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Ortto

Ortto

Reviews from AWS customer

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567 reviews
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External reviews are not included in the AWS star rating for the product.


    Marketing and Advertising

Great Software but

  • May 23, 2016
  • Review provided by G2

What do you like best about the product?
The Salesforce integration is great. They've done a good job of allowing you to interact with your customer data in Salesforce seamlessly. The addition of text and hard mail capabilities provides a nice alternative to only email marketing. They have a great user interface that makes it easy for staff to learn quickly.
What do you dislike about the product?
The form capture component. I think both hubspot and Infusionsoft have better capabilities here. While Autopilot has the ability to capture form data, your form must already exist on the page. It's not as simple as just having the HTML up, you must build out the functionality so the form posts someplace. Once that is completed you can then have Autopilot capture the data. This tends to be an extra step. Most other email automation software provides the ability to embed a working form into your site the captures and posts the data back to the email automation software.

Second, the pricing. They use to have a fantastic pricing model. However they chose to get rid of that in favor I higher prices without additional features. It would have been nice for them to grandfather old clients, which they claim to have offered. However that wasn't really the case. The minute your email exceed the current level they shut your account down and force you to upgrade, at which point you have to accept their newer price tiers. I could understand being asked to upgrade if they rolled out new features that you wanted to utilize. However to force upgrade past user is a little disingenuous. It's an email automation software, your list will grow, they know his and it's there way of making you feel PC while still forcing everyone to upgrade.
What problems is the product solving and how is that benefiting you?
Automation marketing to our Salesforce database without Pardot.


    Verified User in Information Technology and Services

Keeping in touch with thousands is now easy and automatic (not just with email)

  • April 26, 2016
  • Review provided by G2

What do you like best about the product?
You can create automated journeys that are not only email based, but with SMS and printed snail mail postcards also :) A true cross platform experience and super easy to setup.
What do you dislike about the product?
At the moment nothing. I genuinely don't have anything to dislike yet.
What problems is the product solving and how is that benefiting you?
We're trying to keep in touch with all our contacts. Contacts from across our team, held in different apps, contacts that we've spoken to recently and some that we've not. How can you keep in touch with them, without bugging them but also in the hope that one day some of them might buy from you?

Automated journeys in Autopilot are the way.


    Daniel S.

Growth in a box

  • April 19, 2016
  • Review provided by G2

What do you like best about the product?
The simplicity of executing complex logic, from segmenting our contacts to utilizing that data for marketing.
What do you dislike about the product?
Bulk upload of contacts caused duplicates which caused some problems, but otherwise we love it.
What problems is the product solving and how is that benefiting you?
Automation for post sale, referrals, customer retention and repeat buyers. In the future we plan on using Autopilot for lead nurturing and super targeted personalized deals.
Recommendations to others considering the product:
Rarely have I been so promotional about someone else's business, especially software. However they have done such a great job with a truly needed aspect of online marketing - making it easy to use without any compromise on functionality... even for complete beginners. We've implemented Autopilot on www.shireeodiz.com for our post sale journeys (check delivery, satisfaction, request review, etc) as well as for basic newsletters.


    Tim G.

Excellent and easy to use marketing automation with great support

  • March 29, 2016
  • Review provided by G2

What do you like best about the product?
Easy queuing of automation features, with excellent integrations.
What do you dislike about the product?
The only weakness for me is the handling of companies with multiple users where you need to restrict duplicate communications to people at the same company.
What problems is the product solving and how is that benefiting you?
Quickly creating campaigns to send automated emails to customers and leads.
Recommendations to others considering the product:
Highly recommend trial and Onboarding. UI is a pleasure to trial.


    Chang C.

Easy to use, cool visual user journey design

  • March 22, 2016
  • Review provided by G2

What do you like best about the product?
Easy to use, drag and drop operation, clear visual user journey design to help design the logic. Handful built in integrations, easy to integrate with our current CRM system.
What do you dislike about the product?
Pretty expensive when users number grows. Some integrations doesn't have full control. Like for Salesforce integration, we can only sync all users, not a subset.
What problems is the product solving and how is that benefiting you?
Lead and User nurturing by emails and notifications. I like the visual for the user journey, clearly showed the split/segment point for each path. I also liked the fact that Autopilot has the capability to use custom field in the journey, which enables me to design the journey exactly the way I want.
Recommendations to others considering the product:
Good product, easy to use, helpful support.
Really like the visual to help design the user journey and the analytics it provided.
Also have many built-in integrations ready to use.


    Education Management

Autopilot, helping you take care of your customers.

  • March 04, 2016
  • Review provided by G2

What do you like best about the product?
Autopilot is flexible, yet easy to use and increasingly well integrated with other services. It's a great way to nurture leads and look after existing customers in the way that they deserve, but we don't always have time for.
What do you dislike about the product?
Any dislikes I've had in the past have been removed. The development cycle for the products seems very rapid. Autopilot's team listen's to it's users and implements what they need.
What problems is the product solving and how is that benefiting you?
Great improvements in our marketing as we can now automate a much larger part of it confidently.


    Information Technology and Services

Excellent product. Sophisticated, providing great insights

  • February 12, 2016
  • Review provided by G2

What do you like best about the product?
The range of items autopilot collects analytics for which is presented in reports
What do you dislike about the product?
Initially, I did have issues with the HTML e-mail, but I think that's now sorted
What problems is the product solving and how is that benefiting you?
Sending e-mail campaigns is so easy. Not only that but you cn see exactly what you're getting out of it


    Management Consulting

Great product, untrustworthy company.

  • December 14, 2015
  • Review provided by G2

What do you like best about the product?
The tool itself is pretty awesome and it has a lot of unique features like Segment integration and unique services like Lob to send postcards.

In terms of a nice user experience for a multi-channel marketing program, Autopilot really ticks the boxes when it comes to functionality and ease of use.

Their UI is gorgeous and intuitive.
What do you dislike about the product?
This review used to be a 10 out of 10, and I've referred dozens of customers to them because I LOVE their product.

But they have proven to be a completely untrustworthy company when it comes to their billing and pricing.

I have been through 2 pricing changes where they have put what were once core features like Segment integration into a higher tier and I've had grandfathered pricing disappear or not scale up when the contact count increases.

They moved some features back into all tiers and I started to recommend them because I thought the product was great value and I started to use it on my marketing automation implementation projects.

The second price increase in July 2019 effectively tripled the cost of the service for some clients. To make matters worse, the increase occurred with 6 days notice which resulted in a lot of shock and anger from my clients who I trustingly referred to the platform.

Most clients didn't even know until they looked at their credit card statements and are all now scrambling to find other solutions.

I don't fault Autopilot for raising their prices so much as the way that they have done it. In both cases it has been done in a sneaky way with little notice given to customers who have seen their bills explode with no corresponding increase in value.

I guess I figured the first price shift was done because it was an early stage startup, but it appears the culture hasn't changed sadly.

Fool me once, shame on you. Fool me twice. Shame on me.




What problems is the product solving and how is that benefiting you?
Saas onboarding and user activation. It has been an amazing tool not only for its functionality, but also for it's extreme ease of use.
Recommendations to others considering the product:
Look at alternatives from companies that understand the importance of customer trust.