Hootsuite
HootsuiteReviews from AWS customer
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Love it: So many additional features in comparison to other platforms
What do you like best about the product?
I love the social insight score! It is a great 'at a glance' benchmark, and for me as a SMM, it gives me a clear goal to consistently increase that score. Additionally, I love the tips that it gives you on one of your posts that month, it is interesting to see an objective breakdown of the work you do with the backing of all of Hootsuite's data and expertise.
It is super easy to use after you learn it, and allows me to give detailed comprehensive reports for my clients social media. I use it every week - if not every day, and I have used many other softwares like this, and Hootsuite is definitely the best. One of the reasons for this is to give clients a clear understanding of where they should be, and explaining what they should expect for growth. The ability to compare yourself to others in your industry is incredibly useful for this - plus if you were using it for a personal brand, it is good motivation for where you should be.
It is super easy to use after you learn it, and allows me to give detailed comprehensive reports for my clients social media. I use it every week - if not every day, and I have used many other softwares like this, and Hootsuite is definitely the best. One of the reasons for this is to give clients a clear understanding of where they should be, and explaining what they should expect for growth. The ability to compare yourself to others in your industry is incredibly useful for this - plus if you were using it for a personal brand, it is good motivation for where you should be.
What do you dislike about the product?
There is no Blusky integration which means that I need to do it manually which is frustrating as except from this the software is so comprehensive. I love the tips, I wish I could look at tips for each one of my posts - rather than just one. And the sizing needs to be fixed for Instagram, the square is no longer the default, so the preview for carousels is sized wrong every time (but it still posts correctly!)
What problems is the product solving and how is that benefiting you?
Expectation setting for clients through the comparative tool with others in your industry. Allowing you to see the best performing content at a glance and giving me data based tips using a wealth of data I couldn't possibly find on my own.
Easy to use and lot's of features!
What do you like best about the product?
I like that Hootsuite allows you to post on multiple channels at once and edit them individually. It makes posting to different platforms much easier.
What do you dislike about the product?
I have not been able to track my social performance as much as I would like. I still have to log into each platform to see my monthly stats.
What problems is the product solving and how is that benefiting you?
Hootsuite is solving my issue of posting to multiple sites at once.
Making my work life a bit easier
What do you like best about the product?
I enjoy the planning features of hootsuite, which allows me to anticipate what I might want to say about a topic or event days or weeks into the future.
What do you dislike about the product?
It is a bit irritating at times to be required to reauthorize the connected accounts. Also, I think it would be easier if a social media post is an advertisement for an event, there should be a planning button that allows multiple scheduled posts for the same content instead of copying it or duplicating. Allow the author the first time to plan 3, 4, or even 10 times the same post on various days and times.
What problems is the product solving and how is that benefiting you?
Saving me time and allowing others in the department to contribute to the marketing plan.
Powerful, polished, and intuitive—Hootsuite impressed us right out of the gate
What do you like best about the product?
The platform’s breadth and depth are next-level. Hootsuite made managing multiple social accounts feel effortless, not overwhelming. The scheduling tools are smart and snappy, integrations are clean, and the dashboard makes it easy to stay strategic without getting bogged down in logistics. Honestly, we were just getting started in our trial and already felt like we had a social media command center. Big fan of the user experience—it’s robust without being bloated.
What do you dislike about the product?
We paused our trial earlier than planned due to internal timing—not because of the product. That said, pricing could be a barrier for small teams or nonprofits if you’re not publishing often enough to justify the cost. We’d also love to see deeper nonprofit or early-stage startup support. But if you’re ready to go all-in on social, this is top-tier.
What problems is the product solving and how is that benefiting you?
We needed a way to unify social media operations across multiple platforms without burning time or losing consistency. Hootsuite helped us consolidate publishing, analytics, and monitoring into one clean interface—saving hours each week and dramatically reducing the chances of anything falling through the cracks. It’s especially valuable for small teams who want to look and operate like a larger, more coordinated brand. Even in early stages, it gave us clarity and control we didn’t have before.
Easy channel management and maximising content calendars with ease
What do you like best about the product?
Hootsuite allows users to have a complete holistic view off multiple social media channels at the same time. The planner is a great tool to schedule and look at channels content themes. It's easy to integrate into your existing social media management and when used frequently it can make social media jobs easier.
What do you dislike about the product?
The analytics features are limited with a standard professional plan, however you can build custom dashboards which is a plus. Furthermore the social listening is also limited when compared to other competitor products.
What problems is the product solving and how is that benefiting you?
Social media planning and scheduling, also analysing best performing times to post
Its good, they seem a little slower than some other platforms when it comes to updates.
What do you like best about the product?
The functionality, its very easy to use.
What do you dislike about the product?
Its very expensive now. I understand that with the world the way it is cost must increase. But it's very difficult to justify.
What problems is the product solving and how is that benefiting you?
Adding Google My Bussiness
Great tool for helping plan and grow our social media channels
What do you like best about the product?
Hootsuite lets you plan across channels and populate text to fit the channel
What do you dislike about the product?
When Hootsuite rejects content, it doesn't tell you the reason so it's hard to detect which edits to make to enable the post to publish
What problems is the product solving and how is that benefiting you?
Hootsuite is my primary tool for organizing, planning, scheduling and publishing content -- the same content -- across multiple platforms
Big Time Saver!
What do you like best about the product?
I get to post on all my socials much more quickly than signing into them all individually and can quickly switch tabs on the posts to tailor them to each social media. I like that they have webinars and instruction time to time. It was easy to set up and the times is has been disconnected is usually an easy fix or I am notified so I can do the time-sensitive posts manually. I use HootSuite almost daily and it is easy to add social media account.
What do you dislike about the product?
I really miss the posting in Facebook Groups and I don't like that I cannot post Google Updates through Hootsuite. I also would like it to maintain the posts planner longer than 1 year out. Maybe 2 or 3 so we can more easily compare what worked best in those years before planning the next one.
What problems is the product solving and how is that benefiting you?
Time management - I can post in Multiple Social Media Platforms in the same time as 1.
Hootsuite Makes Scheduling Easy Breezy Lemon Squeezy!
What do you like best about the product?
Hootsuite helps Hootsuite provides a centralized platform where I can schedule posts, analyze social media statistics, and efficiently manage messages.
What do you dislike about the product?
The Hootsuite ads section is a bit troublesome for me to use, I usually just go straight to the source, but that's probably user error.
What problems is the product solving and how is that benefiting you?
TIME!! Hootsuite saves me SO much time.
The perfect organization and planning tool for Social
What do you like best about the product?
Booking in posts by week and month ensure my calendar is up to date and posts don't get missed. I can easily boost a post or create an ad and review metrics quickly.
What do you dislike about the product?
Some metrics or reports aren't customizable.
What problems is the product solving and how is that benefiting you?
Organization of posts and ensuring schedule is correct.
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