Ortto
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Great solution/company that fits our needs perfectly
What do you like best about the product?
When searching for the right marketing automation solution for our company, we had a few criteria that were hard to find all-in-one. A solution that worked best for our backend environment (mostly events coming from Segment that would feed nicely into the solution), a solution that was affordable but not cheap as we have offer 100K contacts currently and this increasing by at least 6K per month, a solution that was user-friendly and visually nice to use, and a solution that had a team behind it that we could trust (fast-moving, responsive, and fun). Autopilot checked all of these boxes plus more. I really appreciate how flexible the tool is and how it can play pretty nicely with most other software we use via direct integration and/or Zapier. I foresee us being with Autopilot for the long-haul and I'm happy about that!
What do you dislike about the product?
The only thing I don't love about Autopilot is the dashboard. It only works if you use Salesforce and we don't so it provides no value for us.
What problems is the product solving and how is that benefiting you?
Before Autopilot, we did not have someone that would be managing the solution full-time, so we were using ActiveCampaign. I then came on full-time and ActiveCampaign just had so many backend issues that we had to deal with for months. Soon after starting and taking on all of these issues we were having with AC, I realized it was already time to look for a replacement. I did EXTENSIVE research on 11 tools -- demos, weeks of testing, and Autopilot came out on top by a ten-fold. We are now able to market to the massive amount of contacts we have and from that we see on average 1K more contacts testing our software each month than we did before.
Recommendations to others considering the product:
Do your research. There's not one tool that's perfect for everyone. But if Autopilot fits your needs, I'd say they're the ones to go with :)
Amazing tool for all your marketing automation needs!
What do you like best about the product?
Ease of use and tight SFDC integration! Effective List Management & Drip Marketing!
What do you dislike about the product?
Nothing I disliked, however if we could have a chat functionality such as intercom would be awesome!
What problems is the product solving and how is that benefiting you?
Drip Marketing, Pop-up for subscribing, Defining journeys and goals. Easy to use software and salesforce integration works like a charm, their pro-active heads up has been a very useful feature as well!
Recommendations to others considering the product:
Should try Autopilot as its very easy to use! Most importantly if you want to define a journey its very easy. A user adaptability is very high due their great user interface! Onboarding experience is great and self-explanatory!
Powerful Marketing Automation Software Made Easy
What do you like best about the product?
One of the best parts of AutoPilot is its ease of use. It's so user-friendly that anyone on your team can jump in with minimal product training.
What do you dislike about the product?
Currently, the email editor does not have a spell check built into it but a fix for that is coming shortly.
What problems is the product solving and how is that benefiting you?
We're no strangers to marketing automation software. We previously had Marketo and weren't very happy with our support and the level of complexity needed to truly get the most out of the platform. The products are pretty similar but our biggest benefit with AutoPilot has been its ease of use which has increased adoption throughout the whole company. With more people using AutoPilot there are amazing ideas for journeys and we aren't siloed into just having 1 marketing automation expert in the company.
Good product, with some room for improvement
What do you like best about the product?
Journey workflow is visual and easy to use.
What do you dislike about the product?
No real integration options outside of salesforce and API. zapier integrations are a poor substitute for the real thing. Email UX / editor is not very good, short on templates, needs some more work since email is such a core part of marketing automation.
What problems is the product solving and how is that benefiting you?
marketing automation
Recommendations to others considering the product:
try it out see if you like it.
Why I would recommend AP to my friends
What do you like best about the product?
I can create automated marketing funnels just by dragging and dropping specific actions.
What do you dislike about the product?
Sometimes the server goes down, but occurs only 2% of the uptime.
What problems is the product solving and how is that benefiting you?
Helping clients to automated their marketing funnels. It´s amazing that I can create business with it.
Everything we ever needed
What do you like best about the product?
Autopilot's software has the unique ability for me to take an idea for a customer journey and put it into an executable plan with ease.
Autopilot allows my website to trigger an API that sets up a cascade of different journeys and sets up flags to know when to remove users after they have taken certain actions.
The careful placement of customizable variables is also incredibly useful. I haven't found something that I wanted to do that I haven't been able to yet.
Autopilot allows my website to trigger an API that sets up a cascade of different journeys and sets up flags to know when to remove users after they have taken certain actions.
The careful placement of customizable variables is also incredibly useful. I haven't found something that I wanted to do that I haven't been able to yet.
What do you dislike about the product?
I would like to be able to sort the list more strategically. For instance, segment a list so that only users in CA get an email. I know there exists list segmentation, but it could be a bit more robust.
I'd also like to be able to send emails outside of a journey like a traditional MailChimp setup.
I'd also like to be able to send emails outside of a journey like a traditional MailChimp setup.
What problems is the product solving and how is that benefiting you?
Visitors to my website need to upload a series of documents depending on the status they wish to achieve. Autopilot allows me to keep track of what they've completed and send them on different journeys, accordingly.
Recommendations to others considering the product:
Take advantage of their support staff and journey reviews. They are incredibly helpful.
Great tool to Automate your Marketing processes
What do you like best about the product?
The Visibility of the journeys is great. The ease of pushing leads from one list to another depending on conditions.
What do you dislike about the product?
Smart Segments once created are not editable
What problems is the product solving and how is that benefiting you?
Increasing returning visitors and actions on site. It's great for simple follow up emails but also for longer more complicated journeys that include onsite messages, emails, sms and much more.
Recommendations to others considering the product:
Try it, it's a great tool that might solve a lot of your Marketing Automation problems
The Best Platform Out there For Modern Automation
What do you like best about the product?
I love how easy it is to setup complex funnels using their visual system. The Triggers, Actions, and Conditions took a bit of a learning curve, but once I grasped it, I'm now obsessed with the software, especially the Zapier integration which I take full advantage of.
What do you dislike about the product?
Sometimes the Journeys can load slow when you have really massive journeys open. I also would like to see Shopify as an integration.
What problems is the product solving and how is that benefiting you?
I'm using this for lead generation funnels with Facebook Lead Ads, Email funnels for nurturing, SMS communication.
Recommendations to others considering the product:
Be obsessed with it. You have to learn everything to understand the potential you can get out of it, especially with SMS and Email use.
Couldn't be happier
What do you like best about the product?
It does everything I need and it's so simple to use. Not to mention it's a whole lot cheaper than others I've used. I couldn't be happier with Autopilot. It's integration with Zapier means the only thing holding me back for the most part is my imagination!
What do you dislike about the product?
Not so much of a dislike but a request - I'd love A/B split testing to be included in the Base plan. That's about it at this stage. Would also love an affiliate program.
What problems is the product solving and how is that benefiting you?
Autopilot is helping our agency and our clients engage our respective audiences. Whether that's simply promoting other content within the site or more customer nurturing related activities. So specifically we're reducing bouncing rates and keeping visitors on site longer. We're signing visitors up to email newsletters or email courses. We're customising on-site experiences. We've built a feedback process which has saved paying for another third-party solution. What more can I say....
Competitors Better Watch Out
What do you like best about the product?
Building automated marketing journeys that everyone in the business can understand regardless of complexity. The visual drag-n-drop layout makes it easy to deploy new ideas and still maintain an overview of what is actually active and working. I come from a background in casino and gambling, where every little drop matters in a very saturated market space, and I've used big (expensive) systems to squeeze and tweak. AutoPilot is still growing - but fast. I can't wait to see where this product is heading.
Through a pretty solid API, we've been able to use AutoPilot in more creative ways and add a new layer of complexity to our strategies.
Through a pretty solid API, we've been able to use AutoPilot in more creative ways and add a new layer of complexity to our strategies.
What do you dislike about the product?
Still a product in rapid development. Some things are still being tweaked, but I always seem to find a way to do exactly what I want to. I'm confident these features and UX issues will be addressed.
What problems is the product solving and how is that benefiting you?
We're seeing a rise in sales and our churn rate has equally improved through more personalised and relevant communication.
Recommendations to others considering the product:
Do the trial and jump on the webinars to see a demonstration of features
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