Sold by: Hootsuite
Deployed on AWS
Hootsuite is the social media performance engine that helps organizations turn social insights into clear action and measurable business impact.
4.3
Overview
Whether you're in marketing, sales, customer experience, or research, Hootsuite enables every team across your organization to unlock the value of social media.
Powered by AWS's scalable, reliable, and secure global computing infrastructure, Hootsuite is the trusted choice of hundreds of thousands of customers, from small businesses to the largest in the world. Hootsuite's shared calendars and automated workflows make it easy for teams to collaborate, create, schedule, and publish engaging organic content and advertising campaigns across all your social channels. Manage all your social customer care in a unified inbox, boost your reach with employee advocacy, and keep your brand safe with centralized governance, custom access levels, approval workflows, secure logins, and integrations with compliance tools like Proofpoint and ZeroFox.
Hootsuite's social listening solution has the world's largest repository of real-time consumer intelligence. Monitor 150+ million sources (including social networks, news sites, newsletters, blogs, forums, and more) to gather market and competitive intelligence, analyze sentiment and intent, spot emerging trends, and find and mitigate potential threats to your brand fast.
Our intuitive platform, powerful analytics, and expert training help your organization unlock the power of social and drive impact from your investment quickly. According to a study by independent research firm Altimeter, 68% of Hootsuite Enterprise customers start realizing value within 3 months.
With unparalleled expertise in social marketing, social listening, employee advocacy, and social customer service, Hootsuite helps your organization unlock the value of social media. To learn more about how our solutions can support your needs, contact us at AWSMarketplaceAMER@hootsuite.com (Americas) or AWSMarketplaceEMEA@hootsuite.com (EMEA).
Highlights
- LOVED BY CUSTOMERS: The highest-ranked social media management solution in the G2 2025 Awards, ranking #1 in 120 G2 Leader Rankings reports with 2,600+ five-star reviews and counting. Hootsuite is trusted by 200,000 customers and 25 million users across industries including more than 10,000 higher education institutions; 2,700 government agencies; 2,500 finance, insurance, and banking brands; 1,800 healthcare organizations; plus top brands in professional services, retail, technology, and more.
- BUILT FOR ENTERPRISE: Hootsuite scales to meet your evolving needs with flexible workflows, tailored configurations, and integrations with tools you already use, from CRM to project management and influencer marketing. With security policies and certifications including SOC2, ISO 27001, NIST CSF, and NIST 800-53, plus compliance with FedRAMP, FCA, FFIEC, IIROC, SEC, PCI, AMF, MiFID, and more, our commitment to data privacy and security is embedded in every part of our business.
- LEADING THE INDUSTRY: We're building for the future of social media performance. Our proprietary Blue Silk AI powers features across Hootsuite's platform, helping your teams streamline and automate content creation, campaign optimization, data analysis, and more. And we're widening our lead - compared with our closest competitors, Hootsuite has faster time to value, more flexible analytics, superior publishing tools, deeper social listening, and more than three times as many integrations.
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Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Hootsuite Enterprise | Includes 5 users + 50 profiles | $25,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
users | Additional Standard Users | $3,250.00 |
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All fees are non-cancellable and non-refundable except as required by law.
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SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
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Support
Vendor support
For support, you can reach us through our help center at https://hootsuite.com/help . You can also contact our support team via email at support@hootsuite.com for assistance with your queries.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Events Services
Time-Saving Social Posting with Valuable Competitor Insights
Reviewed on Jul 30, 2026
Review provided by G2
What do you like best about the product?
The social media posting feature saves me so much time. I love the competitor insights to keep tabs on others in the industry, and to compare trends and content.
What do you dislike about the product?
I've had issues with Twitter and YouTube connecting so I still have to post natively there. I wish I could post to IG or "reshare" to story feature within the posting platform itself.
What problems is the product solving and how is that benefiting you?
I am a team of one, so being able to post to all the platforms I need to across multiple brands helps save me time and energy. This is a huge reason why we invested in this platform as I am a one man band.
Juan Felipe T.
Facilitate Network Management with Scheduled Posts
Reviewed on Jul 30, 2026
Review provided by G2
What do you like best about the product?
What I like about Hootsuite is that it allows us to post on our social networks without having to enter each one individually; everything is done in a single step. I love that it is a modern tool and it is really easy to make posts. I greatly value the ease of scheduling posts through a calendar, so we can plan ahead without having to enter the tool every day. Additionally, I found the initial setup very simple.
What do you dislike about the product?
I think it could be improved a bit more in terms of integration with other CRM tools, for example, HubSpot or Salesforce, so that they can be integrated more easily. I would also like an artificial intelligence tool where Hootsuite can provide suggestions regarding the audience we are targeting or certain types of posts, with a kind of feedback without having to analyze much.
What problems is the product solving and how is that benefiting you?
Hootsuite allows us to post on all our social networks in one step, making it easier to schedule future posts with a calendar. However, the integration with CRM tools like HubSpot or Salesforce could be improved.
Maxim A.
Hootsuite Streamlines Multi-Platform Publishing and Engagement Tracking
Reviewed on Jul 29, 2026
Review provided by G2
What do you like best about the product?
In the past, managing my social media accounts required opening each individual platform to check messages etc., in addition to posting updates. Using Hootsuite allows me to publish updates across all my platforms, check messages, view engagement levels across platforms and compare performance across platforms without spending hours doing the same task.
What do you dislike about the product?
I dislike certain areas of the dashboard taking too long to locate. I also dislike the process of creating reports being too many clicks away. The fact that some design elements seem set (even though there are options) really bothers me. A small annoyance however it isn’t something I will go crazy over.
What problems is the product solving and how is that benefiting you?
Hootsuite has made my life easier by allowing me to schedule, check, post, and comment across multiple platforms at once. My favorite feature is being able to see all of my social media in one window (it used to be 5). I don’t have to switch back and forth between pages all day.
Lauren M.
Super Helpful Built-In AI for Quick Answers
Reviewed on Jul 28, 2026
Review provided by G2
What do you like best about the product?
I have found the AI tool within the platform to be super helpful. When I have a question, it allows me to ask instead of having to go to support or case manager, which they are totally available, but it is a quick solution I've used a lot.
What do you dislike about the product?
I think the UX is a little bit harder to use than other platforms. I've had a harder time finding certain functionalities and it takes more pressing buttons to find the same thing in comparison to competitors.
What problems is the product solving and how is that benefiting you?
We are now able to split out organic vs. paid reporting in a way that has been very beneficial to send reports up to higher management. We are also able to use the AI function to better analyze data that the platform provides us.
Ismail A.
Efficient Scheduling, Needs Better Accessibility
Reviewed on Jul 28, 2026
Review provided by G2
What do you like best about the product?
I use Hootsuite to boost scheduling, saving me time and allowing me to share a lot of posts at the same time. I also appreciate its analytics feature, as it helps me understand what people need and figure out which courses I can market.
What do you dislike about the product?
I find the accessibility on the website a bit difficult. There are issues with unlabeled buttons and missing image descriptions, which make it less user-friendly for me.
What problems is the product solving and how is that benefiting you?
I use Hootsuite to boost scheduling, saving my time and allowing me to share a lot of posts at the same time. It helps me know what people need and what courses to market.