Mixpanel
MixpanelReviews from AWS customer
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Mixpanel is a great, versatile platform for learning about your users.
What do you like best about the product?
I think the ways you can view/study/analyze user behaviour is great. You can create funnels to see how people complete a series of actions, break it down by their different attributes, time periods, etc. You can view flows and get an understanding of places people come from and where they go after performing certain actions. You can create cohorts to track and more. It's fairly comprehensive and much of what I do as a marketer is informed/guided by Mixpanel data.
What do you dislike about the product?
It can be a little difficult to know if there is something missing (like an event or attribute), so at times you might not be able to discern certain data. So basically, it's not a perfect, foolproof solution. But as your understanding of Mixpanel improves, you can address those gaps over time.
What problems is the product solving and how is that benefiting you?
You can use Mixpanel to identify what your most valuable users are doing. This helps you understand what things to communicate to them, how to better educate them/prime them to use your software/product etc. These are things that you can't always determine through user calls, and especially not at the volume you'd need to make an informed decision.
Powerful product analytics tool enabling data-driven product management decisions
What do you like best about the product?
Intuitive and easy to start. Flexible data structures. Flexible filtering (querying) and charting capabilities. Wide range of out-of-the-box aggregations and data analytical tools. Sufficient flow, funnel, and retention analysis.
What do you dislike about the product?
When it comes to product management-related tasks there is too much focus on event analysis and not enough focus on user/object analysis that is not necessarily temporal.
What problems is the product solving and how is that benefiting you?
Product usage measurement, validating experiments, analyzing product flow/funnel steps to optimize. Analyzing different types of users and how they engage with the product.
Mixpanel
What do you like best about the product?
This tool offers multiple functions to develop a complete job, allows you to create custom panels to monitor your accounts, it also allows a very complex analysis with the use of simple tools together, what I like the most is the ability to create a panel that can be use to monitor metrics, the user interface is amazing and the graph visualizations are very clear, I also love this system as it has a large ton of user engagement data, it also makes it easy to create and analyze reports.
What do you dislike about the product?
He considered this software a very complete tool with multiple benefits, I do not find anything negative about the platform, it has a very good user interface that helps throughout the process.
What problems is the product solving and how is that benefiting you?
It is a very extraordinary tool, it has given us the ability to see the activity of our clients and present facts to which they generally do not have access, it also helps to analyze user interactions with their application and website, also the application developed for phones Mobile phones is quite functional, it has also helped enormously in the complete renovation of our user experience, it has helped us make some of the best decisions about products.
Recommendations to others considering the product:
It is an excellent tool for product owners and data analysts, I recommend using this software with great confidence.
Quick, Easy & Informative
What do you like best about the product?
Mixpanel has made tracking client usage super quick and easy. It's also super informative to be able to understand what client interests are by looking at the detailed usage report. The option to view different date range at a click of a button is also great, I am able to track changes over different time periods. The dashboard option also makes it easy and convenient to see overall usage in one go.
What do you dislike about the product?
The filters are a little complicated to use and sometimes data takes a while to load. However, the system is fairly user friendly and the dashboard generally is sufficient for the information I am after.
What problems is the product solving and how is that benefiting you?
Being able to keep track of client usage and also understanding their area of interest by going through the detailed usage and their downloads. Able to see exactly which user are active and which are not meaning that I can re-engage clients that might have fallen off in terms of usage. Understand how my portfolio is doing with an overall view and it is also great that it offers predictions looking at historical data of your profolio.
Very usefull
What do you like best about the product?
Mixpannel has many features that allow us getting a full overivew of our customers.
What do you dislike about the product?
Unfortunately, it can be hard to learn and use in the first few days, but there is great documentation and an amazing community that helps a lot to answer our questions.
What problems is the product solving and how is that benefiting you?
I needed to get on overview of my product, which plattform was used most, app or website, and what were my customers' habbits in my product and MIxpannel helped me a lot.
Easy & powerful tool for product analytics
What do you like best about the product?
Getting meaningful insights in Mixpanel is really easy. We have events streaming to multiple analytics tools but Mixpanel arranges those in views that are really easy to create and understand.
What do you dislike about the product?
I'd like to be able to get a more detailed view of how reports are generated - for example break down a funnel to individual users and which steps they did.
What problems is the product solving and how is that benefiting you?
Trying to understand the main friction points in our product.
The main benefits are -
1. We understand where our big drop-off steps are and where we should improve.
2. As we release features - we can get an objective measure of if/how they helped to increase usage.
The main benefits are -
1. We understand where our big drop-off steps are and where we should improve.
2. As we release features - we can get an objective measure of if/how they helped to increase usage.
Great for behavioral analysis
What do you like best about the product?
The ability to filter users by behaviors and send emails with minimal effort
What do you dislike about the product?
Learning curve at the very start - on boarding could be better
What problems is the product solving and how is that benefiting you?
It’s helping me to get an overview of my users’ behaviors
Mixpanel is great, but disappointed that they are getting rid of their Messages feature :(
What do you like best about the product?
Mixpanel is great for product analytics in our SaaS
What do you dislike about the product?
Mixpanel recently announced that they are sunsetting their Messages feature, which allows you to send an email to users when they take specific actions.
We used this feature a lot, and are very disappointed that it is being removed.
We used this feature a lot, and are very disappointed that it is being removed.
What problems is the product solving and how is that benefiting you?
Product analytics and Messaging
Enables Rapid Prototyping of Ideas
What do you like best about the product?
In the past even the simplest queries might take a day to hear back from a busy data scientist. Now I can arrive to Mixpanel with a hypothesis and have a rough idea of whether I'm right within minutes. Once you learn the paradigm you can use it for almost any kind of analysis you need.
What do you dislike about the product?
The price is high enough that I spend a lot of time convincing my managers to continue paying for it. At the end of the day though it is definitely worth it.
What problems is the product solving and how is that benefiting you?
Measuring the efficacy of our learning tools, monitoring software for UX bugs, segmenting customers
Loved the Usability
What do you like best about the product?
Easy Navigation and Intuitive UI which makes it very easy to do data analysis
What do you dislike about the product?
At times, it becomes really difficult to find data if the nomenclature is not known,
What problems is the product solving and how is that benefiting you?
Consumer insughts and impact of actions in funnel optimization
Recommendations to others considering the product:
Give it a try for the easy usability and value it brings by making data speak for itself. This is super helpful for Growth, Product Teams
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