Salesforce Financial Services Cloud
Salesforce, Inc.Reviews from AWS customer
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Good Solution that helps with Client Management and Planning
What do you like best about the product?
What I like best about Salesforce Financial Services Cloud is how it brings everything together in one place. It makes it easy to keep track of clients, accounts, and relationships without jumping between different tools. The dashboards and reports give a clear picture of what’s going on, which really helps with planning and follow-up. It can be a bit much at first because there’s a lot to learn, but once you get used to it, it makes work a lot smoother and more organized.
What do you dislike about the product?
What I dislike about Salesforce Financial Services Cloud is that it can feel a bit complicated at first. There are so many features and settings that it takes time to learn your way around. Sometimes simple tasks end up feeling more manual than they should be, and small customizations can require extra help from admins or support. It’s powerful once you get the hang of it, but the learning curve and setup can be a bit frustrating at the start.
What problems is the product solving and how is that benefiting you?
Salesforce Financial Services Cloud is solving the problem of juggling client information, accounts, and interactions across different tools. It keeps everything in one place, so I can quickly see a client’s history, goals, and next steps without hunting through emails or spreadsheets. That makes my work more organized and efficient, and helps me build stronger relationships because I can stay on top of what each client needs. Overall, it saves time and reduces mistakes, which is a huge benefit.
Comprehensive Client View with a Learning Curve Worth Mastering
What do you like best about the product?
What I like most about Salesforce Financial Services Cloud is how it gives me a complete view of each client in one place. It saves time switching between systems and helps me build stronger relationships because I always have the right information in front of me.
What do you dislike about the product?
At times, navigating the software can feel a bit cumbersome, particularly when I want to accomplish something quickly. However, after becoming familiar with it, I find that the range of features compensates for the initial learning curve.
What problems is the product solving and how is that benefiting you?
This tool addresses the issue of having client data spread out in different places. Now that everything is connected, I can view a client’s complete history and respond more quickly. This has made my workflow more efficient and has led to greater client satisfaction.
Comprehensive Client Insights and Smarter Relationship Management
What do you like best about the product?
What I like best about Salesforce Financial Services Cloud is how it brings together a complete view of the client relationship in one place. It helps financial professionals go beyond simple account management by connecting data from multiple systems, offering deep insights into client needs, and enabling truly personalized engagement. The platform’s automation and AI-driven recommendations save time on manual tasks and allow teams to focus on building stronger, more meaningful client relationships. It’s powerful, intuitive, and designed to make every interaction smarter and more impactful.
What do you dislike about the product?
Salesforce Financial Services Cloud is powerful and feature-rich, but it’s often overly complex, expensive, and time-consuming to customize for specific financial workflows.
What problems is the product solving and how is that benefiting you?
Salesforce Financial Services Cloud helps centralize client data, automate key workflows, and improve collaboration across teams. It solves problems like fragmented client information, manual processes, and limited visibility into client relationships. By unifying data from multiple systems, it enables more personalized client engagement, better tracking of financial goals, and stronger compliance management. This leads to improved efficiency, deeper client trust, and the ability to deliver more proactive, data-driven financial advice that enhances overall client satisfaction and business growth.
Great Prepackaged Solutions, But Some Features Feel Unfinished
What do you like best about the product?
Salesforce Financial Services Cloud is nice because it is a prepackaged set of solutions applicable to banks, credit unions, wealth management organizations and other financial institutions. This is nice because companies do not need to recreate the wheel.
What do you dislike about the product?
I think householding and lead mapping can be cumbersome when converting leads to opportunities. There is a frustrating number of half baked features like interest tags.
What problems is the product solving and how is that benefiting you?
Knowing your customer. Being able to easily see all financial accounts and customer details and rolling them up to create meaningful insights is very useful for upselling as well as identifying risks.
A Powerful but Complex CRM for Financial Institutions
What do you like best about the product?
Client engagement, workflow automation and
purpose‐built data model for financial services.
Enhance customer relationships and improve operational efficiency.
purpose‐built data model for financial services.
Enhance customer relationships and improve operational efficiency.
What do you dislike about the product?
Complexity of setup & customization, the licensing price is relatively high. The platform’s navigation and user-friendliness could be better. System can be slow when dealing with high volumes of data.
What problems is the product solving and how is that benefiting you?
One issue that FSC is resolving is fragmented Client Data Across Systems. FSC unifies client information such as accounts, households, financial goals, interactions, into one central platform.
Efficiency Boost with Complex Setup Challenges
What do you like best about the product?
I find Salesforce Financial Services Cloud indispensable for centralizing customer data, which significantly streamlines and automates my processes. The software has been instrumental in enhancing my productivity, as it saves me a substantial amount of time and effort compared to using Google Sheets, ultimately improving my overall efficiency. One of the standout features I greatly appreciate is the Client 360 view, which offers a comprehensive overview of the customer’s complete journey, thus enhancing the decision-making process with better insights. Additionally, workflow automation is a powerful tool that reduces manual errors, enhancing the accuracy of our operations. The onboarding automation offered by Salesforce Financial Services Cloud has been a game-changer, saving several hours on a weekly basis and leading to improved daily operations. Overall, these features not only elevate productivity but also enhance client satisfaction, making me more inclined to choose Salesforce Financial Services Cloud again in the future.
What do you dislike about the product?
I find the Salesforce Financial Services Cloud to be somewhat complex, especially when setting it up and using features like the email campaign. Setting up a campaign to run a sequence was intricate, and receiving reports or analytics often takes one to two weeks, necessitating a call to customer support. This lengthy process is inconvenient. Also, the overall complexity and intricate customization options make it difficult to adapt quickly to our team's specific needs, which hinders ease of use and broader team adoption.
What problems is the product solving and how is that benefiting you?
I use Salesforce Financial Services Cloud to centralize client data, automate processes, and gain insights, significantly improving productivity and customer satisfaction. It also streamlines onboarding and reduces manual errors, saving time and effort compared to Google Sheets.
Excellent reporting and Dashboards
What do you like best about the product?
Salesforce Financial Services Cloud stands out for its ability to unify client data across banking, wealth management, and insurance, enabling personalized, AI-driven engagement at scale. Salesforce also makes reporting and dashboard easy to read and now where I stand on my target as a sales person.
What do you dislike about the product?
The bugs, the errors, I feel like i have to reach out to our sales opps teams almost every time I do something on the platform. It takes time and energy to do that, and sometimes I forget what I was supposed to do. So definitely, it comes with a price.
What problems is the product solving and how is that benefiting you?
Salesforce Financial Services Cloud helps solve the challenge of fragmented client data by providing a unified, 360-degree view of each customer across banking, insurance, and wealth management. This enables teams to deliver more personalized service, streamline onboarding, and stay compliant with industry regulations. For me, it’s made client interactions more efficient and strategic — we can anticipate needs, track goals, and build stronger relationships with less manual effort.
Powerful, Customizable Fintech Solution—Best for Large Enterprises Due to High Cost
What do you like best about the product?
Salesforce financial services is one of the most top tier solutions for in financial solutions as it gives a full overview of the customer's transactions, profiles and history in a single view window. It is not just the CRM but integrated with the most useful tools like Accounting and Payments which is integrated with the AI analytics and reporting. Being in Fintech industry, I often look for the customization I can do and offer within the product and Salesforce financial services does all as it is extremely easy to operate and work around the workflows.
What do you dislike about the product?
It extremely expensive as compare to the competitors and consultation fee is high as well. It has complex user interface because of the analytics and reporting. It is only beneficial to larger industries as for small companies it is too expensive to operate.
What problems is the product solving and how is that benefiting you?
If your data is scattered all over and in pieces, Salesforce Financial services could be the best solution to that. The ease of migrating data within a single console is one of the greatest issues solved by this solution.
Efficient Lead Management, But List Sorting Needs Improvement
What do you like best about the product?
Easy CRM makes it simple to organize leads and clients, providing detailed information that allows me to quickly access what I need without wasting time searching. This helps me manage deals more efficiently and stay on top of important details.
What do you dislike about the product?
At times, the lists can become disorganized due to confusion between the actual dates and the upload dates. This makes it necessary to do additional sorting to make sure the right clients are being reached, rather than having them accidentally overlooked.
What problems is the product solving and how is that benefiting you?
As a CRM tailored to specific industries, it's important to have software that truly understands the unique needs and workflows of those sectors. Since this is a specialized product, it makes handling information that can't typically be managed in other CRMs much easier and more efficient here.
Organization, automation, and customer focus
What do you like best about the product?
At first, I found it to be a complex tool, but over time, I discovered it's one of the most comprehensive and powerful platforms for managing client relationships, operations, and opportunities within the financial sector. What I value most is the unified view of the client because before, I had to review multiple sources to understand a client's complete situation their accounts, products, previous interactions, etc.but now everything is centralized. On a single screen, I can see everything from their investment history to open cases with customer service. This has greatly improved the quality of my interactions and the personalization of my service.
Another feature I use a lot is relationship management. FSC allows me to map the connections between clients, family members, businesses, and advisors, which gives me a clear picture of each person's financial ecosystem. It's especially useful for identifying new opportunities or better understanding the dynamics between high-value clients.
Another feature I use a lot is relationship management. FSC allows me to map the connections between clients, family members, businesses, and advisors, which gives me a clear picture of each person's financial ecosystem. It's especially useful for identifying new opportunities or better understanding the dynamics between high-value clients.
What do you dislike about the product?
Not everything is perfect, of course. The learning curve is somewhat steep, and sometimes customizations require technical support or a Salesforce administrator. Furthermore, if proper record-keeping discipline is not maintained, the database can become filled with duplicate or outdated information.
What problems is the product solving and how is that benefiting you?
My work used to feel fragmented. I had client information scattered across spreadsheets, emails, and different systems, and I also missed opportunities due to lack of follow-up or relying on manual reminders. Now, with automated workflows and scheduled tasks, the system notifies me when to follow up or when an approval is due.
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