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    Ortto

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    Sold by: Ortto 
    Ortto brings your customer data, marketing automation, and analytics together in an intuitive platform.
    4.3

    Overview

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    Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful tools into one platform underpinned by AI, teams finally benefit from their marketing automation, customer data, and analytics working together.

    Sophisticated yet easy-to-use, customers trust Ortto to understand their impact, discover their next marketing opportunity, and continuously iterate to deliver great customer experiences at scale.

    Highlights

    • Intuitive marketing automation: Orchestrate messages across channels and send targeted, personalized messages with precision using real-time customer data in a visual, intuitive journey builder.
    • Built for data-driven marketers: Bring data from all your sources into the Ortto CDP to get a single view of your customer and their journey. Get a complete activity feed for every contact record, and use your data to improve every lead and customer interaction including support and sales conversations in Talk.
    • Future-proofed: Access a modern, intuitive, and AI-backed platform that ships regular improvements and updates.

    Details

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    Delivery method

    Deployed on AWS
    New

    Introducing multi-product solutions

    You can now purchase comprehensive solutions tailored to use cases and industries.

    Multi-product solutions

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Enterprise Annual
    300k contacts, 2.4M emails, 10GB data retention
    $42,421.80

    Additional usage costs (3)

     Info

    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Cost/unit
    1000 emails
    $1.00
    1000 SMS credits
    $8.00
    Address lookup usage
    $10.00

    Vendor refund policy

    We do not support refunds

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Support

    Vendor support

    Our top-rated support team is available 24/6 via the in-app live chat, or by email at help@ortto.com .

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

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    4.3
    587 ratings
    5 star
    4 star
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    1 star
    43%
    42%
    11%
    2%
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    0 AWS reviews
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    587 external reviews
    External reviews are from G2 .
    Deepika y.

    Effortless to Learn and Integrates Seamlessly with CRM

    Reviewed on Dec 20, 2025
    Review provided by G2
    What do you like best about the product?
    It is very easy to learn and can plug into companies crm easily
    What do you dislike about the product?
    No as such, customer support could be better otherwise i like it.
    What problems is the product solving and how is that benefiting you?
    It helps to personalise remarketing, i can monitor campaigns and make quick adjustments.
    Harry K.

    Ortto: The Ultimate Marketing Automation Hub

    Reviewed on Dec 17, 2025
    Review provided by G2
    What do you like best about the product?
    I think Ortto is a powerful all-in-one platform that combines customer data, marketing automation, and analytics. It allows me to track user behavior, segment audiences, and deliver personalized messaging across multiple channels. I find the interface user-friendly, and I like that it integrates easily with other tools. Ortto helps improve customer engagement, boosts conversion rates, and saves time through automation. I appreciate its real-time analytics that provide valuable insights, helping me make smarter decisions and enhance customer journeys effectively. Automating my marketing, tracking customer behavior, and personalizing communication makes it easier to grow my business and improve customer engagement efficiently.
    What do you dislike about the product?
    Ortto could improve by offering more integrations, faster loading times, and enhanced user interface customization options. It could also be improved by enhancing mobile responsiveness, adding more third-party app integrations, providing advanced segmentation tools, simplifying complex automation workflows, and offering more detailed analytics to help users gain deeper insights into customer behavior.
    What problems is the product solving and how is that benefiting you?
    I use Ortto to automate marketing and improve customer engagement by solving issues like poor engagement and scattered data. It boosts conversions and saves time with personalized messaging and real-time insights, making smarter business decisions easier.
    GRAVIN M.

    Outstanding Experience from Start to Finish

    Reviewed on Dec 17, 2025
    Review provided by G2
    What do you like best about the product?
    What stands out most about Ortto is its ability to unify customer data and automate personalized journeys across multiple channels, making marketing both smarter and more human.
    What do you dislike about the product?
    The main drawbacks of Ortto are its limited reporting depth, scaling challenges, and pricing concerns.
    What problems is the product solving and how is that benefiting you?
    Ortto is designed to solve a set of very real problems that modern businesses face in marketing, sales, and customer engagement. Here’s a breakdown of the problems it tackles and the benefits that come from it
    Andrea P.

    Ortto Simplifies Marketing with Powerful Automation and Analytics

    Reviewed on Dec 16, 2025
    Review provided by G2
    What do you like best about the product?
    I like that Ortto comes with amazing features that helps us simplify our marketing needs. From ease of managing customer data to handling analytics, this tool has it all.
    I like its capabilities when it comes to marketing automation and that it simplifies our marketing campaigns to ensure success as it also leverages on customer data.
    It makes lead scoring and lead capture easy and the tool has made it easy to map customer journey.
    Using and customizing Ortto is easy and I like that we can always scale.
    With the tool, we also handle marketing analytics effortless and it is a great CDP solution.
    What do you dislike about the product?
    With Ortto, I have had no complications and all the features works.
    What problems is the product solving and how is that benefiting you?
    With Ortto, we handle all our marketing automation seamlessly thanks to easy of managing customer data as well as handling lead capture and lead scoring. We have realized increased success in our marketing efforts.
    Angelo R.

    Effective for Marketing, but with a Learning Curve

    Reviewed on Nov 24, 2025
    Review provided by G2
    What do you like best about the product?
    I like using Ortto because it allows me to segment data by demographic, behavioral, or budget aspects, making it easier to know what actions to apply in each customer category. This is particularly useful for optimizing our marketing campaigns and attracting new prospects. Additionally, I really appreciate how it allows adding detailed information about each customer and creating invaluable summaries based on their status. I also value Ortto's analytics, which are quite easy to interpret, saving me time in analyzing results.
    What do you dislike about the product?
    Sometimes I feel that the Ortto portal is mainly intended for companies with several years of experience, which can make it a bit complicated to use for companies like mine that, although we have many years of operation, are just now applying these types of systems and the adaptation is a bit slow. Additionally, the initial setup was complicated since we had never used systems like these and did not have the proper training, which took us weeks to be able to use it correctly.
    What problems is the product solving and how is that benefiting you?
    I use Ortto to create marketing campaigns, segment data, and easily analyze results, which helps me attract new prospects and save time when studying analytics.
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