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Good personalization tool to expand reach and improved our CR
What do you like best about the product?
Insider is a user-friendly, clear A/B testing tool and the team is always there for instant help.
What do you dislike about the product?
Sometimes we are restricted by the limit of use, therefore we can not open tickets.
What problems is the product solving and how is that benefiting you?
Insider helps us increase CONVERSION RATES, and presents different ways of thinking.
Insider helped us run consistent campaigns across web & mobile app channels
What do you like best about the product?
The ready-to-use “web templates” and “app templates” have truly been a game-changer. Not only have they helped us save hours we would have otherwise spent designing notifications and teasers for our various campaigns, it has also enabled us to launch campaigns in a jiffy with zero coding. Can you beat that! And, that’s not all you can also segment your customers and run personalized campaigns both on the web and app.
What do you dislike about the product?
We are glad to have found Insider, earlier running campaigns parallelly on desktop and mobile app was a challenge. It would be nice to have fresh templates introduced frequently.
What problems is the product solving and how is that benefiting you?
Giving our users a consistent experience on both mobile and web was a major challenge. However, with Insider’s ready-to -use templates for both web and mobile with advanced capabilities like customer segmentation sending the same notifications and triggers on both web and mobile app has been a cakewalk. This strategy has worked wonderfully in significantly reducing our cart abandonment rates.
Client centric approach towards business
What do you like best about the product?
Feeling supported in daily business and its optimisation
What do you dislike about the product?
Long delivery time and few rounds of corrections, due to bugs in finished scenarios
What problems is the product solving and how is that benefiting you?
A/B testing of different elements on eshop, that are strongly connected to UX
One of the best tools to boost Conversion Rates
What do you like best about the product?
I’ve been working with Insider for almost a year now and found it to be truly amazing as it has helped me accelerate my marketing efforts and drive exceptional results. Before using its tools, I was struggling to boost conversion rates on the website and mobile application. I observed that people were visiting our website and app but churning without making any purchase.
After understanding this challenge, the account managers at Insider proposed running Social Proof campaigns. It’s their conversion tool that taps into the psychology of the customer, analyzes their behavior, and then displays relevant products which other customers have viewed, bought, and reviewed.
Another change that Insider suggested to me was changing the color of the ‘Add to Cart’ button from red to green as it makes the CTA stand out. This minor color change improved the CTR on site and app by 3%. By running Social Proof campaigns on my website and app’s product pages, I was surprised to see the results.
The conversion rates went up by 10% and that too in just a month. Indeed, this platform has done wonders for my business and I’d love to use its other tools in the future.
After understanding this challenge, the account managers at Insider proposed running Social Proof campaigns. It’s their conversion tool that taps into the psychology of the customer, analyzes their behavior, and then displays relevant products which other customers have viewed, bought, and reviewed.
Another change that Insider suggested to me was changing the color of the ‘Add to Cart’ button from red to green as it makes the CTA stand out. This minor color change improved the CTR on site and app by 3%. By running Social Proof campaigns on my website and app’s product pages, I was surprised to see the results.
The conversion rates went up by 10% and that too in just a month. Indeed, this platform has done wonders for my business and I’d love to use its other tools in the future.
What do you dislike about the product?
The integration definitely took a while as it was a bit difficult to understand the tools. But with Insider’s support, it seemed to be a cakewalk. Indeed, Insider has great solutions and a wonderful support team. Would definitely recommend this to others.
What problems is the product solving and how is that benefiting you?
With Insider, I got a better understanding of the fact that even a small change can make a big difference. Simply a color change in add-to-card from red to green improved my CTR. Other than Social Proof, I also used Insider’s web and mobile push functionality to send out notifications like discount offers, alerts about pending cart items, and back in stock items to my customers even when they’re not browsing through the website or using the app. With push messaging functionality, I was able to nudge them to make a purchase and bring them back on the site or app. This reduced the customer churn rate and boosted engagement as well as conversion rates. Very helpful tool must say!
Crafted individualized in-app and onsite experiences with Architect
What do you like best about the product?
What impressed us most is the capabilities of Insider’s Architect tool, AI-powered customer customer journey builder. The tool enabled us to reach out to a wide set of customers across different channels. Also with this tool we were able to optimize our strategy and intelligently send out the most appropriate messaging at the right time which helped us maximize our engagement ratio.
What do you dislike about the product?
Although there are no significant concerns, for beginners like us the integration part was a little difficult initially. But the team at Insider was proactive in supporting us and overcame all issues.
What problems is the product solving and how is that benefiting you?
Insider helped us build customer journeys by tracking their unique behavior, interests, browsing history, and preferences. With the platform’s features, it became quite easy for us to craft personalized journeys for our prospects and turn them into paying customers.
Another implementation that worked best for us was the AI-led recommendation engine on our mobile app that used algorithms to analyze the user behavior and helped us to grab their attention by recommending the most relevant content to them.
As a brand we run a number of promo offers on a regular basis and Insider helped us make it even better through strategic placement of coupons on the website. By following these strategies and implementing these solutions, our sales were boosted and substantially leveled up our ROI.
Another implementation that worked best for us was the AI-led recommendation engine on our mobile app that used algorithms to analyze the user behavior and helped us to grab their attention by recommending the most relevant content to them.
As a brand we run a number of promo offers on a regular basis and Insider helped us make it even better through strategic placement of coupons on the website. By following these strategies and implementing these solutions, our sales were boosted and substantially leveled up our ROI.
Carved out personalized UX with all-in-one solution for marketers
What do you like best about the product?
- The products we used: Conversion Suite, Smart Recomender
- The support we received from team Insider to help us improve UX and boost conversions
- Addition of ‘Floating Cart’ feature on desktop as well as mobile app that helped us generate 4.6 million incremental revenue
- Generated 11x ROI by delivering personalized user experience to website visitors
- Very helpful and enthusiastic support team and growth managers
- The support we received from team Insider to help us improve UX and boost conversions
- Addition of ‘Floating Cart’ feature on desktop as well as mobile app that helped us generate 4.6 million incremental revenue
- Generated 11x ROI by delivering personalized user experience to website visitors
- Very helpful and enthusiastic support team and growth managers
What do you dislike about the product?
Nothing to dislike, it’s a fantastic platform that helps with great product roadmapping, offers local support, and deep segmentation capabilities. For marketers, it’s surely an all-in-platform to drive business growth.
What problems is the product solving and how is that benefiting you?
Despite being the largest jewelry brand in South America, we struggled to create personalized web experiences for our customers and influence their decision to purchase our products. But when Insider arrived on the scene, it embellished our site with some precious additions.
One of the biggest problems Insider helped us solve was improving our website’s user experience and maximizing conversion rate. With the platform’s ‘floating cart’ suggestion, we drove incremental revenue of 4.6 million.
One of the biggest problems Insider helped us solve was improving our website’s user experience and maximizing conversion rate. With the platform’s ‘floating cart’ suggestion, we drove incremental revenue of 4.6 million.
Great platform to expand market share by 20%. Loved it!
What do you like best about the product?
A huge part of our customers aren’t using channels like social media, WhatsApp, and the modern-age communication ways. They still rely on the old-school SMS. We really liked the SMS tool by Insider. The SMS campaigns not only help us reach out to customers only on SMS. Insider’s SMS campaigns can also be connected to other channels such as Emails, App push, Web push and more with the help of their journey orchestrator Architect.
For us it means, no more running different campaigns for different channels and interacting and engaging with customers on a channel they are most comfortable. That’s what I call a genius solution.
For us it means, no more running different campaigns for different channels and interacting and engaging with customers on a channel they are most comfortable. That’s what I call a genius solution.
What do you dislike about the product?
No complaints, we couldn’t have asked for a better partner for all our marketing campaign needs.
What problems is the product solving and how is that benefiting you?
Connecting with customers and running campaigns across various communication channels was a tedious task. Tracking the metrics and outcomes of those campaigns was another challenge. The Growth team at Insider’s helped us overcome both these challenges by suggesting us to use Architect – an AI backed journey orchestration tool, with deep customer segmentation capabilities. This enabled us to run highly targeted and personalized campaigns and reaching out customers where they were.
Insider helped us deliver stellar customer experiences and double our conversion rate
What do you like best about the product?
Insider's marketing suite consisting of Web Suite, Web Push, Email, and Mobile App worked like magic. The star was the advanced predictive analytics and segmentation capabilities of Web Suite's which helped us deliver hyper-personalized campaigns to customers resulting in customer delight experiences like never before.
The second favorite had to be the Email module which helped us create visually stunning and engaging emails within minutes and queue them to be triggered just in time to a customer’s action.
Coupled with app and web notifications containing one click URLs ensured high conversion and a whopping 90% of the abandoned carts led to complete purchase. The Insider marketing suite was a total value for money package that helped us create customer experiences and get conversions like never before.
The second favorite had to be the Email module which helped us create visually stunning and engaging emails within minutes and queue them to be triggered just in time to a customer’s action.
Coupled with app and web notifications containing one click URLs ensured high conversion and a whopping 90% of the abandoned carts led to complete purchase. The Insider marketing suite was a total value for money package that helped us create customer experiences and get conversions like never before.
What do you dislike about the product?
Although our experience with Insider’s marketing suite has been predominantly positive, we have faced intermittent issues with the Mobile App’s performance on specific devices. Nonetheless, we appreciate the Insider team’s proactive approach in addressing these concerns and continuously working on enhancing the app’s compatibility and performance.
What problems is the product solving and how is that benefiting you?
The earlier platform we used failed to give us a proper segmentation of our customer profile as a result of which designing personalized campaigns that resonated with our customers was becoming increasingly challenging. With Insider's Web Suite, we could solve this biggest problem which essentially forms the foundation of any successful marketing campaign.
Add to it, the capabilities of Web Push, Email, and Mobile App, we were able to design highly-personalized and relevant campaigns like never before. Re-engaging old customers, getting customers who had abandoned their carts to complete their purchase, and keeping in constant touch with customers through highly personalized and relevant through their automated emails has been a breeze.
These tools namely Web Suite, Web Push, Email, and Mobile App have collectively resulted in improved customer satisfaction, stellar customer experiences, increased conversion rates, and ultimately, business growth.
Add to it, the capabilities of Web Push, Email, and Mobile App, we were able to design highly-personalized and relevant campaigns like never before. Re-engaging old customers, getting customers who had abandoned their carts to complete their purchase, and keeping in constant touch with customers through highly personalized and relevant through their automated emails has been a breeze.
These tools namely Web Suite, Web Push, Email, and Mobile App have collectively resulted in improved customer satisfaction, stellar customer experiences, increased conversion rates, and ultimately, business growth.
Insider has a good support and account management team,offering quick responses and resolution..
What do you like best about the product?
I like it's clear and understandable reporting especially for digital marketers.
Has excellent customer success Support.
It offers wide range of set up and it has helped me executive my digital marketing strategies like A/B Testing.
Has excellent customer success Support.
It offers wide range of set up and it has helped me executive my digital marketing strategies like A/B Testing.
What do you dislike about the product?
None at the moment,i am happy with it since it serves me right!
What problems is the product solving and how is that benefiting you?
Insider is primarily solving the business problems of customer engagement and retention.
Best-in-class cross channel marketing automation and CDP platform
What do you like best about the product?
We like all the Insider tools we have been using, but CDP stands out for us. CDP helps us consolidate data stored across channels into a single unified source which makes customer segmentation easy. Architect and CDP together enable us in developing tailored automated marketing campaigns across different channels such as website, mobile app, email, SMS, WhatsApp, and online push across multiple devices.
Web suite has helped us create immersive, beautiful, and personalized experiences for our web customers. This has not only helped the user web and app experience, but also helped us generate more leads, increase customer engagement, and drive higher conversions.
Web suite has helped us create immersive, beautiful, and personalized experiences for our web customers. This has not only helped the user web and app experience, but also helped us generate more leads, increase customer engagement, and drive higher conversions.
What do you dislike about the product?
Insider has one of the best when it comes to crafting personalized marketing strategies that really resonate with the audience and drive results.
What problems is the product solving and how is that benefiting you?
Better customer segmentation, a personalized shopping experience, higher user engagement, bigger cart values, the benefits of using Insider our way too many. CDP enables us to unleash the power of customer data by bringing everything at one place, Web suite helps curate personalized experiences, and Architect enables track customer journey across multiple touch points and facilitates communication with customers across various channels. Never before have we been able to run campaigns which are so efficient and deliver results. Insider is truly the best.
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