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Airtable

Airtable

Reviews from AWS customer

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External reviews

2,995 reviews
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External reviews are not included in the AWS star rating for the product.

    Non-Profit Organization Management

Great with some simple improvements

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
Airtable is a substantial upgrade for our remote office from the piece-meal systems we had in place before. We use it across all of our programs and departments and have been pleased with its flexibility and most integrations.
What do you dislike about the product?
Production seems to be nonresponsive regarding user requests for basic functions. The ability to sort our organization's extensive bases into folders by department has been requested in support forums for years and hasn't been implemented. The ability to send plain text emails by automation when integrating records should also be a fairly easy toggle that hasn't been offered yet. I'd also love to get restricted access available at a cheaper tier as we are a small nonprofit but would like to use Airtable for the handling of personnel and donor data reporting without the entire team having access to it.
What problems is the product solving and how is that benefiting you?
It solves a disjointed workflow system in a remote office

    Non-Profit Organization Management

Powerful, user friendly, and ever adapting

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
I love that Airtable is colorful and interactive, allowing you to collaborate in real time with your coworkers, AND the product development team at Airtable is constantly adding amazing improvements to the tool.
What do you dislike about the product?
There are some specific features that I wish were available that, even after submitting a feature request, they don't seem to be able or willing to provide. For example, our organization uses Airtable to send out emails to external stakeholders, and we cannot include a static PDF attachment without a link to a file sharing service- Why not allow us to include a single PDF file as an automated response to an inputted form?

In addition, even as user friendly as Airtable is, it can be overwhelming to new users and take some time to learn.
What problems is the product solving and how is that benefiting you?
Hugely increasing efficiency for large team project coordination over multiple weeks of production. Being able to edit the tool to work how I want it to work is awesome, and I can build interfaces that look the way my teammates prefer it to look. This is allowing us to move past using older, inefficient methods like a running Microsoft Word document for project management timelines.

    Alexa P.

Fast, flexible, and smart

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
For companies with limited development resources, Airtable is the perfect solution. Their interface is user-friendly and the tools easy to learn and implement. It provides the flexibility to address the unique needs of your individual users and automate formerly painful manual processes. In my experience, Airtable is responsive to the needs of its customers and is continually rolling out new, helpful features that make the product even more streamlined and efficient.
What do you dislike about the product?
I have few complaints about Airtable, but they do need to provide a better way to simultaneously link records across tables -- say for instance, you need to add many contacts in one table to a mailing list in another table. There could be a much more efficient way to do so. I also wish Airtable would allow for some columns to be hidden from certain users. Finally, they lack a Microsoft Word integration, which would be useful for exporting contracts and other documents that need to be marked up.
What problems is the product solving and how is that benefiting you?
Airtable is helping to reduce numerous inefficiencies and cutting down on the number of manual processes our employees have to engage in. It's also increasing transparency and ease of communication between internal departments as well as clients.

    Curtis B.

Excellent for Data Capture and Visualization

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
The U.I. Airtable has is fantastic at every level. From the spreadsheet entries, to card / form creation and reports that can be produced. All of it is great functionally in every respect.

I cannot stress how much I love the appearance. So many products do not invite joy with the visual of the product, but AirTable genuinely has me happy to be working on the platform because of how colorful and happy it is.
What do you dislike about the product?
So much focus is on A.I., that I feel one of my most desired features to see work on is the interface and automation. There is already so many great features, but I'd love to see an expansion of customizability. Sizes of items. Colors available to use. Graph's with multiple data points (where applicable).

I would love for there to be a way to have a "total" or "sum" feature not just for the insights, but possibly a tab page in the spreadsheets. Maybe I want a view that tally's all cells of a certain type to compare against other types. If that functionality extists, I'm not sure how to go about it. Currently I'm having to create a separate tab and tally these numbers myself each month, so figuring out a way to do that for me would be great.
What problems is the product solving and how is that benefiting you?
Airtable is helping me to keep track of metrics that social platforms are not offering, nor would offer because we might have spearate metrics of our own that we desire to know with each daily, weekly, monthly entries we are making.

    Jennifer L.

Excel on Steroids

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
Airtable has been easy to use and onboard users who are new to the platform. The integrations have helped create reports when presenting to our Board of Directors. Beyond this, the modern aesthetic and feel make daily use enjoyable. Airtable has helped us create an HR database to help track applicants, a fundraising database, a mental health resource directory for our employees, and a directory with emergency resources for our community. We are proud of all the success we've encountered with Airtable! I recommend it to everyone for business or personal use.
What do you dislike about the product?
I would love more extensions provided by Airtable. The page designer is underdeveloped.
What problems is the product solving and how is that benefiting you?
We enjoy that everything is cloud-based and located in a single workspace.

    Nicole B.

Airtable Everything

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
What I like best about Airtable is its ability to empower teams of all skill levels to build custom solutions without needing extensive technical expertise. The platform's interconnectivity between tables, views, and automations allows for effortless collaboration and data sharing across projects and teams. The low-code/no-code nature of Airtable is a game-changer, enabling even non-technical users to model data, create workflows, and automate processes with ease. Its flexibility makes it feel like there's no challenge Airtable can't solve—whether it's project management, inventory tracking, or data visualization, Airtable consistently adapts to the needs of any organization. It's a powerful tool that democratizes access to advanced capabilities and drives innovation and efficiency.
What do you dislike about the product?
While Airtable's flexibility is one of its greatest strengths, it can also pose challenges when it comes to governance and maintaining structure. Without disciplined processes in place, the freedom to build and customize can lead to inconsistencies in workflows or data management, making it harder to scale effectively. Additionally, while the platform is accessible for most users, some of the more advanced features—such as automations or complex formulas—come with a learning curve. As teams grow, managing larger data sets or implementing more granular permission controls can also become tricky. Whether these are limitations of the tool or just the nature of flexible platforms is debatable, but it requires users to be proactive in creating clear guidelines for consistency and governance.
What problems is the product solving and how is that benefiting you?
Airtable solves key challenges in content operations, ingestion flows, and campaign management for International Partner Marketing. Its automations streamline repetitive tasks like content distribution and status updates, reducing manual effort and improving efficiency. Airtable also ensures data consistency across teams and campaigns, allowing us to easily integrate and leverage this data with other tools. This has helped us scale operations and maintain organization across international markets.

    Religious Institutions

Airtable is great for displaying Salesforce information in an affordable and user friendly way

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
The basic table/spreadsheet manipulation has a low barier to entry and is a great tool for displaying information from Salesforce for people that don't need to access information directly in Salesforce. They are easily able to manipulate the data in ways that are helpful to them. The importing of Salesforce reports is simple and straightforward.
What do you dislike about the product?
Having information in a table/spreadsheet come back into Salesforce required much more work so we don't use that function very much.
What problems is the product solving and how is that benefiting you?
We are able to present data from our CRM in a way that is very appealing to our team, especially the folks that are less tech savvy.

    Heidi M.

Company Administrator Bridges Team Data

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
Airtable is a user friendly data management software that automatically updates all sources when same data is utilized in so many different ways.
What do you dislike about the product?
My company compains about billing setup and management of team users.
What problems is the product solving and how is that benefiting you?
Airtable makes it easy for my team to collaborate with the rest of the organization that revolves around the same data.

    Jill T.

Airtable is my new favorite tool!

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
I love all the options of viewing the same data in so many different ways for different users. I found Airtable easy to get started and easy to roll out to our team. I enjoyed working with the Airtable team, when needed during implementation. I use Airtable every single day, and find myself figuring out ways to integrate Airtable into almost all of my team's workflows.
What do you dislike about the product?
Sometimes it's hard to share out certain views or interfaces with the right people - there are some roadblocks to permissions within our company. I also think it can be difficult to explain the complexity of all that Airtable can do - I started off thinking of my Airtable bases and tables as spreadsheets, and now I'm trying to change my way of thinking to use it more as a database. This also can get a bit tricky to explain to other team members or users that it is much more than just a spreadsheet and a lot of thought needs to go into the intial base setup.
What problems is the product solving and how is that benefiting you?
Giving visibility all of our team's hard work to all the right people in an easily digested way.

    Colleen B.

Great for a number of tasks

  • October 22, 2024
  • Review provided by G2

What do you like best about the product?
Airtable is very helpful with certain tasks I need to regularly perform. The ability to link to a variety of other platforms allows me to automate a number of tasks. Another feature I use quite often is the ability to link records in multiple tables and use that link to transfer information from one table to another and between separate data sets.
What do you dislike about the product?
The one thing I wish was easier in Airtable would be the ability to share data with people who are not Airtable users with nicer interfaces.
What problems is the product solving and how is that benefiting you?
Primarily automating tasks and data transfer and populating tables with missing data that can be found in other data sets.

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