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good platform for compliant social media
What do you like best about the product?
Financial advisors have the ability to post compliantly to social media accounts. It is easy to create and add content to the library, including scheduling.
What do you dislike about the product?
The platform can be a little clunky in terms of browsing your activity feed. I wish there were a better way of sorting through Hearsay's curated content collections.
What problems is the product solving and how is that benefiting you?
Financial advisors now have the ability to post compliantly to social media accounts. We are able to share with them pre-approved content, helping them to grow their business and communicate with clients and prospects. On the corporate side, it is benefiting us because we are able to post and schedule posts on our corporate pages, strengthening our brand. Hearsay solves our social media compliance issues.
Director, Digital Strategy
What do you like best about the product?
Hearsay received high marks on usability. It's what stands out. Hearsay has modernized our sales team by providing the tools and content to participate in social media. Prior to Hearsay, social media was taboo. Now the firm encourages and trains sales users on how to put their best digital foot forward and showcase their personal brand as well as amplifying the firm's brand.
What do you dislike about the product?
Mobile administration / content curation is not available currently and would be very efficient for our small team to leverage to keep content fresh and compliant.
What problems is the product solving and how is that benefiting you?
Hearsay allows us to execute on our relationship building strategy, primarily with our distribution team. For many folks, building relationships has traditionally been a face to face activity. Now we have real world success stories of connections being made, staying top of mind with relevant content and prospecting opportunities that would have not been available without the firm's participation in social networks.
Recommendations to others considering the product:
Segment your users right out of the gate (leaders, laggards, etc) and create a framework so that the leaders can teach the laggards using demonstrated real world stories.
A Year on Hearsay
What do you like best about the product?
How user friendly the platform is. Anyone can understand the platform in 15 minutes or less!
What do you dislike about the product?
Lack of some features. A lot of this goes into compliance purposes, but you get a bit of a stripped down version of the social media platforms from a feature standpoint. Specifically as far as advertising is concerned.
What problems is the product solving and how is that benefiting you?
Compliance issues throughout the firm are at an all time low due to Hearsay. In addition to this the marketing boost it has provided is insurmountable.
Recommendations to others considering the product:
Use Hearsay! It is easy to use and offers a great support staff
Great Platform
What do you like best about the product?
Suggested post library by hierarchy is nice to have. The support that our organization receives from the Hearsay customer support team is great.
What do you dislike about the product?
Users have difficulty using the one-to-one platform. It would be beneficial if some of the reports were available for immediate download.
What problems is the product solving and how is that benefiting you?
Compliance concerns with social posts.
Hearsay has been a great company to work with!
What do you like best about the product?
Responsive staff ready to help 100% 24-7
What do you dislike about the product?
I would like it if Hearsay could offer archiving capacity of all social media posts and I really hope you are able to offer video.
What problems is the product solving and how is that benefiting you?
Hearsay Social has helped our loan officers be compliant and within brand in the social media space
Corporate-friendly platform
What do you like best about the product?
Hearsay is an easy-to-use platform that works really well for corporate employee advocacy programs. There are a ton of customization options, as well.
What do you dislike about the product?
The learning curve on the back-end can take some time to figure out, especially in terms of running reports.
What problems is the product solving and how is that benefiting you?
We run an employee advocacy program with over 400 people through Hearsay. We are able to add content to a library for our users to access, and also run campaigns. Employees have found navigating the library is easy, but seem to have difficulty submitting their own content. This is not due to technical error, but more that they don't quit understand how to submit.
Recommendations to others considering the product:
If you are trying to implement an employee advocacy program, Hearsay is a great platform to start with. They offer a ton of trainings and customization for library content. You can also run in-depth reports on content, users, submissions, etc.
Hearsa and the Great Complianc Conodrum
What do you like best about the product?
I am limited only by the amount of characters I am able to use. Hearsay is an amazing program that allows to monitor our agents and make sure all information distributed is compliant, while not seemingly like we are invading their privacy and being "Big Brother." In the digital age, privacy is worth its weight in gold, and Hearsay allows our agents ot keep their personal accounts private while making sure their business accounts are compliant.
Plus our customer advocate, Michelle Bateman, is amazing! She is a pleasure to work with and there is no problem she can't fix
Plus our customer advocate, Michelle Bateman, is amazing! She is a pleasure to work with and there is no problem she can't fix
What do you dislike about the product?
I would like to be able to upload videos to Instagram.
What problems is the product solving and how is that benefiting you?
We are able to distribute fun, interactive and compliant information through our agents accounts, and we have seen sales increase.
A Feature-Rich Listings Management Tool but Cancellation Has Been a Nightmare (Updated Aug. 2020)
What do you like best about the product?
The platform links up with some relatively important sites and services, and I really like how well the knowledge graph works to unify data across all of them. Duplicate suppression is top-notch, and everything is explained clearly for novices to power users.
What do you dislike about the product?
Like any platform of this type, Yext's portfolio of linked sites does include some relatively low-quality options (i.e., some listing sites that aren't applicable to most industries).
Review Update: Our team genuinely enjoyed using Yext and the customer service team, up until the end, was best-in-class from my perspective. We had to make a platform change simply because things changed at our agency and we could no longer justify the cost. Once we fulfilled our initial contract and gave notice that we weren't going to be renewing (I believe they require a 30-day notice and we provided nearly 60 days notice) , we received a confirmation but were then charged "mistakenly" once the original contract expired — putting the onus on us to request a refund. From there, it was basically radio silence from their team, and we had to dispute the charge on our credit card after being strung along for weeks by Yext's team. I normally give companies the benefit of the doubt in these situations (mistakes happen, and I had no intention of updating this review originally), but they've made it clear they're either trying to fluff their sales figures by waiting to give us a refund of a substantial amount of money, or they simply don't care enough to make it right/keep us updated in the process.
Review Update: Our team genuinely enjoyed using Yext and the customer service team, up until the end, was best-in-class from my perspective. We had to make a platform change simply because things changed at our agency and we could no longer justify the cost. Once we fulfilled our initial contract and gave notice that we weren't going to be renewing (I believe they require a 30-day notice and we provided nearly 60 days notice) , we received a confirmation but were then charged "mistakenly" once the original contract expired — putting the onus on us to request a refund. From there, it was basically radio silence from their team, and we had to dispute the charge on our credit card after being strung along for weeks by Yext's team. I normally give companies the benefit of the doubt in these situations (mistakes happen, and I had no intention of updating this review originally), but they've made it clear they're either trying to fluff their sales figures by waiting to give us a refund of a substantial amount of money, or they simply don't care enough to make it right/keep us updated in the process.
What problems is the product solving and how is that benefiting you?
Unified listings and review management has helped improve efficiency and ensure that all of our client data is correct, up-to-date and on the most important sites.
Recommendations to others considering the product:
Shop around. This is a great platform, but it is among the most expensive to use out of all the ones I found in the mix (e.g., BrightLocal, Moz, etc.). Yext appears to offer better service and support, and the fact that the platform is locked into Google and Bing via APIs means that manually entered data in the platform always takes priority, which is essential.
Update: Be very wary if you're worried about getting locked into a contract with them. I'm not saying that my experience is the same one that everyone else will have, but Yext is no doubt an expensive platform, and we've had a substantial amount of money floating with them because their cancellation process has been less than transparent and customer-friendly.
Update: Be very wary if you're worried about getting locked into a contract with them. I'm not saying that my experience is the same one that everyone else will have, but Yext is no doubt an expensive platform, and we've had a substantial amount of money floating with them because their cancellation process has been less than transparent and customer-friendly.
Marketing Coordinator
What do you like best about the product?
The support team is always available and ready to help
What do you dislike about the product?
The only thing I don’t like is an internal error. Once fixed we will be able to use Yext to its full capacity
What problems is the product solving and how is that benefiting you?
Consistent data across the board
Great Way To Improve Social Media Presence
What do you like best about the product?
I love that Hearsay let’s me set up all of my posts for the entire month at once. It’s a quick tool that allows me to constantly be sharing valuable information to my customer base on social media, as well as track how many views, likes, etc., my pages are getting. It’s great being able to post to all of my different social media accounts from one central place.
What do you dislike about the product?
There isn’t a ton of customizability, which can limit you in certain areas. It would also be nice if you were able to include hashtags with the posts to increase visibility.
What problems is the product solving and how is that benefiting you?
This has definitely helped increase my social media presence and as I result I am seeing more traffic on my specific advisor homepage.
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