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Storylane

Storylane

Reviews from AWS customer

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External reviews

1,162 reviews
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    Hanna P.

Bye, bye lousy screenshots. Presenting our software with ease with storylane

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
Storylane helps enormously to showcase our WebApp and strengthen trust. Let's be honest: Marketing for Saas companies means building a strong brand *around* the product to create trust in your solution. Since the audience can't really be picked up emotionally by software screenshots, it's better to focus on the story, the people behind the company and which pain points you want to solve. But Storylane is a game changer here. It makes product marketing a lot of fun. And it creates trust in our product through the easy and click-through demos. We are only just beginning to explore the possibilities of Storylane. Every update brings very strong arguments for working with it even more and incorporating it even more into our marketing process. Plus: Storylane itself is a great brand. Fun, practical, intuitive and a marketing hero and role model for me personally as a marketeer. Keep up the good work!!!
What do you dislike about the product?
I'm not sure if I have overseen it, but copying and pasting chapters and/or single software demo screens and including them in another Demo would be nice.
I would love to have an option to control the add-on in a way that I can let it know when to do a screenshot.
What problems is the product solving and how is that benefiting you?
Showcasing our WebApp / do marketing for our WebApp / in the future: improve lead qualification


    Financial Services

The easiest solution to create and share demos both externally and internally!

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
How easy it is to use with great features to add voice, sharing demos and I love how it is integrated to HubSpot. They are a great tool for Sales, Customer Services and Marketing.
What do you dislike about the product?
I would love to see further integration to HubSpot to improve campaigns with demos and personalise these.
What problems is the product solving and how is that benefiting you?
Showcasing how easy to use our own platforms are and how guide new clients through easy steps to get started.


    Rob A.

Excellent self led demos

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
The innovative tools to easily create self led demos.

It's very easy to get started.

To be honest, we could use the tool more and adopt even more of their new features.
What do you dislike about the product?
Nothing comes to mind as they appear to always be improving and launching new features based on user feedback.
What problems is the product solving and how is that benefiting you?
Self led demos in email sequencing to help drive new business leads.


    Arnaud D.

Very nice tool to create quickly click through demos and share it to your customers

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
The best thing for me is that if you missed something in your recording, or if you forget something in your initial scenario, it's very easy and quick to record new screens , and add them to you current demo.
I also liked how it was easy to integrate in Chrome and start recording!
What do you dislike about the product?
First discovery of storylane can be a little bit disturbing if you start by creating a big demo, because you'll have many and many screen and it can appears as very long to finish your first demo. On my experience, my first demo was long, and I accept automatic AI recommandations to add comments boxes on my demo, and finally these AI recommandation was not really accurate in my specific use case.
My recommandation is to start discovering Storylane by creating small demos and then accelerate!
What problems is the product solving and how is that benefiting you?
- creating custom click through demos for my sales team to show our product to prospect before engaging a full custom demo.
- replace videos sended to prospects after demo to highlight specific features as a followup


    Information Technology and Services

Helpful way to create demos at scale

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
Helps me spin up personalized demos quickly, and allows customer facing teams to replicate and customize as needed
What do you dislike about the product?
My only complaint is that I wish responsive demos were possible
What problems is the product solving and how is that benefiting you?
Storylane gives me an easy way to create demos that can be shared through marketing channels AND customer facing teams


    Mike S.

Fantastic Product, highly recommended!

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
Storylane is easy to use, and quick to deploy. We've been using Storylane to provide customers with product demonstrations, training documentation and other quick end user support.
What do you dislike about the product?
There's nothing negative to report. I highly recommend this product.
What problems is the product solving and how is that benefiting you?
- Customer demos
- Trainings
- Documentation


    Spencer D.

Storylane Streamlines Demo Building

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
The ease of use and rapid building of demos this enables.
What do you dislike about the product?
The demo videos are isolated once recorded, so you can't remix/recut them together. I'd like to be able to stitch together demos based on the features a given client is interested in.
What problems is the product solving and how is that benefiting you?
We use Storylane to build simple demos that users can navigate through autonomously. These demos are a great improvement over a simple video recording because Storylanes tools allow you to draw the user's attention to specific parts of the screen while providing detailed information about that specific feature.


    Frank M.

Great, Easy-toUse Tool for Buildign Quality Product Demos

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
We've found Storylane to be intuitive, flexible, and effective at showcasing the many different aspects of our SaaS platform. Basically no code, so it's easy for members of various teams to create attractive, guided experiences without heavy technical lift. Cross-fuctional teams - Marketing, Product, Training all use and speak highly of the tool.
What do you dislike about the product?
Overall, good value for the price, but certain design / branding options are a little bit restrictive compared to fully custom-built demos, so we do sacrifice a bit there. Also, we've found that occasionally, demos might not look exactly the same across all browsers or devices, which can require extra QA time.
What problems is the product solving and how is that benefiting you?
Storylane is solving the challenge of showing our aspects of our solution's value in a fast, engaging way. It allows us to create interactive, self-guided demos that let potential customers experience the product on their own terms.


    Leo E.

Game changing tool for our GTM enablement

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
Storylane has been a game changer for us in both internal enablement and customer-facing use cases. We use it extensively for training new starters. especially those who need to get familiar with our platform before stepping into live environments. It will allow us to onboard people much faster.

For sales and CS, it’s been invaluable. We regularly use Storylane to create leave-behind demos tailored to specific customer features, as well as teaser demos to spark interest with new prospects. The flexibility it gives us to target different use cases is a huge win.

The platform itself is fairly intuitive, easy to pick up, even for non-technical team members. The AI-assisted prompt builder saves loads of time, and the translation features have been a godsend, especially for us as a global company operating in multiple languages.

Our account manager Maria has been amazing, not only has she set up regular sessions with our team to answer questions, but she has also actively sought to give us best practice advice. Showing us how to improve the demos we have built.
What do you dislike about the product?
The learning curve for creating HTML demos was a little steeper and we made some mistakes along the way but our account manager has been there all the time to help us improve.
What problems is the product solving and how is that benefiting you?
We no longer have to rely on live demo environments which can be tempremental due to fake data. We also can give our customers a more interactive experience of new features rather than sending them a video.


    Information Technology and Services

Great for demos that want to tell a story!

  • July 10, 2025
  • Review provided by G2

What do you like best about the product?
We chose storylane to be able to deliver seamless custom demos, and enable our GTM team to do this without involving our super busy SE team. We are very happy with this choice.
What do you dislike about the product?
Storylane has some glitches sometimes and you don’t really know how to fix those.
What problems is the product solving and how is that benefiting you?
Storylane has helped me spend less time on building custom demos.