Hootsuite
HootsuiteReviews from AWS customer
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Reliable social scheduling tool that keeps campaigns on track!
What do you like best about the product?
It lets me plan posts across multiple networks in one place so i am not jumping between tabs all day. The calendar view makes it easy to see gaps in our schedule and shift posts around. I also like the bulk upload option which saves hours when prepping monthly content.
What do you dislike about the product?
The analytics can feel limited unless you’re on a higher plan and the mobile app is slower when switching accounts. Sometimes scheduled posts fail without a clear reason.
What problems is the product solving and how is that benefiting you?
Before this I had to manually post for each client which meant late nights and missed time slots. Now I can schedule a week’s worth of content in one session and let it run. It’s reduced stress and helped keep consistent posting for all brands we manage.
Essential Tool for Small Non-Profit
What do you like best about the product?
Hootsuite is complex, but with lots of tools and prompts, it can be easy to learn and easy to use! It catches most of your beginner mistakes before you do, and helps you learn how never to make them again.
One of the best tools that we have available to us as a small non profit.
One of the best tools that we have available to us as a small non profit.
What do you dislike about the product?
Sometimes, the customer service support is lacking. Sometimes in the app, I can't find the answer, but if I search the internet, I can usually find an easy-to-understand answer.
Cost is also a bit of a worry, but currently they do offer some great partnerships with organizations that support non-profits so that is helpful/
Cost is also a bit of a worry, but currently they do offer some great partnerships with organizations that support non-profits so that is helpful/
What problems is the product solving and how is that benefiting you?
LImited staff, if gets the work done quickly for someone who already has more than a couple roles.
Limits our errors in posting
The calendar allows us to keep records and duplicate posts without going to other platforms and creating more work!
Limits our errors in posting
The calendar allows us to keep records and duplicate posts without going to other platforms and creating more work!
Affordable &Feature Rich, If Needed
What do you like best about the product?
Hootsuite is still the most affordable social content creator in the Canadian market. Since their most recent platform update, the glitches in the content editor have improved some.
What do you dislike about the product?
The functionality of tagging other profiles in the content creator has become faulty, and the lack of ability for tag suggestions for X is very time consuming. I find I have to save the draft if I am going to leave my computer for any period of time, or the program will time-out and my drafts will be lost.
What problems is the product solving and how is that benefiting you?
With 3 platforms to post to, it would be incredibly time consuming to go to each one - though I have had to do that on occasion when Hootsuite has gone down. However, the ability to stay in one browser tab (until I need to find exact X usernames), is apprecaited.
A great tool for marketing companies!
What do you like best about the product?
I love that I can seamlessly post across platforms and I can run detailed reports. I also appreciate that hootsuite gives suggestions on how to improve social performance.
What do you dislike about the product?
Small things like not being able to use the location tags, alt text is intermittent and not available for LinkedIn, I cannot use trending audios with ease, and I can't schedule on google business. This holds back the platform significantly.
What problems is the product solving and how is that benefiting you?
I feel hootsuite does need some solid updates especially when it comes to updating Twitter to X, Alt text for LinkedIn, location tags, and scheduling tool for google business
Excellent Scheduling Tool with Minor Connectivity Annoyances
What do you like best about the product?
I appreciate Hootsuite's ease of use, which has kept me loyal despite trying other platforms. Scheduling multiple social media posts simultaneously is invaluable, providing a comprehensive view of our messaging. The calendar management is outstanding, and I've found its user-friendly setup to be smooth, aside from occasional channel disconnections.
What do you dislike about the product?
I find the uncoupling of social media channels annoying, as I often discover disconnections only after logging into Hootsuite, which can sometimes lead to notifications being sent to my clients instead of me. Additionally, I wish Hootsuite had an easier way to search for specific posts in the calendar. Currently, I have to check my personal calendar to find when a post was made and then manually search for it in Hootsuite, which is time-consuming. Furthermore, the inability to post directly to personal pages is a limitation, especially for clients who might benefit from this feature. Also, the AI content writing tool is not consistently better than my own writing, making it unreliable. Finally, it would be beneficial if Hootsuite made it more obvious and efficient to post directly to personal Facebook pages, which could help manage social media more effectively for a broader range of clients.
What problems is the product solving and how is that benefiting you?
Hootsuite allows me to schedule multiple social media posts efficiently, providing a comprehensive overview of messaging. Despite occasional disconnections, it's a helpful tool for managing social media presence, although I wish for better search functionality within the calendar feature.
Useful for Scheduling
What do you like best about the product?
Easy to create and export analytic reports. Suggests good times for posting. Customize posts for each platform.
What do you dislike about the product?
It would be nice to be able to post on Bluesky. Tagging the location does not work the same way on Hootsuite as it does on Instagram. Can't post Facebook reels.
What problems is the product solving and how is that benefiting you?
Being able to schedule posts, and deciding when to post. Saves time.
Helpful Tool for Social
What do you like best about the product?
Hootsuite is one of the first programs I open every day. I appreciate scheduling our posts in advance. It's helpful to see the recommendations on best times as well as post performance.
What do you dislike about the product?
I don't like the best times to publish is based only on the last 30 days. Having more comprehensive data would offer better recommendations.
What problems is the product solving and how is that benefiting you?
Hootsuite makes publishing and tracking much easier than doing it by platform.
Why I spend all day raving about Hootsuite:
What do you like best about the product?
Hootsuite is excellent for pretty much ALL aspects of social media management, even on lower tier plans. Personally, my team uses the non-profit plan - which btw Hootsuite discounts its services tremendously for non-profits- kinda amazing right?
Anyways, even though we're on a lower tier plan, we still have access to amazing features such as comments on drafts, social listening tools, Owly GPT 😍, inbox 2.0, and a plethora of analytics features!!
Which on that note - the analytics are unmatched and super easy to get used to. The notes feature also makes it really easy to summarize results for higher-ups who may not want to view all the metrics or may miss key points relating to the data.
I could rave about Hootsuite all day (clearly), but, if I had to sum it up.
1. Social Listening (especially via Owly GPT)
2. Inbox 2.0 - makes inbox management a breeze and the user notes feature, resolve, and assigning features are amazing!
3. Easy to use analytics and really helpful for making analytics easy to consume and digest for not only you but stakeholders!
Anyways, even though we're on a lower tier plan, we still have access to amazing features such as comments on drafts, social listening tools, Owly GPT 😍, inbox 2.0, and a plethora of analytics features!!
Which on that note - the analytics are unmatched and super easy to get used to. The notes feature also makes it really easy to summarize results for higher-ups who may not want to view all the metrics or may miss key points relating to the data.
I could rave about Hootsuite all day (clearly), but, if I had to sum it up.
1. Social Listening (especially via Owly GPT)
2. Inbox 2.0 - makes inbox management a breeze and the user notes feature, resolve, and assigning features are amazing!
3. Easy to use analytics and really helpful for making analytics easy to consume and digest for not only you but stakeholders!
What do you dislike about the product?
Perhaps the only downside to Hootsuite could be the price-point and tiering for some features. For instance, my plan does my lack the official approval feature - which I think for any SMM reporting to someone it would be super convenient.
That being said I can't complain too much because our plan is discounted tremendously and for that I am grateful!
That being said I can't complain too much because our plan is discounted tremendously and for that I am grateful!
What problems is the product solving and how is that benefiting you?
Helping me effectively manage social media as a team of 1. It covers: Scheduling, inbox management, customer service, social listening, content brainstorming, analytics & reporting, & more!
Prior to Hootsuite I struggled to manage our inbox, make analytics easier for management, utilize social listening, and set up approvals.
It's made our Social media growth easier and made me and my bosses' life easier!
Prior to Hootsuite I struggled to manage our inbox, make analytics easier for management, utilize social listening, and set up approvals.
It's made our Social media growth easier and made me and my bosses' life easier!
Hootsuite is the backbone for our social media channels.
What do you like best about the product?
Hootsuite saves us from multiple social media pains on a day-to-day basis. We have a global presence, so we need to post on different social media handles according to different time zones. For example, when we announced our "Brand Finance India 100" recognition, we scheduled posts for each region with tailored messaging in one sitting, avoiding time zone chaos. I just love it.
What do you dislike about the product?
On laptop, Hootsuite does not have any complaints. But sometimes I need to see social media analytics on the go on mobile, but their mobile app isn't sufficient for that.
What problems is the product solving and how is that benefiting you?
We used to schedule social media posts on native platforms like Facebook on Facebook Business Manager and LinkedIn, but that process took so much time and we could not see everything in one dashboard, so sometimes important announcement posts would be missed on one platform. Hootsuite solves our different platform tracking problem and makes it so easy to collaborate with our team. Its analytics dashboard also helps us make our content strategy. After publishing a fintech whitepaper, we saw LinkedIn outperform other channels, leading us to invest more budget into LinkedIn ads for similar content.
It is good, but only if your priority is time, and not quality.
What do you like best about the product?
Hootsuite is great at saving time when it comes to posting to different accounts since your able to create a general post for all platforms through one dashboard.
What do you dislike about the product?
Hootsuite lacks up-to-date features specific to certain platforms. It also lacks a lot of features that can hurt further engagement like lack of collaboration on instagram, music selection for facebook and meta, or images only on tiktok.
What problems is the product solving and how is that benefiting you?
Hootsuite helps save a lot of time across platforms.
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