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Great app marketing automation tool
What do you like best about the product?
Easy to understand and navigate. Has many features for marketing automation, like sending push, emails and sms campaigns.
Segmenting the audience and creating campaigns is great
Segmenting the audience and creating campaigns is great
What do you dislike about the product?
It doesn't store more than 60 days of user data for segmenting users, and exporting them isn't convenient. There is no option for a direct download.
Email templates are very basic and lack of designing tools in email.
Email templates are very basic and lack of designing tools in email.
What problems is the product solving and how is that benefiting you?
It is helping me keep the audience engaged with the app by sending correct promotional content to the right audience at the right time. I just have to set up and let the software take care of the rest.
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Campaign Analytics
What do you like best about the product?
There are various features in MoEngage but what I like the most are behaviour analytics and RFM segmentation. MoE (MoEngage) helps us target and analyse the campaign with a smooth butter-like experience.
What do you dislike about the product?
Sometimes tech support delays connecting which leads to a disappointing and bad tech support experience.
What problems is the product solving and how is that benefiting you?
I am working on user retention and MoEngage's RF segmentation and flow are helping me design the user flow for segmented users which will be increasing the user's retention when combining with x no. of sessions in y no. of days strategy.
Insightful and Valuable Experience
What do you like best about the product?
It was a great experience to witness the sessions. It was very valuable to interact with peers and get insights on their experiences. Finally the Keynote by Vineeta Singh, it was very inspirational to see a company that values women empowerment at the next level
What do you dislike about the product?
There was some delay in the events but everything else was good.
What problems is the product solving and how is that benefiting you?
We are solving the engagement with Moengage
The functionality moengage offers is unparallelled at the price point they provide
The insights derived from moengage helps us optimizing the campaigns' time of delivery, type of delivery and the segmentation
The functionality moengage offers is unparallelled at the price point they provide
The insights derived from moengage helps us optimizing the campaigns' time of delivery, type of delivery and the segmentation
Amazing product + great summit !
What do you like best about the product?
Most helpful about Moengage is the velocity of the roadmap, and excellent customer support. Quite a disruptive product in the market as of now! Use cases best would be for communication segmentation, delivery and analysis
What do you dislike about the product?
Downsides of Moengage is that it is still a product in progress ( with core features present ) , but the releases are on point! Also, new beta release communication can be a bit more proactive via product and email!
What problems is the product solving and how is that benefiting you?
Segmented communication across channels, and post analysis to determine the best communication and channel for each user segment, leading to better allocation of expenses!
Recommendations to others considering the product:
Use the product, and get idea of the roadmap!
Moengage experience
What do you like best about the product?
Notification
Cohorts management
Remarketing
Cohorts management
Remarketing
What do you dislike about the product?
Accuracy sometimes differ from attribution platform
What problems is the product solving and how is that benefiting you?
Majority notification for engagement & remarketing
USER INSIGHTS
What do you like best about the product?
The Amp+ plugin that provides insights with mobile phone operators towards better push notification delivery and better open rates.
What do you dislike about the product?
The UX of the app can be a bit simpler to use.
What problems is the product solving and how is that benefiting you?
PN delivery and open rates. The insights provided are really useful
Engaging and retention
What do you like best about the product?
Moengage was useful in engaging users and driving conversation out of engaged users and creating segments and targe segment based on user requirements to improve retention .
What do you dislike about the product?
More AI based features will be helpful!
Reports to understand user path need to be improved.
Revenue capture in the flows reports helps to calculate roi and campaign effectiveness
Rest works fine as per my usage.
Reports to understand user path need to be improved.
Revenue capture in the flows reports helps to calculate roi and campaign effectiveness
Rest works fine as per my usage.
What problems is the product solving and how is that benefiting you?
Moengage was useful in engaging users and driving conversation out of engaged users and personalisation of communication to create direct communication to connect user with a life style brand ..creating segments and targe segment based on user requirements to improve retention .
It is good tool for engagement
What do you like best about the product?
All the features of Moengage, mostly RFM
What do you dislike about the product?
some time there is an issue in TAT but they do respond for sure.
What problems is the product solving and how is that benefiting you?
Personalize communication at real-time
Recommendations to others considering the product:
Go for it
MoEngage makes my life easier ; Driving the marketing game with insights led approach!
What do you like best about the product?
Creating automated flows, user affinity model
What do you dislike about the product?
Less option for reporting especially campaign specific reporting
What problems is the product solving and how is that benefiting you?
Funnel drops, instant gratification
Great and affordable CRM tool
What do you like best about the product?
MoEngage helps us in real-time analytics, user property and attribute segmentation. Using this segmentation and geo-targeting option, we can send them personalized notifications which have great CTRs. We can create default custom segments like users of one particular geo-location or users performing certain events and perform certain formulas on them and thus run push notifications which give us better results than running vanilla blanket notifications.
What do you dislike about the product?
The base number of notifications always seems to be increasing but the clicks from notifications never increase, I can not understand the issue here.
What problems is the product solving and how is that benefiting you?
We use MoEngage to drive user engagement and revive cart abandoners or users who are in the last steps of their journey. With the help of MoEngage, we can segment users and devise cohorts based on their behavior. Using Recency, frequency, Monetary analysis we identify our power users and send them targeted and super personalized notifications.
Recommendations to others considering the product:
Definitely worth exploring, they gave us good discounts while onboarding and the tech support during integration was amazing.
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