confusing as you get slightly different numbers depending on where you are looking and you really have to know where those numbers are coming from because they may not always match up especially when pulling a CSV file.
What problems is the product solving and how is that benefiting you?
Sentiment analysis has never been easier and makes community management even better.