Hootsuite
HootsuiteReviews from AWS customer
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A Social Media Command Center with Room to Grow
What do you like best about the product?
Hootsuite truly shines as a centralized hub for social media management. What I appreciate most is its robust post-scheduling functionality, which allows me to plan and publish content across multiple platforms like Instagram, Facebook, LinkedIn, and X (Twitter) from a single, intuitive dashboard. This feature is a massive time-saver, eliminating the need to log into each platform individually and ensuring consistent content delivery. The content calendar view is excellent for visualizing our strategy, and the ability to duplicate and edit posts for different networks streamlines the workflow significantly.
What do you dislike about the product?
While Hootsuite offers extensive features, there are a few areas where it could improve. One of the most frequently mentioned drawbacks is its pricing, which can be quite steep, especially for smaller businesses or those on a tighter budget. The cost has increased over time, and some advanced reporting features are locked behind higher-tier plans, which can be frustrating.
What problems is the product solving and how is that benefiting you?
Hootsuite is primarily helping us with the business challenge of efficiently managing and optimizing our social media presence across multiple platforms.
The best multi platform Social Media Program
What do you like best about the product?
I enjoy the ease of posting on all my social media platforms. I enjoy the Owly AI feature for trends in my industry. I love getting new ideas when I am out of inspiration.
What do you dislike about the product?
Nothing that I can think of. I am very happy with Hootsuite.
What problems is the product solving and how is that benefiting you?
It saves me valuable time.
Hootsuite Increases Productivity
What do you like best about the product?
Hootsuite allows me to post across multiple social platforms with one post reducing my time substantially. It is super easy to use and was easy to implement.
What do you dislike about the product?
There are no real downsides to using Hootsuite.
What problems is the product solving and how is that benefiting you?
It reduces time spent on logging in and posting to multiple channels, it allows you to schedule posts, and also has excellent tracking to see what posts are outperforming the others.
MarTech Stack Must Have!
What do you like best about the product?
Hootsuite is a great way to centralize and connect your social sites through user-friendly dashboards. This is a must have if you're posting to multiple platforms and collecting/analyzing data on the effectiveness of campaigns.
What do you dislike about the product?
Sometimes I have to reconnect my social sites.
What problems is the product solving and how is that benefiting you?
Creates a centralized location for all SMM needs!
Easy to use and saves me time!
What do you like best about the product?
I had only used Meta to schedule Facebook. However, I was introduced to Hootesuite when I started this job and it's been a game changer. Easy to use, visually easy to understand, schedule and forget about it. Over the 3 years I've been using it, they have continued to improve and add new features. I also like how it recommends best times to post.
What do you dislike about the product?
Currently I can only look back 1 year to see previously scheduled posts. I wish this would go back further.
What problems is the product solving and how is that benefiting you?
Scheduling social media over multiple platforms
Really great tool for social media!
What do you like best about the product?
The scheduling/planner is fantastic, the analytics are great, and the abiltity to check on activity and responses/replies/follows has made working communications/social media for my clients so much easier and seamless. These are the three features I use the most and really all I need to make my life so much easier.
What do you dislike about the product?
It is a hefty cost for a self-employed consultant or smaller company. We are a non-profit communications service and I work for non-profits so the fact that there isn't a plan for non-profits is a bit disappointing and the cost is actually prohibitive for people in my field. The consultants I work with pay for it otherwise I could never have afforded it myself.
What problems is the product solving and how is that benefiting you?
It saves me so much time and the scheduling is critical for managing my workload.
An Essential Tool for Any Social Media Marketer
What do you like best about the product?
I like Hootsuite's dashboard and the options to create custom reporting with whichever metrics I am targeting. There are multiple accounts I monitor, so being able to toggle back and forth between each account without having to log out of Hootsuite is awesome.
What do you dislike about the product?
As someone who's used Sprout Social, I do wish that Hootsuite had more social listening capabilities that didn't require *another* additional fee to access. I also wish there were more options for resources in the left bar of the dashboard.
What problems is the product solving and how is that benefiting you?
Hootsuite is able to provide me with analytics beyond what social media platforms are able to showcase.
Easy to use social media management software
What do you like best about the product?
I like that Hootsuite keeps my posts organized. It provides error or warning messages when something isn't right. I can upload pictures and videos for my posts. I can seamlessly change the copy for each posts platform.
What do you dislike about the product?
I dislike that I can't schedule stories on FB/IG from Hootsuite. I wish there were more emoji options.
What problems is the product solving and how is that benefiting you?
Hootsuite keeps my posts organized and creates a seamless way to share and edit posts and photos.
Ten year user and love it
What do you like best about the product?
I can manage multiple accounts above and beyond what most providers allow. I love the ease of use and being able to see all my content in a way that makes sense.
What do you dislike about the product?
Price increases over the years for original users.
What problems is the product solving and how is that benefiting you?
Organization and scheduling
A Great Scheduling Tool With Room to Grow
What do you like best about the product?
What I love most about Hootsuite is how easy it is to schedule content across multiple platforms in one clean dashboard. The visual calendar layout is super intuitive and makes it easy to spot gaps or overlaps in our weekly content plan. I also appreciate the ability to preview posts before they go live—it gives that extra layer of confidence, especially when juggling multiple brand accounts.
The analytics have also come in handy. While they're not overly detailed, they provide a helpful snapshot of performance that’s great for quick check-ins and reporting.
The analytics have also come in handy. While they're not overly detailed, they provide a helpful snapshot of performance that’s great for quick check-ins and reporting.
What do you dislike about the product?
One thing I’d love to see improved is the mobile experience—it’s not as smooth or reliable as the desktop version. Also, the pricing can feel steep for smaller teams, especially if you're trying to scale up with more users or advanced features.
What problems is the product solving and how is that benefiting you?
Before using Hootsuite, managing multiple social channels meant bouncing between tabs, apps, and spreadsheets. Now, I can schedule content in advance, visualize my week at a glance, and keep everything aligned with our broader marketing calendar.
The platform also helps reduce missed posts and last-minute scrambling by allowing me to plan content in bulk. On top of that, having engagement and performance metrics in the same dashboard saves time when pulling reports or making quick decisions based on what’s working.
Overall, Hootsuite has helped me save time, stay organized, and keep our brand presence consistent across platforms.
The platform also helps reduce missed posts and last-minute scrambling by allowing me to plan content in bulk. On top of that, having engagement and performance metrics in the same dashboard saves time when pulling reports or making quick decisions based on what’s working.
Overall, Hootsuite has helped me save time, stay organized, and keep our brand presence consistent across platforms.
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