Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
This listing uses a contract model with two dimensions that work together. The Hootsuite Enterprise dimension is the base package. It includes 5 users and 50 social profiles. The users dimension lets you add Standard Users beyond the 5 included seats. You buy one seat per team member who needs access. As your team grows, you scale the user count on top of the base Enterprise package. The two dimensions are additive rather than separate tiers.
Top-of-mind questions for buyers
What counts as one social profile in the Hootsuite Enterprise base package?
A social profile is a single account on a social media platform, such as one business page or one profile you manage. The base Hootsuite Enterprise package includes 50 profiles. You post, schedule, and analyze content for each connected account from one dashboard.
What counts as one user seat for billing purposes?
A user seat is one team member who logs in and collaborates within your account. The base Hootsuite Enterprise package covers 5 seats. Each person needing access uses one seat. You buy Additional Standard Users when your team exceeds the included 5.
How do the two dimensions combine to form my total cost?
The Hootsuite Enterprise package sets your base cost with 5 users and 50 profiles included. The Additional Standard Users dimension adds cost per extra seat beyond those 5. The two charges add together on one invoice. Your seat count drives how much you add above the base.
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For support, you can reach us through our help center at https://hootsuite.com/help. You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
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AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Hootsuite Keeps Social Scheduling and Analytics Organized in One Place
Reviewed on Sep 12, 2026
Review provided by G2
What do you like best about the product?
I like Hootsuite’s ability to bring multiple social media activities together in one organized platform. Its scheduling and analytics tools make it easier for me to work efficiently, while also helping me understand which content and strategies are actually performing well. The value is good for the price, particularly given the time saved and the range of social media management and analytics features available.
What do you dislike about the product?
One area that could be improved is the learning curve around some of the more advanced features. Because the platform offers so many capabilities, it can take new users a while to fully understand how everything fits together and to identify which tools are most relevant to their needs. A more streamlined onboarding experience would make it even easier to get started and feel confident using the platform.
What problems is the product solving and how is that benefiting you?
Hootsuite helps solve the challenge of managing multiple social media channels, content, and performance data across different platforms. By bringing all of these activities into one place, it saves time, reduces manual work, and makes it easier to stay organized while understanding what’s working. For me, the biggest benefit is having a more efficient, structured way to manage social media activity and make data-driven decisions with more confidence.
Stella p.
Streamlined Social Media Management with Quick Setup
Reviewed on Sep 12, 2026
Review provided by G2
What do you like best about the product?
I like how Hootsuite makes it easy to visualize upcoming content and identify gaps in the posting schedule. It also consolidates multiple social channels into a single dashboard, making management easier. Plus, the initial setup was quick, which I appreciated.
What do you dislike about the product?
I find that Hootsuite could improve on the navigation front. Simplifying the navigation would really help new users learn the platform faster.
What problems is the product solving and how is that benefiting you?
Hootsuite consolidates multiple social channels into a single dashboard, making management easier. It helps visualize content and identify posting schedule gaps, improving my coordination and engagement efforts for events.
Anonymous
Effortlessly Manages Social Media with Minor Glitches
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
I use Hootsuite to control all my media accounts at once, which saves me the hassle of going to different apps each time I need to post. It makes my workflow fast and efficient. I also like that I can monitor engagement easily. The initial setup was super easy, as it barely took any time and the instructions were very clear.
What do you dislike about the product?
A lot of bugs pop up. Less bugs or at least quicker fixes would be nice.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to control all my media accounts at once, which solves having to go to different apps each time I need to post, making it fast and efficient. I can also monitor engagement easily.
Maria Auxiliadora A.
Streamlined Social Media Management
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
I really like how Hootsuite provides an all-in-one dashboard that allows me to manage, schedule, and monitor all my social media accounts in one place. It makes social media managing and community managing easy. It's also very friendly with account managers, which made our transition from Sprinklr to Hootsuite smoother. The initial setup is easy and friendly, and I didn’t have a hard time at all.
What do you dislike about the product?
Sometimes the internet runs slow, and things don’t get uploaded fast. Maybe a pre-launch page could help by letting users in the site before starting to program the posts.
What problems is the product solving and how is that benefiting you?
I use Hootsuite for social media managing, programming posts, and reporting. It simplifies managing multiple accounts with an all-in-one dashboard, making it friendly for account managers. The platform makes social media and community management easy, though sometimes uploads slow down with poor internet.
Marketing and Advertising
Amazing Content Scheduling and Conversation Insights with Hootsuite
Reviewed on Sep 10, 2026
Review provided by G2
What do you like best about the product?
Scheduling content is the #1 reason we use Hootsuite, so that part is amazing. But Lumen is my new favourite! Love being able to tune into conversations about our clients.
What do you dislike about the product?
Analytics are not always accurate when comparing data to native platforms, making it difficult to verify the most accurate info and creates additional (and time consuming!) steps. Accounts also frequently get disconnected.
What problems is the product solving and how is that benefiting you?
Social listening allows us to tune into the real conversations happening online. We can get an accurate read on the overall sentiment of a brand or product, better informing how we approach content planning. The automated feature for analytics also helps save time and improves efficiency.