Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
4.3
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
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Deployed on AWS
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Buyer guide
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
Dimensions summary
This listing uses a contract model with two dimensions that work together. The Hootsuite Enterprise dimension is the base package. It includes 5 users and 50 social profiles. The users dimension lets you add Standard Users beyond the 5 included seats. You buy one seat per team member who needs access. As your team grows, you scale the user count on top of the base Enterprise package. The two dimensions are additive rather than separate tiers.
Top-of-mind questions for buyers
A social profile is a single account on a social media platform, such as one business page or one profile you manage. The base Hootsuite Enterprise package includes 50 profiles. You post, schedule, and analyze content for each connected account from one dashboard.
A user seat is one team member who logs in and collaborates within your account. The base Hootsuite Enterprise package covers 5 seats. Each person needing access uses one seat. You buy Additional Standard Users when your team exceeds the included 5.
The Hootsuite Enterprise package sets your base cost with 5 users and 50 profiles included. The Additional Standard Users dimension adds cost per extra seat beyond those 5. The two charges add together on one invoice. Your seat count drives how much you add above the base.
www.hootsuite.com
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Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
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Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Joe K.
Easy, Efficient Social Scheduling for Multiple Clients
Reviewed on Aug 11, 2026
Review provided by G2
What do you like best about the product?
Hootsuit provides an easy and efficient way to publish and schedule out organic social posts for several clients at once, saving us a lot of time and energy.
What do you dislike about the product?
Hootsuite is on the expensive side, sometimes making it a little difficult to justify the cost. The UX also could be a little more user friendly for people unfamiliar to navigate.
What problems is the product solving and how is that benefiting you?
Hootsuite helps us and our clients plan social content and schedule out in advance organic social media postings, saving us time and keeping us organized.
Nidal M.
Fast and Simple Social Media Management
Reviewed on Aug 10, 2026
Review provided by G2
What do you like best about the product?
I think Hootsuite helps with easy steps and makes more opportunities, giving me flexibility. I like the speed and the picture and video generation features. It's like generating something that's inside your mind with text or an image, which is incredible. It's too much easy to set up.
What do you dislike about the product?
I think the part of this AI that could be better is the platform.
What problems is the product solving and how is that benefiting you?
I think Hootsuite helps by providing easy steps and more opportunities, offering quick answers, and letting me generate and publish content fast. This tool feels like having picture and video generation, which helps use more data to solve problems.
Patrick P.
Great tool for handling several brand accounts efficiently
Reviewed on Aug 10, 2026
Review provided by G2
What do you like best about the product?
I like how Hootsuite lets us organize multi-channel social media distribution with structured content queues, allowing us to plan promotional changes ahead of time without human oversight. The centralized calendar management is a huge help for preventing duplicate posting mistakes and saves considerable operating hours regularly. I appreciate the unified inbox that gathers mentions and direct messages from every connected profile into one clear display, making customer interaction tracking fast and efficient for my entire team. Hootsuite's unified message aggregation allows our media purchasing team to monitor incoming consumer questions across numerous local channels.
What do you dislike about the product?
I find the media asset management clumsy when uploading high definition video files using the mobile application. Preview rendering fails regularly during peak afternoon publishing hours, generating irritating delays. Developers must solve the persistent tagging flaws inside the scheduling module promptly. Adding bulk editing tools for existing draft campaigns would alleviate huge operational friction.
What problems is the product solving and how is that benefiting you?
I use Hootsuite for organizing multi-channel social media distribution. It solves disjointed publication schedules by centralizing calendar management, preventing duplicate posts and saving time. The unified inbox makes tracking customer interactions efficient.
Emily L.
User-Friendly Scheduling, Analytics, and Team Collaboration in One Dashboard
Reviewed on Aug 07, 2026
Review provided by G2
What do you like best about the product?
I like the user-friendly click and drag interface. One stop shop for scheduling posts and getting analytics. It also fosters collaboration as teams can share a dashboard.
What do you dislike about the product?
Sometimes, there is video uploading errors when scheduling posts. Luckily, customer service is very responsive, so they have worked with us to resolve the issue in a timely manner.
What problems is the product solving and how is that benefiting you?
It is a suite of services for digital marketing. We use it for social media monitoring, data analytics, and social media scheduling. We use Hootsuite in tandem with Google Analytics for our data analysis.
Ujjwal N.
Hootsuite Makes Multi-Platform Publishing Predictable and Easy
Reviewed on Aug 07, 2026
Review provided by G2
What do you like best about the product?
What I like most about Hootsuite is that I no longer think about posts one platform at a time. I mostly use Content Calendar, Bulk Scheduler, Streams, Analytics, OwlyWriter AI, and Team Approvals because they help me plan, review, and publish everything from one workspace. Instead of checking whether today's post went live on each individual platform, I can focus on the overall content plan and make adjustments before the schedule becomes too crowded. It has made publishing feel much more predictable than reactive.
What do you dislike about the product?
One thing I still run into is reorganizing a week's content after the schedule is already full. Moving several planned posts around isn't difficult, but it takes more manual adjustment than I expected when priorities suddenly change. A smoother way to reshuffle an entire publishing schedule would make planning even easier.
What problems is the product solving and how is that benefiting you?
Earlier, content planning often happened one post at a time, so it was easy to lose track of how everything looked across the week. With Hootsuite, scheduling, approvals, monitoring, and performance all stay connected in one workflow. As a result, I spend less time checking whether content is ready to publish and more time improving the quality and timing of upcoming posts.