mParticle
mParticleExternal reviews
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Indicative focuses on providing easy tools to do inference immediately
What do you like best about the product?
Indicative's target users can include business stakeholders in building inference tools. Closer to the people that values the analytic reports.
What do you dislike about the product?
The initial learning curve to understand all the possible and potential reporting tools may need better walkthrough docs but their interactive demo helps a lot. Their support staff did best to assist us in making most of the tool and help us decide if the tool is worth it or not.
What problems is the product solving and how is that benefiting you?
We are building a new product and we are interested in a lot of engagement, user journey cohorts and funnels to understand usage and adopt based on the data we get.
A versatile tool for product analytics and more
What do you like best about the product?
We started to use it at the end of last year, but now, we adopted it in many company areas. The robustness and versatility impressed the data team. It was possible to do even more than we planned.
What do you dislike about the product?
The way we needed to tag the events was a little more confusing or work-demanding than we expected initially. Not a real problem, but a more detailed walkthrough would be helpful
What problems is the product solving and how is that benefiting you?
Product analytics and data consulting dashboards for the board
Useful dashboards
What do you like best about the product?
Excellent visualization of data and ability to display
What do you dislike about the product?
Fairly steep learning curve - mostly filters and syntax
What problems is the product solving and how is that benefiting you?
Review of company data analysis
Recommendations to others considering the product:
Resource commitment to use
Intuitive, powerful & quick, with a few glitches
What do you like best about the product?
Within less than an hour, I could create robust analyses that led to real business insight. The tools were right where I expected them and worked exactly the way I thought they would. It was blazing fast, too -- though we don't yet feed too much information into the app (primarily detailed telemetry and purchase info from ~3000 weekly active users). We have Amplitude and Tableau set up on the same dataset. Still, I don't even touch them anymore unless I need to check analyses created by others. Indicative is much more intuitive than both and order of magnitude faster than Tableau -- fast enough to allow interactive analysis and slicing & dicing the data. I even find myself going back to the raw data via Databricks less and less.
What do you dislike about the product?
There have been some problems around the data ingestion side: journey analysis had to be turned on manually, and I encountered a weird problem around funnel analysis -- but those could've been problems on our end, and our data engineering team could fix them soon. One thing I badly miss is the ability to generate 100% stacked bar charts -- it seems like something minor, yet I find myself exporting & moving data to Excel just to do this.
What problems is the product solving and how is that benefiting you?
I am analyzing telemetry data for our app after releasing it on a new platform to identify trends and pinpoint problems. So far I managed to troubleshoot problems with the onboarding funnel, pinpoint the the root cause of spikes and valleys in subscription rates and identify problem areas in the app where extensive usage tends to lead to crashes.
Unique experience
What do you like best about the product?
The funnels are unique, the analytics capabilities are amazing.
What do you dislike about the product?
Not much to dislike, but it may not be that easy to use and intuitive
What problems is the product solving and how is that benefiting you?
Could identify dropoffs
Great for product analytics
What do you like best about the product?
Good visualization interface and ability to see customer's journeys at the website/app and integration with snowplow events.
What do you dislike about the product?
We only use Indicative for product analytics, and sometimes it is confusing to have different data visualization tools
What problems is the product solving and how is that benefiting you?
Ability to perform journey analyzes and what users do after performing some event
A good tool to speed up telemetry analysis
What do you like best about the product?
Indicative is easy to learn and apply by non-technical savvy users.
What do you dislike about the product?
Regular expressions and other advanced filters are not yet implemented
What problems is the product solving and how is that benefiting you?
Fast analysis of telemetry and user experience
Recommendations to others considering the product:
The support team is very responsive to questions.
Loaded with options and crunches data so quickly.
What do you like best about the product?
Once I learned how to create my own dashboards, I was amazed at the number of different options I had at my fingertips to customize my reports and make them visually interesting.
What do you dislike about the product?
There is a learning curve, but once you get up-to-speed you'll love the platform.
What problems is the product solving and how is that benefiting you?
We use Indicative to pull in event data to create a dynamic dashboard for our clients, giving them a near-realtime look into what's happening for them.
Recommendations to others considering the product:
Take the time to learn what Indicative can really do for you -- so many options here to explore.
Very useful tool for product analytics
What do you like best about the product?
Most things are very intuitive, the UI is very friendly and gives people an easy way to make some high-level analysis, like funnel, segmentation and even cohorts analysis.
What do you dislike about the product?
There's no possibility to separate some properties that have the same name for diferent kinds of events, which can be a downside, as long as you need to define well what is the meaning of that property for each kind of event that has it.
What problems is the product solving and how is that benefiting you?
Test and evaluate new features of the company website/app, analyze different page/categories performance, etc.
A Fantastic tool that is always improving
What do you like best about the product?
The constant improvements is indicatives best feature
What do you dislike about the product?
There is currently a few missing integration points that would speed up getting data from our core platform, but there is a lot of other options to use
What problems is the product solving and how is that benefiting you?
Business insights into how customers use our platform
Recommendations to others considering the product:
Has a brilliant support suite and has a lot of integration points to bring in your data, including an API to store data in Indicative itself. This product should always be considered as part of evaluating analytical software as it ticks a lot of boxes
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