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Mixpanel

Mixpanel

Reviews from AWS customer

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External reviews

1,211 reviews
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External reviews are not included in the AWS star rating for the product.


    Arjun A.

One stop solution for all product analytics

  • October 13, 2022
  • Review provided by G2

What do you like best about the product?
The UI and UX of the product and the ease with which we can use the different features
What do you dislike about the product?
Can be slightly overwhelming in the beginning
What problems is the product solving and how is that benefiting you?
Helping us understand our user behaviour and letting us be more data informed in our decisions


    Miquel P.

Very easy to use and intuitive

  • October 10, 2022
  • Review provided by G2

What do you like best about the product?
Dashboard templates are useful to achieve great visualizations without having a lot of knowledge on what data we want to explore. The documentation has been of great use.
What do you dislike about the product?
The downsides of using mixpanel are probably the few amount of reports you can create on the free plan and the big gap there is with the paid plan. However, the value it offers is worth it.
What problems is the product solving and how is that benefiting you?
We wanted to track how many hours students were using our platform and on which courses they were spending the most time. We also used that information in order to benefit hard-studying students.


    Harm H.

Product Manager

  • October 10, 2022
  • Review provided by G2

What do you like best about the product?
Easiness of creating dashboard with simple option to create quite advanced queries without having much coding experience. Saving and sharing dashboards in several manners lead to an overall understanding of our product within the company.
What do you dislike about the product?
There is no autosave option, which sometimes lead to remaking a dashboard in case you forgot to press save. In the beginning there was a bug with duplicating dashboards, but this was solved within a few months.
What problems is the product solving and how is that benefiting you?
lower the barrier to get product insights and sharing them with the whole team. Without mixpanel this process would take much longer.
The possibility to integrate with tools like appcues and hubspot is very valuable to us as well.


    Sara M.

Really insightful dashboard!

  • October 06, 2022
  • Review provided by G2

What do you like best about the product?
The design is really clear. I was a bit lost at the beginning but they have a certificate that helps you understand and learn the platform. I haven't used many other competitors, but I think Mixpanel is really user-friendly.
What do you dislike about the product?
In general, everything works well. When I started using it, it was not really easy to understand what we needed to do and how it was working. I hope the certification would have been better announced since they one. I also would like to have the option to download a whole dashboard, and not have to go insight by insight. I think the component of sharing the dashboards needs to improve a better
What problems is the product solving and how is that benefiting you?
We want to track information about how shoppers use our Shopify App and share it with our clients. It's AB testing to see what insights clients are more interested about.


    Piotr K.

Easiest analytics platform i have experienced

  • October 04, 2022
  • Review provided by G2

What do you like best about the product?
It was so easy to implement it and see results immediately
What do you dislike about the product?
The location of the events is not correct for some of the events.
What problems is the product solving and how is that benefiting you?
We are capable to analyse traffic in mobile app as quick as newer before. Mixpanel is making things obvious.


    Adal M.

"Effective Time Analysis"

  • October 01, 2022
  • Review provided by G2

What do you like best about the product?
It provides a richer and more detailed view of our user journeys and their behavior.
It allows us to assess user retention and retention by analyzing how often and how many users return over time.
Event-based tracking.
Report generation.
Quick and easy data export.
Excellent canonical pre-registration identification to the user.
What do you dislike about the product?
Steep learning curve to get familiar with the functions and the navigation process.
I would like it to be a little more accessible, the costs are a bit high.
What problems is the product solving and how is that benefiting you?
Through data, it enables us to make judgments quickly, measure what matters, and produce superior products.
Excellent reports detailing a comprehensive study of our business funnel using diagrams, dashboards, and graphs.
It offers features that allow us to divide our consumer base, prioritize their recommendations, and store all that data.


    Vishal R.

Very helpful in getting product insights

  • September 29, 2022
  • Review provided by G2

What do you like best about the product?
Easy to setup one time and then use it for a long time
the amount of insights one can get from this for product is amazing
we are able to know exactly what user did and behaved
What do you dislike about the product?
sometimes identity layer can be a pain to setup
sometimes it is easy to miss an important metric not getting tracked due to client side adblocker setup
people can end up adding lots of unwanted metrics
What problems is the product solving and how is that benefiting you?
getting the product and user insights as to how users are behaving
we come to know how the product is behaving since last few months and weeks
we come to know where are the spikes


    Consumer Goods

Data insights on the tips of your fingers

  • September 27, 2022
  • Review provided by G2

What do you like best about the product?
I love the speed of building different types of reports and grouping them on the dashboards. I like that I see the data almost in realtime, no need to wait. Filters are easy to use it and I pivot data a lot
What do you dislike about the product?
I would like to have more data on statistical significance because I use Mixpanel to analyze AB test results. I struggle BIG TIME with colors in dashboards, there's no easy way to revert colors or set up custom colors
What problems is the product solving and how is that benefiting you?
Mixpanel helps structure a huge amount of data and facilitates data-driven decision-making. I don't need data analyst to build reports and make sense of them, it saves a lot of time.


    Information Technology and Services

Easy to create beautiful analytics

  • September 27, 2022
  • Review provided by G2

What do you like best about the product?
The ease of use to connect external API's like Segment. The ability to create multiple dashboards. The beautiful design.
What do you dislike about the product?
Mixpanel offers a lot of graphs. It is not always clear to me when to choose one graph over another. Guidance, advice, or sharing best practices would be very valuable here.
What problems is the product solving and how is that benefiting you?
Internal business metrics of how our SaaS product is used. Share reporting with the team internally, without the need to build complicated graphs ourselves. We are a pretty small IT-team.


    Security and Investigations

Limitless customization, deep knowledge about our users 1-by-1

  • September 25, 2022
  • Review provided by G2

What do you like best about the product?
I love that with Mixpanel you are able to observe each user's behavior. You can identify the user, and check what pages he has visited, and also his activity.
What do you dislike about the product?
Can't tell anything. It took me a bit of time to learn the tool, but it's definitely worth it. :)
What problems is the product solving and how is that benefiting you?
Knowing which user I should contact to discuss specific features/pages.