Braze, Inc.
BrazeReviews from AWS customer
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The cool kid on the block
What do you like best about the product?
The Braze team is vision oriented and is in a constant state of evolution and ideation. This is demonstrated through their impressive client portfolio and the relevancy in the product features they offer. This sets Braze apart as a credible industry leader especially at a time where marketers need additional guidance on how to stand out for the customer, from competition.
What do you dislike about the product?
As vision oriented as Braze is, there is a gap when it comes down to actual service. Speaking from a current experience of working with Braze in the day to day, as a large scale client, we've received junior level support. This makes it challenging to contribute to long term trust as we don't get new guidance.
What problems is the product solving and how is that benefiting you?
Braze is removing a list of known roadblocks in our day to day process.
Omni channel Marketing Platform
What do you like best about the product?
Flexibility and ease of use. It also provides out of box features which are advanced
What do you dislike about the product?
There are AI tools in the market which do a lot more with contextual data than Braze does at the moment
What problems is the product solving and how is that benefiting you?
it provides a omnichnnel look at our multi channel platform strategy
Flexible and adaptable on the verge of transformational.
What do you like best about the product?
The ability to get granular and be extremely versatile to improve meeting consumer's where they are at.
What do you dislike about the product?
The limited ability to get as granular with measuring a variety of outcomes across a variety of paths, time points, and creating versatile segments that are adaptable in real time.
What problems is the product solving and how is that benefiting you?
The ability to be versatile and innovative to understand where customers are at and adapting to their needs through personalized campaigns.
Robust platform that accelerates innovation and growth
What do you like best about the product?
Braze is a really robust platform with a lot of innovative capabilities that drive innovation and growth as well as very supportive product development and customer success team, that even listens to the little guy. New channels, use of AI and mature data management capabilities are the strong points of Braze.
What do you dislike about the product?
The platform is lacking a bit with user access management and control mecanisms when working in a multi-brand workspace. Users are exposed with segments, templates, canvases and creatives of all other brands, and controlling message delivery to specific apps. Luckily these problems are already being addressed and solutions being designed.
What problems is the product solving and how is that benefiting you?
Cross channel marketing and managin user experiences across our brands in both offline and online (mobile) channels
Braze product development inspires marketeers using the tool
What do you like best about the product?
Use-case first thinking with product development together with great support and feedback process.
What do you dislike about the product?
Possibility of using liquid to populate catalogs would bring more flexibility to use-case solutions.
What problems is the product solving and how is that benefiting you?
Event based communication in multiple channels help us to be in tune with our customers.
Best Tool Best Customer Support!
What do you like best about the product?
The relationship we have with Braze is what I like most. When we need help they are always there to help us. We have a great relationship with that is 3 years in the making and looking forward to growing more with them.
What do you dislike about the product?
I really have nothiing negative to say about Braze.
What problems is the product solving and how is that benefiting you?
Braze has allowed us to send targeted messages to our customers at the right time.
Best conference for networking
What do you like best about the product?
The company is continuing to listen to customers needs an innovating in a meaningful way
What do you dislike about the product?
It's difficult to use data without third-party add-ons
What problems is the product solving and how is that benefiting you?
Engaging customers to return and use our product
Braze is great!
What do you like best about the product?
Very user friendly and easy for people to learn.
What do you dislike about the product?
Some use cases are a little hacky and still dependent upon development resources for maximizing value.
What problems is the product solving and how is that benefiting you?
Making it easy to create multi-step user journeys which allows us to get things set up quickly and move to experimentation faster.
New Customer. Highly Engaged. Highly Satisfied
What do you like best about the product?
The simplicity. I'm very knew to the world of Engagement and Braze has made my onboarding simple, quick, and easy.
What do you dislike about the product?
Lots of options! There are a thousand ways to solve any challenge. Knowing how to identify the right solve for your buisness can be challenging.
What problems is the product solving and how is that benefiting you?
Reliable, quick delivery of messages to Customers. Helps to boost conversion and frequency.
Braze turns marketing into a game
What do you like best about the product?
Braze is a beautiful UI for developers and marketers alike. Constant inovation will leave you with new channels constantly being developed.
What do you dislike about the product?
Braze has so many features it can be overwhelming for new users.
It only functions if you can feed it data so company buy in and IT support is required to get off the ground
It only functions if you can feed it data so company buy in and IT support is required to get off the ground
What problems is the product solving and how is that benefiting you?
Creating marketing materials the clients are more likely to read and use.
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