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Reviews from AWS customer

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    Computer Software

Best tool for push notifications

  • April 22, 2019
  • Review provided by G2

What do you like best about the product?
For all our customers, we’d set up their engagement and marketing campaigns to go out through CleverTap. My most used feature would be A/B testing in push notifications. It is easy to use and the learning curve is not at all steep.
What do you dislike about the product?
None. Though there’s always scope for improvement!
What problems is the product solving and how is that benefiting you?
CleverTap helped us understand user behaviour through steps through funnels and then segmenting these users. We’ve been able to run targeted messaging to these specific users. For a lot of customers, we’ve improved CTRs drastically.
Recommendations to others considering the product:
Definitely recommended CleverTap to all those looking to retain their users for the long term.


    Shien-Li T.

CleverTap

  • April 17, 2019
  • Review provided by G2

What do you like best about the product?
The ability to segment according to what we want to hit our users with and the option to use more than 1 image
What do you dislike about the product?
The inability to edit the "WHO" from a running campaign.
What problems is the product solving and how is that benefiting you?
User targeting


    Francisco R.

Great customer service and extremely easy to integrate.

  • April 15, 2019
  • Review provided by G2

What do you like best about the product?
The short campaigns and the quick cohorts.
What do you dislike about the product?
user funnel is a bit complicated and not very intuitive and the lack of edit functionality after publish is a bit frustrating.
What problems is the product solving and how is that benefiting you?
onboarding, engagement and attribution.
Recommendations to others considering the product:
We are getting new features by the month, while implementation keeps very easy.


    Ajay N.

Best tool for Mobile and Web Marketing

  • April 15, 2019
  • Review provided by G2

What do you like best about the product?
For us the overall experience with CleverTap was excellent. Their customer support is great.
What do you dislike about the product?
Nothing that i can think if. All sectors are handled well by their customer support.
What problems is the product solving and how is that benefiting you?
One of the main challenges for us was getting an accurate way of measuring retention. CleverTap did a very good job for us. We use cohorts to measure daily, weekly, monthly retention. We also look at RFM transitions to see how users have moved between stages, it helps us communicate better.


    Imran R.

CleverTap unlocks

  • April 15, 2019
  • Review provided by G2

What do you like best about the product?
What's better than saving cost on a headcount for a Data Analyst in the CRM team when you can tap on CleverTap's extensive analytical capabilities?
What do you dislike about the product?
There is a learning curve that will take a while, and you may have tons of questions during the first few months. But once you're past that it's good.
What problems is the product solving and how is that benefiting you?
It's solving the need to continuously activate our users, and keep them engaged/delighted with our app through timely notifications.

A great benefit from this product is also the ability to segment users very easily. Plus, from any parts of your analyses, you can immediately send a campaign.
Recommendations to others considering the product:
Get on the trial period and explore the analytical capabilities. If the ability to analyse your segments and users based on your "critical events" is highly necessary, CleverTap is the solution for you.


    Cristobal C.

Great product

  • April 12, 2019
  • Review provided by G2

What do you like best about the product?
Easy to configure, easy to segment. You have a user friendly platform. I like that have a lot of features, but are not complicated to use. I like that Clevertap is always implementing new features.
What do you dislike about the product?
I dont like that the platform is not always reliable and some messages for some reason does not appear to all users. This is happening less often lately. I did not like that the journeys were so hard to implement, at the end we did not implemented because support could not help us enough to do it. Kind of sad that most of new features are for entreprise paying users and as a small startup we can not access this features.
What problems is the product solving and how is that benefiting you?
Retention and improving our conversions rate


    Piyush D.

One of the best marketing automation solution out there! `

  • April 12, 2019
  • Review provided by G2

What do you like best about the product?
CleverTap is a customer lifecycle management and engagement platform that gathers data on any platform for behavioural analysis of the users. Some of the points that I'd like to highlight:
- Easy setup
- Real-time data gathering
- Ability to set up campaigns for real-time as well as past behaviour segment's users
- Good visual reports
What do you dislike about the product?
1. The feature called 'Journey' can't be edited once you set it up and go live. If you want to make changes then you have to clone it and make changes and pause the previous one. It can be a time consuming process if the journey is a little complicated.
2. There should be an option to check the user's data for the CSV file upload of the users.
What problems is the product solving and how is that benefiting you?
We provide whitelabled apps for multiple brands along with web apps. It becomes crucial for us to track user behaviour across all apps and see how users are interacting with our products. We get actionable insights by using funnels and steps where we can improve the UX. We have made multiple iterations of the product based on the data we get from the Clevertap. We have also set up multiple marketing campaigns by using


    Internet

How CleverTap helped me in driving user engagement

  • April 12, 2019
  • Review provided by G2

What do you like best about the product?
How easy it is to make cohorts and target users in each cohort in a more personalized way.
What do you dislike about the product?
The tool took me sometime to get used to it.
What problems is the product solving and how is that benefiting you?
CleverTap is helping me in driving user engagement. It is a huge benefit because I no longer depend on my tech team for sending personalized user communication.


    Financial Services

CleverTap is the most comprehensive tool I have used

  • April 12, 2019
  • Review provided by G2

What do you like best about the product?
Automated segmentation based on Recency and Frequency is very useful. It helps us track how many users have moved from Champions to hibernating and set up targeted campaigns to get them back to Champions.
What do you dislike about the product?
Journeys seems a bit complex though we still continue to use it as it's very useful.
What problems is the product solving and how is that benefiting you?
We thoroughly use the email channel and the product helps us to A/B test easily and measure the outcome.


    Radoslav T.

Great customer service

  • April 12, 2019
  • Review provided by G2

What do you like best about the product?
The fact that once we requested a custom proposal, we got one immediately.
What do you dislike about the product?
Overall, the prices are rather north, meaning it costs too much to use.
What problems is the product solving and how is that benefiting you?
Communicating better with our clients.