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External reviews are not included in the AWS star rating for the product.


    Patricia Andreina S.

Sprinklr experience

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
It is really easy to manage. I really like it.
What do you dislike about the product?
Everything is ok. I don't dislike anything
What problems is the product solving and how is that benefiting you?
It makes our interactions really easy to manage


    Adam S.

Evaluating Sprinklr: Features, Pros, and Cons

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
What I like best about Sprinklr Service is its ability to centralize customer conversations from multiple channels into one unified dashboard. The AI-driven case routing and automation features save time and help our team respond more efficiently.
What do you dislike about the product?
Sprinklr Service can be overwhelming at first due to its complex interface and steep learning curve. Customizing workflows and reports sometimes requires more technical support than expected.
What problems is the product solving and how is that benefiting you?
It helps us manage customer inquiries across multiple channels in one place, reducing response time and improving consistency. It also provides valuable analytics that help us track team performance and identify areas for improvement.


    Lucas C.

Sprinklr is a Powerful Platform for Metrics Management

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Highly Customizable: Sprinklr offers extensive customization options, allowing me to tailor metrics and dashboards exactly to my team's needs.

Real-Time Data Access: I can access up-to-date data instantly, which is crucial for monitoring team performance and making informed decisions.

Strong for Business Analytics: The platform excels in supporting business analysts, especially for managing team metrics and driving platform improvements.
What do you dislike about the product?
Resource Intensive: The system can be quite heavy and requires significant processing power to run smoothly, which can slow down work on less powerful machines.

Complex Business Rules: Some of the business rule configurations are complicated and not very intuitive, making them challenging to manage and understand.
What problems is the product solving and how is that benefiting you?
Problems Solved:

Centralizing Data Access: It brings all the team’s performance metrics and customer interactions into one place, eliminating the need to juggle multiple tools or data sources.

Real-Time Insights: I no longer have to wait for end-of-day or weekly reports. Sprinklr provides real-time data, so I can monitor performance and spot issues as they happen.

Customization: The platform allows me to create and adjust metrics, dashboards, and reports to fit my team’s unique needs.

Process Automation: It streamlines repetitive tasks and automates workflows, helping the team focus on more strategic work instead of manual data collection or reporting.

How This Benefits Me:

Faster Decision-Making: With up-to-date information always available, I can make informed decisions quickly and respond to changes or problems as soon as they arise.

Greater Efficiency: Centralized data and automated processes save me time, reduce errors, and let me focus on analysis and improvements rather than administrative work.

Improved Team Performance: By tracking custom metrics and visualizing trends, I can identify areas for improvement and help the team achieve better results.

Flexibility: The high level of customization means I can adapt the platform as our business needs evolve, ensuring we always get relevant insights.


    Online Media

Likely the best of it's kind

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
We’ve automated a ton of repetitive tasks, from routing customer messages to the right teams, to setting up content approval flows. The automation engine is robust and helps us scale without burning out our team.
What do you dislike about the product?
The biggest drawback is how complex the platform can be, especially for new users. It’s just not intuitive out of the box. Training & onboarding took longer than expected and even now, some team members find the interface overwhelming. If you don’t have someone dedicated to managing it, you might struggle to get full value.
What problems is the product solving and how is that benefiting you?
Sprinklr Service helped us bring all our support channels into one place, which made it way easier for our team to respond quickly and consistently. We can see the full customer history across platforms, and the smart routing saves us a ton of time. It’s definitely improved our response times and overall customer experience.


    Consumer Goods

Sprinklr has been a effortless experience for me

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
What I love best about Sprinklr is their defined context feature and their new chimes they have added to be able to distinguish in what order those messaging responses are coming in
What do you dislike about the product?
The only thing I am not too fond of is the lag sometimes I experience with Sprinklr sometime message do not populate and that slows down my response time
What problems is the product solving and how is that benefiting you?
Sprinklr is benefiting me by providing great responses to the replies I recieve so I can tailor them to the conversations I am having with customers


    Guru P.

Sprinklr review

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
The interface of the tool, easy to navigate and create widgets and to download data-User friendly
What do you dislike about the product?
The Work allocation - No equal ditribution of work, whoever is working more, will get more cases assigned
What problems is the product solving and how is that benefiting you?
Our project soley depend on Sprinklr services and it is making our life and work easyy


    Joe G.

Community Strategist

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
You can publish and manage content and communities.
What do you dislike about the product?
It's so buggy. Nothing is smooth. It's very complicated. There are no help teams for agencies that use the tool. The support you do get is extremely poor. It's expensive. it doesn't integrate into paid very well. The API for different platforms is poor. Why can't I do line breaks on TikTok or collabs? It's a very slow and poor user experience.
What problems is the product solving and how is that benefiting you?
Manage and publishing and mesuring content.


    Online Media

Sprinklr offers powerful and intuitive features for efficient user engagement.

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Sprinklr Service truly shines with its intuitive features, especially the powerful Sprinklr AI and its efficient tagging system, which streamlines content organization and analysis. The platform also boasts other cool features like comprehensive analytics dashboards and seamless cross-channel integration, making it a robust solution for managing customer interactions.
What do you dislike about the product?
While generally intuitive, some advanced customization options can have a steeper learning curve, requiring more in-depth exploration to fully utilize their potential.
What problems is the product solving and how is that benefiting you?
Sprinklr is instrumental in solving the challenge of managing a high volume of customer inquiries across diverse social channels. It centralizes these interactions, allowing our team to efficiently track, respond to, and resolve customer issues in real time. This has significantly reduced our average response times, improved customer satisfaction scores, and provided invaluable insights into common customer pain points, enabling us to proactively address them and enhance our overall service quality.


    Marketing and Advertising

Good streamlining between client and agency, but alot of technical glitches that slow processes.

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Integration between client and agency for campaign approval and management.
What do you dislike about the product?
Alot of bugs and glitches that delay launch dates of camapigns.
What problems is the product solving and how is that benefiting you?
Link between creative uploads and automated camapigns. These creatives often don't pull through successfully and take a long time to troubleshoot.


    Information Technology and Services

Robust Social Suite Backed by an Excellent Team

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Sprinklr is a powerhouse when it comes to managing our entire social media ecosystem. From planning and publishing to engagement and listening, it covers every touchpoint seamlessly. The platform is intuitive once you're familiar with its structure and capabilities. I especially appreciate the integrated workflows and the ability to customize dashboards and reporting to suit our team’s needs. The real-time engagement tools and listening capabilities allow us to stay on top of trends and brand mentions effectively.
What do you dislike about the product?
There is a learning curve, particularly for new users without prior training or support. Without advanced onboarding or the help of their support team, it can feel overwhelming due to the breadth of functionality. However, once mastered, it becomes indispensable.
What problems is the product solving and how is that benefiting you?
Sprinklr helps us centralize and streamline all our social media efforts across platforms. It reduces the need for multiple tools, which improves collaboration across our teams. The listening functionality has been particularly valuable for brand sentiment analysis and crisis monitoring. We're also able to ensure a consistent content calendar, review performance easily, and quickly engage with our community.