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    Hootsuite

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    Sold by: Hootsuite 
    Deployed on AWS
    Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
    4.3

    Overview

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    Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.

    Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.

    Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.

    Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.

    With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com  (Americas) or AWSMarketplaceEMEA@hootsuite.com  (EMEA).

    Highlights

    • LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
    • BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
    • LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.

    Details

    Delivery method

    Deployed on AWS
    New

    Introducing multi-product solutions

    You can now purchase comprehensive solutions tailored to use cases and industries.

    Multi-product solutions

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Hootsuite Enterprise
    Includes 5 users + 50 profiles
    $25,000.00

    Additional usage costs (1)

     Info

    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Description
    Cost/unit
    users
    Additional Standard Users
    $3,250.00

    Vendor refund policy

    All fees are non-cancellable and non-refundable except as required by law.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com  for assistance with your queries.

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

     Info
    4.3
    6453 ratings
    5 star
    4 star
    3 star
    2 star
    1 star
    37%
    43%
    14%
    3%
    1%
    0 AWS reviews
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    6453 external reviews
    External reviews are from G2 .
    Chrisdee L.

    Effortless Social Media Scheduling for Beginners

    Reviewed on Dec 30, 2025
    Review provided by G2
    What do you like best about the product?
    Scheduling posts across multiple platforms at once is straightforward. As someone new to this role, I found it easy to get started, quickly learn the system, and smoothly take over social media management from my predecessor.
    What do you dislike about the product?
    Once a post is published, you can't edit it, so if you need to make changes, you have to delete and repost, which I find frustrating. There are also many extra features that I haven't used or that don't apply to our needs, making it feel like a waste of money.
    What problems is the product solving and how is that benefiting you?
    Cutting down the time spent posting/scheduling social media posts.
    Marketing and Advertising

    Easy Setup, But Reporting Needs Improvement

    Reviewed on Dec 29, 2025
    Review provided by G2
    What do you like best about the product?
    Hootsuite was very easy to setup and configure.
    What do you dislike about the product?
    the reporting and analytics made it difficult to piece together a truly compelling story when compared to other options.
    What problems is the product solving and how is that benefiting you?
    It was a good option to easily schedule posts across multiple platforms from a single place.
    Industrial Automation

    Effortless Social Planning Across Channels

    Reviewed on Dec 27, 2025
    Review provided by G2
    What do you like best about the product?
    Easy to plan social posts on different channels
    What do you dislike about the product?
    Tagging of personal LinkedIN accounts in posts
    What problems is the product solving and how is that benefiting you?
    Easiness to posts the same post on different channels or with small edits in the content.
    AZ Media M.

    A Constant, Evolving Partner in Social Media Management

    Reviewed on Dec 26, 2025
    Review provided by G2
    What do you like best about the product?
    I have used Hootsuite since launching my company in 2012. Social media is a rapidly changing entity with new platforms coming, and older ones changing or going defunct. Throughout all this continual turmoil, Hootsuite has been a constant, evolving along with the changing social media landscape. Hootsuite creates new tools, refines and updates older ones, and it is always in step with the pulse of social media. From analytics, to scheduling, to listening, Hootsuite is the ONLY scheduling tool that does everything. Customer service is topnotch as well. Truly, I love everything about Hootsuite!
    What do you dislike about the product?
    While I am fortunate to have started as a legacy member of Hootsuite, I know that prices have had to increase to accommodate updates and changes. I know these updates in tools are absolutely essential, and appreciate that Hootsuite invests in improvements for users. But many of the social media manager groups to which I belong talk about how pricey it is for solopreneurs.
    What problems is the product solving and how is that benefiting you?
    Hootsuite makes managing multiple accounts and platforms an efficient and collaborative process that is easy for my team to use.
    Michael T.

    Effortless Social Media Management and Planning

    Reviewed on Dec 23, 2025
    Review provided by G2
    What do you like best about the product?
    I like how easy it is to schedule or do daily posts as well as see a visual of the posts before they go out. I also like seeing the posting calendar. The initial setup of Hootsuite was very easy.
    What do you dislike about the product?
    The only thing I could think of is pricing, as the price has increased a lot over the years.
    What problems is the product solving and how is that benefiting you?
    Hootsuite allows easy access to manage social media posts, making scheduling and posting effortless. I like the visual calendar and how I can see post previews before they're published.
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