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Airtable

Airtable

Reviews from AWS customer

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    Macaulay G.

Airtable: Flexible, Powerful, and a Total Game-Changer

  • December 16, 2024
  • Review provided by G2

What do you like best about the product?
Airtable’s flexibility is its biggest strength. We’ve used it for everything from tracking client projects to automating tasks. One standout example was when we set up a custom Stripe integration for a client using Airtable’s scripting and webhook features—it worked perfectly and saved us a lot of time.

Another case was automating reminders and task tracking through Zapier integrations, which reduced manual follow-ups across our team. It’s great that we can use Airtable for both simple task management and more complex workflows, all in one platform. We rely on it daily—it’s become an essential tool for our operations.
What do you dislike about the product?
Some of the advanced setups, like when we configured the Stripe integration or certain automations, took longer than expected because of trial and error. The AI feature, while promising, wasn’t as efficient as we’d hoped—it took a while to get the right prompt for an automation and ended up consuming a lot of Airtable AI credits.

Customer support has been helpful whenever we reached out, but it would be great if they provided more guidance on advanced use cases or setup tips for things like scripting and AI. Additionally, we’ve found the reporting tools a bit limited. More built-in options for creating detailed reports would make Airtable even more valuable for tracking and analyzing data.
What problems is the product solving and how is that benefiting you?
Airtable has solved many of the challenges we faced with keeping our workflows streamlined and our data organized. Before using Airtable, we struggled with scattered information across different tools and a lot of manual work to keep things updated. Now, everything—from project tracking to client workflows—is centralized, making it much easier to manage.

One of the biggest wins has been automating repetitive tasks. For instance, we’ve set up reminders for overdue tasks using Zapier, and it’s reduced the need for manual follow-ups. Another example is the custom Stripe integration we built using Airtable scripting and webhooks, which allowed us to automate payment tracking for a client. This saved us hours of work and made the process far more efficient.

Airtable has also helped us collaborate better as a team. With customizable views and shared access, everyone stays on the same page without having to dig through email threads or spreadsheets. It’s especially useful for complex projects where we need to track multiple moving parts.

The flexibility of Airtable means we can adapt it to fit specific needs, whether it’s creating simple to-do lists or building fully automated workflows. As a result, we’ve been able to reduce errors, improve productivity, and deliver results to our clients faster.


    Computer Software

A tool I use to support the majority of my startup

  • December 14, 2024
  • Review provided by G2

What do you like best about the product?
Airtable is incredibly agile and flexible; it scales with my business and allows my team to easily access projects. I've been using it for 4 years and for project management, content storage, and data visualization. There are a lot of integreations that you can use with the tools, for us it's Google Drive and Gmail. The interfaces allow us to build the visual component of our PM needs. There's a learning curve and you might have to practice to get used to knowing how to connect the different bases, data inputs, and views but once you do it, it's pretty easy to maintain and keep updated. Definitely a tool I use everyday!
What do you dislike about the product?
The learning curve is steep so it's not always intuitive knowing what you need on the tool without having to search YouTube or Google to see how outher users are using certain features, Pop ups explaining certain features, or integrations would be immensely helpful.
What problems is the product solving and how is that benefiting you?
The ease of connecting different data points that we need to visualize different areas of our startup: task and goal management, grant/funding submissions, demo/pilot pipeline, and more. We're able to see everything in the interface giving myself and my team a birds eye view of view of our workflow, month to month, quarter to quarter. It makes our lives much easier since everything is mostly in one place.


    Entertainment

Airtable has helped me consistently over deliver!

  • December 14, 2024
  • Review provided by G2

What do you like best about the product?
The simplicy of integration can't be overlooked. Even for a non programmer, creating complex automations is easy.
What do you dislike about the product?
It can be a bit challenging to figure out what to use Airtable for initially, but once you unlock it - the potential is endless!
What problems is the product solving and how is that benefiting you?
We track new hires, employee status, machine allocation and inventory, project management and task allocation. It's better than just a spreadsheet and way better than Jira.


    Information Technology and Services

Airtable is great!

  • December 13, 2024
  • Review provided by G2

What do you like best about the product?
Airtable is a versatile tool and great for automating internal processes.
What do you dislike about the product?
It's currently not an in scope tool for my company.
What problems is the product solving and how is that benefiting you?
Airtable has helped centralize our review process for multiple teams.


    Leah M.

Top Tier Organization

  • December 13, 2024
  • Review provided by G2

What do you like best about the product?
The organization of Airtable is top tier - our ability to change up the view, filter by specific categories, and quickly see the information we need throughout thousands of categories makes this the ideal software for our needs. It's easy to use, easy to put into work for our program, and has made it so simple to integrate with our other platforms that are used for our school. We've had nothing but wonderful experiences with the customer support team when needed. We use Airtable daily in our work, and it's a lifesaver!
What do you dislike about the product?
With multiple users, things can sometimes get confusing if someone forgets to put the views/filters back to usual. This could very well be user error though - perhaps we just aren't familiar enough with the system!
What problems is the product solving and how is that benefiting you?
We found Airtable at a critical point in our online school's development. We expected a small enrollment for our first year and foolishly thought we could just organize everything in a Google Drive folder. HA! When our enrollment numbers far exceeded what we expected, we instantly ran into organization issues. Airtable solved these problems for us immediately. We've used Airtable since 2022 and I can't imagine trying to manage our products and projects without it!


    Mickey G.

Pretty Impressive

  • December 13, 2024
  • Review provided by G2

What do you like best about the product?
I would like to say it is a pretty impressive software with tons of capabilities but that does come with a catch. The catch is pretty much learning everything on your own or through forums and taking time to tinker. So sometimes if you need to quickly piece together a project it can be both a blessing and a curse depending on how simple or complex youre needing it to be.
What do you dislike about the product?
I think for how impressive the technology is theres still some features that could/should be included and has a ton of potential to grow. Some features seem simple and like it couldve been easy solution for but gets complex.
What problems is the product solving and how is that benefiting you?
Helping create effeciencies as well as bring together a simple single source of truth for our project manegment and data.


    Hospital & Health Care

Digitize Business Workflows/ Processes in Weeks, not Months

  • December 13, 2024
  • Review provided by G2

What do you like best about the product?
We have our own dedicated software developers to create internal applications for our special use cases, but the design meetings, testing, and maintenance of these internal applications are long and inflexible. With Airtable, we are able to modernize our workflows without having to go the route of custom software where our end users can easily make updates as business requirements change without having to wait months for someone in IT. As a comparator, two different teams with similar workflows embarked to modernize it. One team worked with our developers while the other used Airtable. The team using Airtable had an internal tool ready to use in 30 days vs the custom software route which took 8 months and does not look as polished or have nearly as many integrations.
What do you dislike about the product?
Our most common use cases for Airtable is requesting items from different departments and asking others outside our organization to update records. There is no easy way to set up a form for another team to request items like adding items to a shopping cart. You are confined by the number of fields you set up. Also, while the release of portals helps with having others update records without paying for a full license, it still isn't economically viable for someone who would touch Airtable once a quarter to have a portals license.
What problems is the product solving and how is that benefiting you?
It allows us to create internal workflows/ applications fast and allow our teams to customize that solution as their needs change without having to tap IT resources.


    Quinn C.

Airtable has transformed my work + data management

  • December 13, 2024
  • Review provided by G2

What do you like best about the product?
I love Airtable's ability to sync data across multiple tables, it's visual offerings for viewing + understanding information and it's ability to make my job easier through automations.
What do you dislike about the product?
Nothing! Any "issues" I have with airtable end up being me coming upon a feature I just need to learn more about.
What problems is the product solving and how is that benefiting you?
Airtable helps me convey data across different tables with different views for internal and external audiences. It also solves the issue of maintaining reminders and contact via automations.


    Evan S.

Fantastic Data and Automation Tool

  • December 13, 2024
  • Review provided by G2

What do you like best about the product?
Airtable makes building complex automations and databasing accessible to the average user. The UI is excellent, so it doesn't need any other tools to dress it up. The integrations are also pretty extensive, so there's bound to be a tool in your arsenal that works with Airtable.
What do you dislike about the product?
Some of the formulas are lacking - sometimes you have to use workarounds for something that would be simple on a different tool.
What problems is the product solving and how is that benefiting you?
One of the coolest things that Airtable has done is to bring some of our most popular database tables into a more accessible environment. So, for the average user that doesn't know SQL, they can still access valuable data and utilize it to enrich what they do on their team. I love that people can build useful tools that are relevant to our company and share them so they are public tools. This has saved me a ton of time, as I'm able to build off of some of our more capable developers.


    Consumer Services

My Experience with Airtable as an Employee

  • December 12, 2024
  • Review provided by G2

What do you like best about the product?
Airtable has maximized our company's daily logistical and information management to allow us to streamline data with it being in the same place, rather than across many platforms as we used before. It is nearly entirely customizable and personizable which is helpful as different team members have different needs/preferences in the info they use and need. We depend on this system everyday for reliable customer data and communication. It is quick and easy to access which is critical with live support.
What do you dislike about the product?
The biggest challenge I have with Airtable is that there is no live human support or assistance. With as complex and flexible Airtable can be, I occassionally get overwhelmed with the possibilites or am unsure how to execute steps to get the end result I want. There is a good community page and tons of videos on Youtube, but sometimes straightforward with a person step by step is best and helps one truly learn. It did have a large learning curve for us, but once the systems are built and in place, it's a breeze to use.
What problems is the product solving and how is that benefiting you?
Airtable majorly consolidated the number of additional platforms and processes we used simply to keep ourselves and our customer information/job cycles organized. This simplifies my job with fewer places to check and update daily, making me and my time more efficient and effective. Each step was slow and cumbersome, not to mention redundant to be sure nothing got lost or forgotten. The way my team can now work together to see the same up to date information in one reliable place has modernized us from manually updating spreadsheets to being consistent and quick.