Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
4.3
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
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Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
Dimensions summary
This listing uses a contract model with two dimensions that work together. The Hootsuite Enterprise dimension is the base package. It includes 5 users and 50 social profiles. The users dimension lets you add Standard Users beyond the 5 included seats. You buy one seat per team member who needs access. As your team grows, you scale the user count on top of the base Enterprise package. The two dimensions are additive rather than separate tiers.
Top-of-mind questions for buyers
A social profile is a single account on a social media platform, such as one business page or one profile you manage. The base Hootsuite Enterprise package includes 50 profiles. You post, schedule, and analyze content for each connected account from one dashboard.
A user seat is one team member who logs in and collaborates within your account. The base Hootsuite Enterprise package covers 5 seats. Each person needing access uses one seat. You buy Additional Standard Users when your team exceeds the included 5.
The Hootsuite Enterprise package sets your base cost with 5 users and 50 profiles included. The Additional Standard Users dimension adds cost per extra seat beyond those 5. The two charges add together on one invoice. Your seat count drives how much you add above the base.
www.hootsuite.com
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Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
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Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Anonymous
Effortless Social Media Management with Hootsuite
Reviewed on Aug 05, 2026
Review provided by G2
What do you like best about the product?
I love how Hootsuite helps manage social media platforms easily and facilitates better communication between team members. The tools provided by Hootsuite assist in getting better results. I especially love scheduling posts across different social media, as it keeps content on time and organized. This is essential because algorithms are changing daily, so staying updated is crucial.
What do you dislike about the product?
Nothing specific for now
What problems is the product solving and how is that benefiting you?
Hootsuite helps manage social media platforms easily, improves team communication, and optimizes social media usage. I love scheduling posts to keep content timely and organized.
Sports
Hootsuite Makes Scheduling and Analytics Effortless
Reviewed on Aug 05, 2026
Review provided by G2
What do you like best about the product?
Hootsuite saves me a lot of time by letting me schedule content in advance across multiple platforms. I also like the recommended posting times and the analytics, which make it easy to track performance and optimize my content strategy.
What do you dislike about the product?
My experience signing up wasn't the best. I initially subscribed to the Standard plan but quickly realized I needed the Professional plan. Unfortunately, there's no option in between, so it meant an increase of about $200 per month. As a small business owner who works primarily with nonprofit clients, that's a significant jump in cost, but I was prepared to make the investment.
The frustrating part was the upgrade process. I couldn't reach support through the live chat because it kept telling me I needed to log in, even though I was already logged into my account. I ended up sending a message through Facebook instead, where someone was eventually able to help resolve what turned out to be an issue on Hootsuite's end.
While I appreciated that the problem was fixed, I was disappointed with the customer service experience. Given that the issue wasn't caused by me and I was upgrading to a much more expensive plan, I had hoped there might be some type of discount or goodwill gesture. Instead, the response was essentially, "Sorry, we can't do that," which left me feeling a bit undervalued as a new customer.
I previously used AgoraPulse, and their team took the time to work with me directly to create a custom package based on the number of users I actually needed, rather than limiting me to a standard plan on their website. Because of that experience, it was disappointing that Hootsuite dismissed the possibility of a more tailored solution so quickly. Even if a discount or custom plan wasn't possible, I would have appreciated a more collaborative approach to finding an option that fit my business.
The frustrating part was the upgrade process. I couldn't reach support through the live chat because it kept telling me I needed to log in, even though I was already logged into my account. I ended up sending a message through Facebook instead, where someone was eventually able to help resolve what turned out to be an issue on Hootsuite's end.
While I appreciated that the problem was fixed, I was disappointed with the customer service experience. Given that the issue wasn't caused by me and I was upgrading to a much more expensive plan, I had hoped there might be some type of discount or goodwill gesture. Instead, the response was essentially, "Sorry, we can't do that," which left me feeling a bit undervalued as a new customer.
I previously used AgoraPulse, and their team took the time to work with me directly to create a custom package based on the number of users I actually needed, rather than limiting me to a standard plan on their website. Because of that experience, it was disappointing that Hootsuite dismissed the possibility of a more tailored solution so quickly. Even if a discount or custom plan wasn't possible, I would have appreciated a more collaborative approach to finding an option that fit my business.
What problems is the product solving and how is that benefiting you?
I manage social media for multiple clients, so having everything in one platform makes my workflow much more efficient. Being able to schedule content in advance across all of my accounts saves me a significant amount of time and helps me stay organized. I also find it much safer than posting directly through Meta Business Suite, where it's much easier to accidentally post to the wrong account or make other publishing mistakes. Hootsuite gives me confidence that everything is going to the right place at the right time.
Josh W.
Convenient Social Scheduling and Multi-Account Posting Made Easy
Reviewed on Aug 04, 2026
Review provided by G2
What do you like best about the product?
Scheduling social media content is very convenient, as is being able to post that content to multiple accounts simultaneously but also be able to customise
What do you dislike about the product?
One of the least helpful/frustrating things about Hootsuite is the calendar which is not particularly user-friendly. It can be hard to see, at a glance, all of your scheduled content across multiple accounts
What problems is the product solving and how is that benefiting you?
Hootsuite allows us to manage multiple social media accounts and plan our content across social media feeds, targeting certain audiences and times of the day
Tia A.
Great AI Integration That’s a Pleasure to Work With
Reviewed on Aug 04, 2026
Review provided by G2
What do you like best about the product?
I like the AI integration; it's been great to work with. I like that it connects to multiple social media accounts and you can post all from one place.
What do you dislike about the product?
I feel like the user design and interface could use some work to make it more user-friendly. The inbox seems to get cluttered; maybe cleaning it up a bit would help.
What problems is the product solving and how is that benefiting you?
It is solving the posting on social media all from one place. It's really nice to have the AI help with it as well. It's been really great to know how easy it is to use AI.
Charlotte M.
Fantastic multi channel post scheduling and team collaboration
Reviewed on Aug 04, 2026
Review provided by G2
What do you like best about the product?
Bulk scheduling tools can bulk upload hundreds of posts to multiple channels at a single time using easy CSV imports. All comments, mentions and private messages are collected in one neat inbox. Approval workflows are customizable, ensuring that marketing teams of any scale don't publish without authorization. Incoming questions from the audience are automatically sorted into the different product categories and the sentiment.
What do you dislike about the product?
Basic custom reporting metrics need expensive tier upgrades to be exported in Analytics dashboards. The image tag metadata is not always published with warnings on Instagram direct publishing.
What problems is the product solving and how is that benefiting you?
We centrally managed 20 client’s social content. Teams create, review and approve planned campaign assets (without logging on to individual platform). Responses to messages took a long time as there was only one queue in which staff managed all messages.