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614 reviews
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External reviews are not included in the AWS star rating for the product.


    Srihari S.

Navigating User Behaviour for Powerful Product Management

  • December 05, 2023
  • Review provided by G2

What do you like best about the product?
CleverTap serves as an invaluable tool for product managers, offering a user-friendly interface to delve into comprehensive analytics.

The platform's user engagement tools, including push notifications and personalized messaging campaigns, play a crucial role in establishing effective connections with our audience.

CleverTap's personalization features, such as user journey tracking and recommendation engines, contribute significantly to creating tailored user experiences.
What do you dislike about the product?
While CleverTap has no significant downsides, the continuous pursuit of improvement is always admirable. Areas such as product development, dashboard enhancements, and bug resolution, though not major concerns, present opportunities for further refinement. Given CleverTap's proactive approach, I'm confident these aspects are already on their development roadmap.
What problems is the product solving and how is that benefiting you?
CleverTap addresses critical challenges in user engagement, targeting, data analysis, and personalization, offering valuable insights into user behaviour, campaign performance, and conversion rates.
The platform's segmentation capabilities empower businesses to tailor messaging based on diverse criteria, contributing to increased user engagement, improved conversion rates, and enhanced user satisfaction.


    Marshall M.

A Push and In-app Campaigns Guru

  • December 04, 2023
  • Review provided by G2

What do you like best about the product?
This easy-to-use platform does very well at omnichannel campaigns that reach, engage and retain. A platform we use frequently to create memorable experiences and meaningful client journeys. It integrates superbly with relevant platforms, is direct and is easy-to-implement. Its user-friendly, tracks well, has efficient customer support.
What do you dislike about the product?
While we use it frequently, one negative that is clear is that its expensive. Sometimes there are technical issues with it. But overall it delivers.
What problems is the product solving and how is that benefiting you?
It comes through for our Marketing and Advertising engagements. Has proved a very good tool indeed to have for our omnichannel reach and campaigns.


    Anirban D.

Best platform for Customer Engagement, Retention and Lifecycle Management

  • November 24, 2023
  • Review provided by G2

What do you like best about the product?
CleverTap has a range of channels that keep on increasing and updating on a timely basis. The segmentation and data analysis of CleverTap is very accurate and helps a lot in calculating the budget and ROI for any campaign(s).
Just wanted separately appreciate CleverTap's customer success team. They are very approachable to the individual needs of any partner and do/give the best possible solution to any issue in a very time-efficient manner.
Overall I have used CleverTap for 3 different organizations and would highly recommend other organizations to use CleverTap as well.
What do you dislike about the product?
Some of CleverTap's features take a bit too much time to be deployed in Production, but at the same time, it is best to deploy something bug-free and late rather than with bugs and early.
What problems is the product solving and how is that benefiting you?
CleverTap is helping in engagement and retention with a very accurate level of targeting. Also, we can get industry-level benchmarks and suggestions on how to improve our app engagement and user activity. Separate lifecycle and triggered campaigns are helping nudge the customers and get them to stick with the platform.


    Nishwin S.

The Best Platform for your customer engagement and user journey analysis.

  • November 23, 2023
  • Review provided by G2

What do you like best about the product?
Have been using Clevertap for the past 4 years, and have used almost every feature there was and is, I use and recommend Clevertap due to the following Pros,
- No hassle integration.
- Easy to understand UX.
- Test and Prod account separation.
- Trends and Analytics module.
- Segment level Targeting via push, email, SMS, etc.
- SDK-level customizations for in-app pop-ups and push notifications.
- Near realtime user-level data collection.
- Clevertap Customer support and CSM are very responsive.
What do you dislike about the product?
A couple of aspects where I have to rely on other tools
- app Uninstall tracking.
- Engagement time per session or per user etc.
What problems is the product solving and how is that benefiting you?
Clevertap enables us to target the right audience at the right time.
Eg,
We wanted to increase our user base and thus needed them to log in for us to get their details.
Clevertap data helped us identify when to send the notification and to whom to show the in-app popup
Also, A/B testing the in-app pop-up to decide the winner by goal conversion.


    Sahil S.

Good Product to retain your existing customers

  • November 23, 2023
  • Review provided by G2

What do you like best about the product?
Personalization options are there where you can target your audience with a personal touch.
Good customer support.
The customer relation manager is also good, helps in giving market trends, strategies, etc.
What do you dislike about the product?
In E-Mail drag and drop journey templates are not there. They must pick it up on priority.
What problems is the product solving and how is that benefiting you?
We are able to reach out to our customers in a personalized way, which helps us in increasing retention rate.
Helps to use features like native display which helps to show personalized products to each customer.


    Consumer Services

Great saas to handle your crms

  • November 22, 2023
  • Review provided by G2

What do you like best about the product?
The inhouse multi channels + integration of webhook apis + the ui + support
What do you dislike about the product?
Their new ui ! I really liked the old ui btw
What problems is the product solving and how is that benefiting you?
Clevertap has a great feature to help us not only store profiles but make journeys to aid engagement, retention and revenue


    Alexandre D.

Clevertap is an amazing tool to leverage the power of your customer data.

  • November 11, 2023
  • Review provided by G2

What do you like best about the product?
I really like Clevertap because it makes it super easy to transform data into actions. Their segmentation and personalization features are top-notch!
What do you dislike about the product?
Some reports are too limited in the number of properties returned, bringing a high number of properties aggregated as "other".
What problems is the product solving and how is that benefiting you?
CleverTap is addressing the challenge of understanding user behavior and transforming those insights into actionable strategies.


    Igor M.

A great platform for engagement and connecting with my users.

  • November 10, 2023
  • Review provided by G2

What do you like best about the product?
What I like most about Clevertap is the way the tool integrates various campaign possibilities across different channels and a very interesting analytics part to analyze the data.
What do you dislike about the product?
Sometimes, situations occur that I don't fully understand, and the native platform support isn't always effective in explaining these events. Additionally, I believe the tool could provide its educational resources with subtitles in Spanish or Portuguese to facilitate learning for all users in Latin America.
What problems is the product solving and how is that benefiting you?
Clevertap helps me connect with customers through campaigns. With it, I can analyze the user's profile and send campaigns according to their preferences and favorite times, improving the user experience and encouraging more engagement with our application.


    Anil C.

Very Helpful for Multichannel Marketing

  • November 10, 2023
  • Review provided by G2

What do you like best about the product?
This software is good for Multichannel Marketing and Segmentation and Targeting.
What do you dislike about the product?
Pricing is high and requires a good Learning Curve.
What problems is the product solving and how is that benefiting you?
This tool is helping us with Multichannel Marketing like email SMS and web Push also, We can Target our audience according to their behaviors. This is also helping us to understand the user journey.


    Financial Services

User friendly interface and a Reliable Application

  • November 09, 2023
  • Review provided by G2

What do you like best about the product?
The application is very user friendly. The customer service is good. No major issues faced, the product is reliable.
What do you dislike about the product?
No major issues encountered as of now. The service is good so they resolve the issues at the earliest.
What problems is the product solving and how is that benefiting you?
CT is currently optimising our server space and archiving the old files. This isnhelping our user interface perform better and faster.