Mixpanel
MixpanelReviews from AWS customer
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Fantastic Analytics Platform with Intuitive UI and Powerful Features
What do you like best about the product?
Great analytics platform, fantastic UI. Session replay functionality is very helpful
What do you dislike about the product?
It's such a powerful set of tools that it might take a bit of time to learn everything Mixpanel has to offer.
What problems is the product solving and how is that benefiting you?
Product analytics. Understanding user actions in order to create better experiences for customers
Intuitive UI, Powerful Integrations
What do you like best about the product?
I like the UI for building reports on the fly and the ability to integrate tons of tools. Usually, building the right reports helps us through A/B testing, and understanding user behavior based on certain segments, even comparisons, are great tools when debating our products with different stakeholders. The ability to export cohorts to marketing tools has greatly improved our product-marketing efforts, as well as event dumping into our data warehouse to correlate product growth with other business KPIs. The initial setup of Mixpanel was super easy, which is one of the key aspects I appreciate.
What do you dislike about the product?
Might be me, but the User Flows took me a while to figure it out, and in some products it is still difficult to set up and get value for it, despite on paper being a super powerful feature. Another key aspect I think can be improved is Board management, especially on deleted or guest accounts. They're overall difficult to manage and audit when changes to the lexicon happen. We usually rely on emojis in the title and other 'hacks' to ensure a board is up-to-date and worth reading. Lexicon events remaps, although dangerous, might be a powerful feature for data admins. The feature that helps us understand metric deviations is hidden when it should be a core feature for any insight report or board.
What problems is the product solving and how is that benefiting you?
I use Mixpanel for understanding ROI for features, KPIs, and user behavior. It aids in building reports for A/B testing, understanding segments, and exporting cohorts to improve product-marketing efforts and correlate growth with business KPIs.
Powerful Features, But Mobile Interface Needs Improvement
What do you like best about the product?
I love managing different events, cohorts, and the ability to create and share customized dashboards. This allows me to leverage exactly the information I need. Mixpanel really meets the needs well, where other solutions had missing features.
What do you dislike about the product?
There are two aspects that I find problematic with Mixpanel. First, when I look at the charts by week or by day, the data for the current period is displayed with dotted lines. Although this is relatively clear, it gives the impression that it is a projection, and as a result, we often see that at the end of the day, it is in free fall, which can be misleading since the day is not over. It is not always very clear. Secondly, the mobile interface really needs improvement. Accessing Mixpanel on a mobile is very complicated, it works very poorly, and it is not visually appealing. A better mobile interface would be a huge plus.
What problems is the product solving and how is that benefiting you?
I use Mixpanel to track user progress, manage daily subscriptions, and the entirety of AB tests.
Great for Tracking Feature / Product Adoption
What do you like best about the product?
Easy to measure product usage once to launch a new feature. You can see user adoption or figure out areas to improve. You can also see what users are using that particular feature. Our product team uses it often and we have reports for each of our feature releases.
What do you dislike about the product?
It can be a little nuanced in setting your analytics reports up so I usually ask one of my PMs to help me.
What problems is the product solving and how is that benefiting you?
It's helping us identify areas to improve the UI/UX of our platform and products. It's currently helping us measure which AI Agents are successful and which are not used.
Essential Analytics Tool for Product Managers
What do you like best about the product?
Very easy to use to see product analytics and track user funnel journeys. Great tool for product managers to see impact of conversion funnels and drop-off rates.
What do you dislike about the product?
Have more advanced features/all in one analytics tool such as session replays to further analyze performance and improvement opportunities.
What problems is the product solving and how is that benefiting you?
Discovering business performance and how my product features are performing
Effortless Data Filtering and Exporting with Mixpanel
What do you like best about the product?
Mixpanel is extremely user-friendly, and what I appreciate most is how quickly I can filter, segment, and export information. The ease and speed of these features make it a pleasure to use.
What do you dislike about the product?
Mixpanel's AI Copilot feature is only accessible with the higher-tier plans.
What problems is the product solving and how is that benefiting you?
Mixpanel was once our primary tool for product analytics, allowing us to monitor feature usage and observe how users interacted with our product.
Intuitive Insights but Lacks Instant Support
What do you like best about the product?
I use Mixpanel for mobile attribution and insights with custom events and properties. It has helped me make data-driven decisions with its trends, funnels, and behavior charts. I like how easy it is to set up data visualization and cohorts. All my campaigns are planned and aligned with the insights I gather. The initial integration was smooth, taking just one week.
What do you dislike about the product?
Instant customer support is missing
What problems is the product solving and how is that benefiting you?
I use Mixpanel for mobile attribution and insights with custom events. It helps make data-driven decisions using trends, funnels, and behavior charts. Planning and aligning campaigns with these insights is easier due to the easy data visualization and cohort setup.
Essential Debugging Tool That Takes the Guesswork Out of Issue Tracking
What do you like best about the product?
It is a lifesaver for debugging. When a user reports an issue, I can look up their profile and see their exact "User Flow"—literally the step-by-step actions they took right before things went wrong. It takes the guesswork out of reproducing bugs. It's also great for verifying that people are actually clicking the new buttons I shipped. The integration part is really easy : just add a helper class that calls the Mixpanel SDK, and that's it, The service is now implemented to use by just calling a helper function from all over my application . Mixpanel also handles event syncing flawlessly in case if the device is offline. I use this product daily/frequently to debug my applications.
What do you dislike about the product?
You have to be really strict with how you name events in your code. If you aren't careful, the data gets messy and hard to read. Also, finding a specific user to debug can be annoying if you don't have their unique ID handy; the search function could be a bit smarter. Their Customer support is not that good, very lengthy process of communication.
What problems is the product solving and how is that benefiting you?
Mixpanel mainly solves the headache of reproducing bugs. Instead of guessing, I can verify the exact "User Flow" to see the steps a user took immediately before an issue occurred. It’s also handy for confirming that users are actually engaging with the new buttons I’ve shipped. The biggest benefit for me is the simplicity; integration was just a matter of creating a helper class for the SDK, allowing me to trigger events easily from anywhere in the code. It even handles offline syncing automatically, so I never worry about data loss.
Essential Data-Driven Insights for Rapid Growth
What do you like best about the product?
Mixpanel has been instrumental in helping me grow my current company from 0 to 1, as well as taking my previous companies from 1 to 100, all thanks to its data-driven insights.
What do you dislike about the product?
Nothing. There is nothing in this product that I don't like.
What problems is the product solving and how is that benefiting you?
Understanding where my users are dropping off and what issues they are encountering is an extremely important challenge, and Mixpanel is helping me address this problem through its product analytics.
My true detrimental product analytics tool with works for me,Unbeatable versatility adding to Torch
What do you like best about the product?
One of the best thing i observed and liked is comprehensive documentation which was super helpful for faster onboarding. I am glad for its versatility with support for data analytics from different sources from mobile, web and my server side.Has one of the best query builder with seamless and scalability with handling large data sets.
What do you dislike about the product?
It stand out as my exponential and essential for my product analytics.
What problems is the product solving and how is that benefiting you?
Favourite product analytics tool so far.
Effiacy with versatility to support analytics from different sources from mobile,web and server.
Enormous support of multiple languages makes it to exquisitely stand out as the best.
Clean and intuitive interface with ease of use.
Effiacy with versatility to support analytics from different sources from mobile,web and server.
Enormous support of multiple languages makes it to exquisitely stand out as the best.
Clean and intuitive interface with ease of use.
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