Adverity
AdverityReviews from AWS customer
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Adverity Review
What do you like best about the product?
It is great to have all the data in one place. We also like the competent and helpful support team.
What do you dislike about the product?
It would be great to have a mobile application as well to view the reports better on mobile phones. Also, the documentation still has many gaps.
What problems is the product solving and how is that benefiting you?
The biggest benefit ist, that I can keep an eye on all company data and key performance indicators.
Exactly what it says on the tin and more
What do you like best about the product?
There are many API connector businesses in the marketplace and I have used a fair few in my time. The biggest difference with Adverity is their service model. They are fantastically responsive and always go the extra mile to ensure we have what we need, things like building connectors for obscure APIs for free - this makes a real difference and saves me valuable development time
What do you dislike about the product?
Not much to say here - their name is a bit annoying as it autocorrects to adversity
What problems is the product solving and how is that benefiting you?
My team are able to seamlessly schedule and pull down data from any platform in to our data lake with minimal fuss. That means we can get on with our job as analysts instead of messing around with APIs that constantly change without warning. It's saved us weeks of development time since implementation and my team are evangelical in their opinion of their service team
Recommendations to others considering the product:
Think carefully about the features you need - for us it was very simple, we needed data tap. Your organisation may well want to use their transformation functionality which comes at an extra cost - if you don't have in house expertise with SQL manipulation you may well wish to invest in this add on
Using Adverity to connect to APIs and handling data
What do you like best about the product?
The most helpful thing is that Adverity can connect to a wide collection of APIs in an easy and intuitive way. It eliminated a very big hassle for us when it comes to fetching data and made the process significantly more accessible.
Also, Adverity is really intuitive to use when it comes to managing and transforming data in their platform.
Also, Adverity is really intuitive to use when it comes to managing and transforming data in their platform.
What do you dislike about the product?
The biggest downside of Adverity is the fact that a datastream can have a single destination which makes it difficult to scale in the scenario where the same data would be used for different purposes.
What problems is the product solving and how is that benefiting you?
Adverity has had a huge positive impact in my work, it allowed me to automate an important part of the data fetching process and the flexibility it provides makes it possible for me to transform data in a way that is meaningful for our customers. Also, I think Adverity is very reliable and stable so I'm confident that I'm always pulling the data that I want to.
Solid connectivity, ETL and analysis tool
What do you like best about the product?
The integrated but flexible approach to access the data from multiple sources, transform it and being able to analyze and present it to bussiness partners
What do you dislike about the product?
Room for improvement in visual aspect for Insights, more options for filters and more widgets.
What problems is the product solving and how is that benefiting you?
Place to go for aggregated data analysis for the whole organization, fueling internal and external use cases.
My Review
What do you like best about the product?
Adverity support is very helpful and responsive. It is easy to use and navigate through setting up each connector and API.
What do you dislike about the product?
The error messages that we receive. They are not always clear and because of this, we have to reach out to support often.
What problems is the product solving and how is that benefiting you?
We are solving the issue of bringing in data automatically to our SQL server. This is quicker and more efficient than if we had to do it manually.
Good product for marketing agencies
What do you like best about the product?
Lots of good features and options in Datatap for ETLing data. You have the option to load directly to several databases, or to dump raw files to a cloud Data Lake. You can maintain common schemas if needed as well. Datatap has the largest number of native connectors to marketing datasets I've seen amongst competitors. There are lots in there I simply haven't seen in all competitors. Easy to maintain client separation in-platform, and they allow you to install the software on your own EC2 instance. I'm also a fan of the business model compared to other platforms like Datorama. Vendor lock-in is less stringent with Datatap, not that I'm interested in moving away any time soon.
What do you dislike about the product?
The documentation section is a little limited and could be built on. There is documentation for the key functionality and tutorials, but there could be additional documentation provided. The python transformation functions could also allow for importing standard python libraries for a little more flexibility. For example, right now you can use python to transform a metric, but if you need to import a standard library like "re" to run a python regex on the field, you can't. Adding in the ability to import simple, standard libraries could empower the lambda functions component in my opinion. Aside from that, however, the python transformations work well and perform well.
What problems is the product solving and how is that benefiting you?
Large number of data pipelines for marketing effectiveness. The support provided by AdVerity has been very good, the platform is always in development due to API changes, and turn around for new or additional functionality has been very good and responsive.
Adverity Platform Review
What do you like best about the product?
The Adverity platform has made it really easy to streamline our agency's reporting process - it leaves less room for manual reporting errors due to its automated approach and has allowed us to free up resource for other tasks within the agency. It is an intuitive platform that is easy to use and there are multiple help guides available for users.
What do you dislike about the product?
When there is an error with transforming the data, it would be more helpful if we could fix the issue right away (currently we are shown where the error is coming from, but not why it is occurring).
What problems is the product solving and how is that benefiting you?
There are some problems when data is being transformed as sometimes the scripts can't be applied to multiple data streams, but this is something we are getting better at fixing as we go on. The main benefit here is that it has allowed us to save a lot of time in the agency that we would have spent on manual reports where we would have to stitch together data from multiple data sources manually e.g. Google Analytics, media buying platforms such as Facebook and DV360, and the client's conversion data etc. Adverity does this for us as long as a naming convention is followed which has now become part of our agency way of working.
Recommendations to others considering the product:
Explore the range of APIs that are currently available and request a live demo so you can better understand the possibilities and the time you can save within your business.
G2 adverity review.
What do you like best about the product?
Adverity is the most powerful data integration tool and provides easy access to all the data. I'm using this as an ETL tool and I found it the most powerful among others in the market.
What do you dislike about the product?
I didn't find any drawbacks for using Adverity as it is most powerful adverity tool. I'm using this as an ETL tool and I didn't find any drawbacks yet. Adverity enables its users to connect and work with their entire media, marketing and e-commerce ecosystems.
What problems is the product solving and how is that benefiting you?
I am using adverity as an ETL tool and I found it more powerful than others in the market. This also makes a better marketing decisions by integrating the data in the single source.
Recommendations to others considering the product:
Recommend to use adevrity as it provides Data intergration, visual analytics and AI power analytics as well.
Data Analyst
What do you like best about the product?
- UI: The UI is intuitive, easy to use even for first-time users and user friendly
- Added value: The platform saves me a lot of time, effort and sweat.It substitutes manual work which would be error prone.
- Support team: I would give them five stars as they are highly responsive, providing clear and useful instructions. Every customer service should take them as an example.
- Added value: The platform saves me a lot of time, effort and sweat.It substitutes manual work which would be error prone.
- Support team: I would give them five stars as they are highly responsive, providing clear and useful instructions. Every customer service should take them as an example.
What do you dislike about the product?
Error messages could be more descriptive.
What problems is the product solving and how is that benefiting you?
I can see up-to-date information every morning without so much effort. The automated reports contribute to daily updated dashboards.
Fully featured product with excellent customer service.
What do you like best about the product?
We used DataTap as the backend for our in-house digital reporting platform. As the lead developer on this aspect of the product, I found the APIs very easy to integrate and the overall running of the production service has been robust. The range of connectors on offer is competitive, and when problems inevitably emerged, I found the team to be extremely responsive and knowledgeable.
What do you dislike about the product?
Aside from one instance where the team introduced a breaking change into the stack, I've been delighted with the service. I'm putting this down to teething issues, as the DataTap API was very new at the time.
What problems is the product solving and how is that benefiting you?
We're leveraging the suite of connectors that Adverity offers in order to automate client reporting while we gradually engineer our own implementations.
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