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One Stop Solution for Software Needs
What do you like best about the product?
Its so easy to use and most of the time you get offers and discounts on the software making them much more affordable. Easy to integrate all the relevent softwares
What do you dislike about the product?
Need more software added to G2, as sometimes its difficult to find exactly the one which you need but most of the time they have alternatives
What problems is the product solving and how is that benefiting you?
Getting the softwares at much lower prices than the market offers.
Easy to use platform with a simple format!
What do you like best about the product?
What is most helpful about G2.com is the ease of use and integration of external links. Having the ability to easily fill-in your pertinent contact information truly helps those with personal brands, small businesses, and leaders across the community when establishing connections with others.
What do you dislike about the product?
There are no downsides about the service. I do think it can be enhanced or developed to become even better if tools / options to customize the background color and/or text become available in the future. It helps those with a brand (like me) to further highlight the theme of the endeavor or work they desire to promote.
What problems is the product solving and how is that benefiting you?
I love the ability to share my digital contact card in a professional manner. The QR code is especially a nice touch!
Efficient and reliable marketing solution for business growth
What do you like best about the product?
G2 Marketing Solutions offers a user-friendly interface and a wide range of marketing tools that simplify campaign management. I particularly appreciate the detailed analytics, which provide clear insights into campaign performance, allowing data-driven decision-making. Their customer support team is also very responsive and helpful whenever I have questions.
What do you dislike about the product?
While the platform is powerful, some advanced features require a learning curve, and the initial setup can be a bit time-consuming for new users. Additionally, integration with certain third-party applications could be smoother, as occasional syncing delays may occur.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions helps centralize all of our marketing activities in one platform, which saves time and reduces the complexity of managing multiple tools. It solves the problem of tracking campaign performance across different channels by providing clear, real-time analytics. This has allowed me to optimize strategies faster, reach the right audience more effectively, and ultimately improve ROI. The automation features also minimize manual tasks, making our marketing operations more efficient and scalable.
Strengthens Brand Authority with User-Friendly Setup
What do you like best about the product?
I appreciate the straightforward setup process of G2 Marketing Solutions, thanks to clear onboarding and the support of an onboarding specialist. I find it valuable that the platform helps us gather client reviews to enhance our brand authority in the managed services space. The ability to showcase reviews through custom widgets on our website is particularly useful. The credibility from real client reviews and high search rankings for our industry also adds significant value. Additionally, I value the knowledgeable support from our account manager who keeps us informed about new features.
What do you dislike about the product?
I find the review process somewhat cumbersome due to the number of questions users need to answer, which can act as a barrier. Simplifying this process could greatly enhance the experience. Additionally, I would like to see more integration options available, which could improve functionality and connectivity with other platforms.
What problems is the product solving and how is that benefiting you?
I use G2 Marketing Solutions to gather unbiased customer reviews, enhancing brand authority and awareness in managed services. It improves online citations, boosts SEO with AI and LLMs, and provides credibility through real client reviews.
Complete Platform with Outstanding Automation
What do you like best about the product?
I love how easy it is to use the platform, especially regarding marketing automation. I also highly value the quality of the reports and customer service. The integration capability, for example, with our CRM, is essential and I love how it allows me to personalize campaigns according to the behavior of the target audience.
What do you dislike about the product?
I believe that one aspect for improvement is undoubtedly the speed in some modules. Also, having more template options for campaigns would speed up content creation a bit more. But without a doubt, the loading speed is the main aspect I would improve.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions helps to centralize campaign management, automate lead follow-ups, measure results in real-time, and improve the quality of prospects, saving time and manual work while optimizing the budget.
Relevant Real World Data Filtered for Your Business Needs
What do you like best about the product?
Relevant feature comparisons for similar products that allow cross analysis and finding the best fit for an individual business's needs
What do you dislike about the product?
Some bias from only certain software reviews being incentivized Leading to imbalance in volume and quality of review data available when comparing products
What problems is the product solving and how is that benefiting you?
Finding best fit for prospective software based on my business' unique priorities and needs
Straightforward Setup and Powerful ABM Features
What do you like best about the product?
I find G2 Marketing Solutions incredibly user-friendly, which is perfect for someone like me who isn't very tech-savvy. The straightforward setup made it easy to get started. I also love the content-driven demand generation and the ABM expertise, which are very beneficial for my sales role. Moreover, the ability to develop a custom go-to-market strategy is crucial for my work at a startup.
What do you dislike about the product?
I think it should be free to use.
What problems is the product solving and how is that benefiting you?
I use G2 Marketing Solutions for prospecting research and finding crucial business information. Its user-friendly interface makes it easy even for non tech-savvy users like me. The content-driven demand generation and ABM expertise significantly benefit my sales work and custom strategy development is vital for my startup.
Boosted Lead Generation but Needs Admin Overhaul
What do you like best about the product?
I appreciate G2 Marketing Solutions for generating more leads and enhancing brand awareness through recognition and validation via badges. The insights from customer reviews have significantly impacted our strategy, allowing us to refine our product market fit and tailor our messaging to target the most valuable leads. The profile feature serves effectively as a business card, helping us collect reviews, generate organic search traffic, and target potential customers within our competitors' space. Integrating seamlessly with HubSpot has been beneficial too. Continued participation with G2 in the B2B software space is a clear choice for us.
What do you dislike about the product?
I find the admin panel to be suboptimal in terms of user experience. Managing review campaigns is quite cumbersome, with many features hidden in submenus and subpages, making navigation difficult. The analytics related to reviews and review collection aren't up to par either. I wish for more straightforward ways to create new landing pages or campaigns to better manage different sources of reviews, such as emails, in-app prompts, or ad-hoc campaigns.
What problems is the product solving and how is that benefiting you?
I use G2 Marketing Solutions to increase brand awareness and gather customer insights. It helps us collect reviews, generate leads through organic search, and gain product market fit understanding, enabling us to target valuable leads effectively.
Insightful Analytics, Essential for Marketing Success
What do you like best about the product?
I appreciate the credibility and visibility of G2 Marketing Solutions in the software tech market, making it a preferred vendor. The real-time review feature integrated into Slack and Snowflake provides constant updates and allows us to create insightful reports and charts. It helps us understand customer preferences and competitive positioning, enabling targeted communication. Access to data and buying intent is crucial for our needs, facilitating better decision-making and strategic messaging.
What do you dislike about the product?
I wish that G2 would allow the customer, when they rate our product, to automatically be counted in multiple categories of our product instead of making the customer select them.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions provides insights into customer preferences and market presence, optimizing communications. It allows real-time review visibility and data analysis through Slack and Snowflake, benefiting product teams and competitive analysis.
Robust Support, Valuable Buyer Intent Insights
What do you like best about the product?
I appreciate the support from the account and implementation managers who are incredibly responsive and helpful, making setup and ongoing use straightforward. I love the ease of integrating buyer intent notifications with Slack and the ability to effortlessly manage campaigns and client outreach, allowing for efficient gathering of customer reviews. The platform's buyer intent feature has been instrumental in identifying who is researching our site and who our competitors are, aiding our sales strategy significantly. I find the ZoomInfo integration especially valuable for streamlining our team’s outreach process. Overall, it's the ease of use and exceptional support that stand out for me.
What do you dislike about the product?
I find that sometimes the buyer intent data isn't the most accurate in terms of company locations and employee size. This inaccuracy often disrupts our SDRs' workflow, as they might focus on incorrect or less important accounts due to this faulty data. Specifically, it makes it hard for SDRs to rely on the tool when the data suggests a company might have fewer employees than it actually does, leading to missed opportunities. We currently cross-check this data with ZoomInfo to verify, but this requires manual intervention, which is time-consuming.
What problems is the product solving and how is that benefiting you?
G2 Marketing Solutions enhances our sales by providing buyer intent signals and streamlining customer reviews, aiding in product feedback and competitive positioning. Integrations like Slack boost efficiency by notifying SDRs of potential leads. Overall, it supports inbound and outbound strategies effectively.
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