Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Amplitude Review for OTT android app
What do you like best about the product?
I have used Mixpanel, Clevertap and Mo engage. I like the chart display section.
I like the speed and reliability.
I like the speed and reliability.
What do you dislike about the product?
Funnel analytics should have group by user properties. Currently it supports only amplitude properties.
Uninstall event should be captured automatically, to gauge churn.
Uninstall event should be captured automatically, to gauge churn.
What problems is the product solving and how is that benefiting you?
Number of average sessions by active users.
Identifies the reason for low session time of users
Identifies the reason for low session time of users
Recommendations to others considering the product:
Amazing tool to have for product analytics
Powerful analytics with ease of use
What do you like best about the product?
The various chart options available and customer support
What do you dislike about the product?
No complaints. It's overall a complete analytics tool
What problems is the product solving and how is that benefiting you?
We are a small team and we needed a way to track how our app was performing. Amplitude helped us visualising the data that we were receiving and discover insights, like how users are getting retained, what percentage of users are returning users, what events they perform the most etc
Recommendations to others considering the product:
It is a great tool for product analytics. But it isn't relevant to marketers.
Amplitude helped Hybank to go to a another level of Analysis.
What do you like best about the product?
I'm Head of Customer Success at Hybank, a brazilian financial institute that prodives digital bank services to formal and unformal enterpreneus. With Amplitude i can create cohorts to see how is going my operation,if my clients are going to churn and much more. It helps Hybank to step to another level oh analytics.
What do you dislike about the product?
Id like to have the opportunity to go depper on my operation, but sometimes same datas get flat.
What problems is the product solving and how is that benefiting you?
I can predict problems on my operation before it really happens, We can have a better view where are ours gaps, and solve the problem before it goes to our entire base of clients.
Recommendations to others considering the product:
If you are looking for a easy and clean plataform to host your datas, Amplitude is the one :)
Great insights and ease of use !!!
What do you like best about the product?
The ease of use through its SDKs. Creating graphs and dashboard is very easy, even for non-tech people.
The time required to get insights up and running is very low and straight forward.
The time required to get insights up and running is very low and straight forward.
What do you dislike about the product?
Sometimes when you need more custom graphs is not very obvious how to get it right. Nevertheless, their documentation is full of examples and easy to follow.
I also don’t like that pricing is not clear on their site. You need to reach a representative to get a custom quote.
I would have also loved to have a mobile app.
I also don’t like that pricing is not clear on their site. You need to reach a representative to get a custom quote.
I would have also loved to have a mobile app.
What problems is the product solving and how is that benefiting you?
Getting live insights for our App. We have learnt a great deal about our users !
Summing up other non-tech users of our organisation to Amplitude is a great advantage. The ability of communicating with real data was a game changer.
Summing up other non-tech users of our organisation to Amplitude is a great advantage. The ability of communicating with real data was a game changer.
Recommendations to others considering the product:
Try it out to experience the power of live analytics. Learning about your users is invaluable.
Robust, Easy to Use Product Analytics that satisfies 90% of our analytics needs
What do you like best about the product?
The flexibility to build really nuanced reports based on any user properties, events and event properties you have tagged.
User lookup feature which makes it easy to trace the journey of specific users you are investigating
Unlimited funnel reports
Free tier is quite generous to get started and validate business case
User lookup feature which makes it easy to trace the journey of specific users you are investigating
Unlimited funnel reports
Free tier is quite generous to get started and validate business case
What do you dislike about the product?
Lacks ability to create "tables" with specific data rules like you can do in Tableau or Looker
Need more ability to graph out additional values on single charts (ie cant see multiple lines for various conversion rates in multi step funnel reports, cant create single charts that show both counts and sums of properties like one with unique users and revenue sums as separate lines)
Needs more flexibility and features around revenue reports
Paid plans get quite expensive
Async support on entry level plans can be clunky and slow
Need more ability to graph out additional values on single charts (ie cant see multiple lines for various conversion rates in multi step funnel reports, cant create single charts that show both counts and sums of properties like one with unique users and revenue sums as separate lines)
Needs more flexibility and features around revenue reports
Paid plans get quite expensive
Async support on entry level plans can be clunky and slow
What problems is the product solving and how is that benefiting you?
Problems:
Reporting on general product performance
Funnel analysis
Identifying and exporting cohorts for marketing campaigns
Detailed product behavior analysis
User Segmentation
Benefits:
Democratizing access to data inside my organization
Disproving assumptions using data
Finding customer issues we were able to resolve to drive more revenue
Reduce the LOE of executive reports
Reporting on general product performance
Funnel analysis
Identifying and exporting cohorts for marketing campaigns
Detailed product behavior analysis
User Segmentation
Benefits:
Democratizing access to data inside my organization
Disproving assumptions using data
Finding customer issues we were able to resolve to drive more revenue
Reduce the LOE of executive reports
Recommendations to others considering the product:
Look through their reporting documentation to see HOW you will be able to set up and dig into data
Get on their free plan with a representative use case to validate LOE and whether their analytics setup will address your data needs.
Get on their free plan with a representative use case to validate LOE and whether their analytics setup will address your data needs.
Quick and Easy Access to Data for Non Technical Employees
What do you like best about the product?
We have data coming in from our database and from customer.io our email marketing platform. If one of my team members creates an email and sends it out we are able to analyze the funnel and the results of that in a deeper more meaningful way. I am able to put this in the hands of employees who are not too technical and they are able to easily figure it out.
What do you dislike about the product?
There are a few things I haven't been able to figure out yet like grouping email addresses for the same user to look at a funnel.
What problems is the product solving and how is that benefiting you?
We definitely want our employees to have easier access to data and this solves that problem. We also want to combine data from different data sources. I also can make very simple reports quickly to analyze the success of something
Really helpful and no competitor
What do you like best about the product?
A lot of analysis options, here I can discover a lot of insights about users behaviour.
What do you dislike about the product?
Sometimes it seems to complicated. Also some problems with revenue tracking. It can be more informative and support currency conversion.
What problems is the product solving and how is that benefiting you?
It helps me to find problem in my products and optimize it.
1. Users drop-off
2. Optimize user flow
3. Track revenue
4. Understand value of new features
1. Users drop-off
2. Optimize user flow
3. Track revenue
4. Understand value of new features
Recommendations to others considering the product:
It really helpful, you can it try vie frial
Great tool to obtain insights about the way your users use your app
What do you like best about the product?
The event timeline and the way you can easily create charts and cohorts are great. It adapts very well to your needs.
What do you dislike about the product?
Setting everything up and learning can take a little bit of time. The learning curve is a bit steep, but it normal for a solution this complete.
What problems is the product solving and how is that benefiting you?
We can set up our KPIs and track them with Amplitude. It also helps us understand the main issues our users run into.
Amplitude has very generous pricing compared to other products in the space.
What do you like best about the product?
Quickly analyzing data sent from Segment.
What do you dislike about the product?
They don't have good debugging tools for custom formulas. If you fail to write a good one, it just tells you "unable to load the chart"
What problems is the product solving and how is that benefiting you?
We needed a BI tool to visualize our product usage. The best thing about Amplitude is that it plays best with Segment.
Setup has been a little complex but onboarding team is great
What do you like best about the product?
Amplitude has beautiful charts and really helpful staff! Everything is customizable which is good and bad. The onboarding team (helping to instrument the product) is really thorough and supportive. The team seems invested in giving us the time and energy it takes to get the product installed correctly. I'm not sure what happens after the initial implementation, I have reached out to the general support team once and they were fine, the onboarding team definitely holds your hand through the process more. It seems they take a "train the trainer" approach to implementation, so we may have gaps once we leave this initial install phase, but so far so good.
What do you dislike about the product?
The tool seems a little intense to navigate. We have some base metrics installed but need a session with Amplitude to understand how to make dashboards. Everything is customizable, there are no out-of-the-box charts. We had a super strong technical person who was involved in our sales and discovery pitches, it was my understanding he would also help us onboard but he seemed done once we signed. The team they passed us off to has been great, it was a little surprising since the sales and tech deep dives we did in the sales calls were so informed about our needs.
What problems is the product solving and how is that benefiting you?
We needed analytics with a vendor that would be HIPAA compliant. GA would not work for us, because of the security needs we have in the health space, but we needed all of the functionality of GA.
Recommendations to others considering the product:
This needs to belong to someone one - given their "train the trainer" approach and the investment that needs to be made to collecting data and goals in the onboarding process.
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