G2 Launchpad
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A Great Benchmark for Public Sentiment and Easy Integration
What do you like best about the product?
G2 Marketing Solutions is an invaluable tool for gauging public sentiment on various software platforms. It offers an excellent benchmark that helps you understand customer experiences and feedback, which is crucial for making informed decisions. As a service, G2 is incredibly easy to use and integrates seamlessly with other tools, making it a smooth experience for anyone looking to track software performance.
What do you dislike about the product?
The only downside I’d mention is that it can feel overwhelming at times due to the sheer number of features. While the variety is useful, it can take a little longer to get accustomed to the full suite. Overall, it’s a powerful resource for any business looking to get a clear picture of software reviews and industry trends.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions solves the problem of understanding public sentiment and customer experiences with different software platforms. By providing detailed reviews and insights, it helps me make informed decisions on which tools to adopt or recommend. The platform’s easy integration with other systems allows me to streamline my processes and quickly assess market trends. This has been incredibly beneficial in ensuring that the products I choose are well-reviewed and align with my business needs, ultimately saving time and avoiding costly mistakes.
Valuable data syndication for enhanced marketing
What do you like best about the product?
G2's syndicated review and taxonomy data provide value for marketing and demand generation. By integrating it into our marketplace we can improve engagement. and provide customers with a trusted benchmark during their procurement process.
What do you dislike about the product?
Depeer customization options for taxonomy integration
What problems is the product solving and how is that benefiting you?
leveraging G2 data strengthens our position as a thought leader in b2b saas
Smooth and Easy Experience with G2 Marketing Solutions
What do you like best about the product?
Their responsiveness and how streamlined the process was. Everything was well explained and easy to follow for my team
What do you dislike about the product?
Sometimes information can feel slightly overwhelming, but nothing really to dislike so far
What problems is the product solving and how is that benefiting you?
Streamlining customer review collection. Saves time and helps generate a ton of visibility and credibility for new prospects looking to check out LiveFlow
A true rose among the thorns
What do you like best about the product?
I love the snippets of intelligence you get on client reviews. More authenticity than competitors. User-Friendly Interface and strong marketing materials to help with our brand.
What do you dislike about the product?
Bit pricey and the SEO is a little weak - strong backlink writing an article with the L&D team though.
What problems is the product solving and how is that benefiting you?
We had little authenticity. G2 gives us more weight in the marketplace.
Great solution for acquiring reviews
What do you like best about the product?
We have a dedicated CSM and AM who are always on hand to help - there is also plenty of resources if you don't understand something or want to find out more.
By using this solution we have moved up several places in our designated category
By using this solution we have moved up several places in our designated category
What do you dislike about the product?
Sometimes it can be difficult to understand the intent data side of things - I don't think the UI is the best in this retrospect
What problems is the product solving and how is that benefiting you?
We are finding more and more people are using G2 to research our specific product and our competitors. By utilising the review campaigns and managing our review's via G2, we have seen us move up nearly 30 places in our category.
Invaluable both for product awareness and insights
What do you like best about the product?
G2 has been incredibly helpful for our business, delivering insights that help us understand our market position like never before. The platform makes it super easy to see real customer feedback and track how we're performing against competitors, which has been valuable for our growth strategy.
What do you dislike about the product?
Sometimes getting customers to leave reviews can be a bit of a challenge, and it takes consistent effort from our team to encourage participation. Occasionally, the rankings can shift quickly, which means we have to stay on top of our game and continuously work to maintain our visibility.
What problems is the product solving and how is that benefiting you?
We primarily use G2 as a strategic marketing to showcase our product's credibility through verified customer reviews. It's also become a great platform for understanding our brand perception while analysing the competitive landscape.
Good technology - can be hard to operationalize
What do you like best about the product?
Accuracy of info. Based on real reviews and traffic. Good support and account management
What do you dislike about the product?
Lack of person based insights or function insights.
What problems is the product solving and how is that benefiting you?
More reviews. differentiation from competitors.
Great for marketing and differentiating
What do you like best about the product?
What I like best about G2 Marketing Solutions is their ability to truly understand our brand and translate that into highly effective marketing strategies.
What do you dislike about the product?
Sometimes hard for visibility into reviews and campaigns
What problems is the product solving and how is that benefiting you?
helping us standout in a crowded marketplace
Great platform to get you product in the spotlight of thousands of buyers
What do you like best about the product?
The best thing I like is that you can already attract the attention of potential buyers to your product offering. And you can add more promotional tools to your account to get even more attention.
What do you dislike about the product?
Some products are so specific, especially in the localization and translation industry, that a comparison in a top 5-list is not always on point. But then again, if you make sure you stay on top of such list, there is no problem with that!
What problems is the product solving and how is that benefiting you?
The problem of getting noticed in a crowded market, when marketing budgets are limited is solved by G2 Marketing Solutions. For reasonable costs you get focused attention of qualified leads.
Great support and marketing content
What do you like best about the product?
G2 badges are so recognizable in the market that we find it essential to use G2. Their support is always quick to respond and reliable.
What do you dislike about the product?
The backend can be quite confusing with multiple options that sound similar (marketing content and badges are in different places?) but it's not a huge issue for us.
What problems is the product solving and how is that benefiting you?
Online reputation management is a critical part of our business and using G2 is a no-brainer for us. As one of the more robust and well-known review platforms, we use it to scope out other SaaS tools and knew we needed a presence there. We are able to easily ask our clients for reviews through their email campaigns which reduces the lift on our internal marketing team.
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