Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Amplitude is the most advanced and easy-to-use product analytics software I've worked with
What do you like best about the product?
Apart from all fundamental features that Amplitude's done right (event segmentation, funnels, user composition), a new gamechanger for me was the Notebook feature allowing me to supercharge the way I create more complex analyses and reports. It's easier than ever to spread knowledge and communicate insights to the team.
What do you dislike about the product?
I miss Mixpanel feature of bulk breakdowns and filters in event segmentation. If you want to break an event down by property you need to apply filters to every event. If you analyze more than 3 events, it gets time-consuming, so it would be super helpful to use the same breakdowns to all events at once.
What problems is the product solving and how is that benefiting you?
We are measuring product outcomes of the initiatives we roll-out, measuring feature adoption, engagement, performing behavioral analyses of the users based on the specific properties, and more. To put it all in one sentence - understanding how customers use our product and using this knowledge to build a better product as a result.
Very powerful product
What do you like best about the product?
Very easy to use in the first place.
Lots of tools.
Lots of tools.
What do you dislike about the product?
You can loose a lot of time in your product data if do think what you are looking for !
So much use cases, sometimes you can loose yoursell.
So much use cases, sometimes you can loose yoursell.
What problems is the product solving and how is that benefiting you?
I was looking for a data analytics to understand better my funnels and users.
I do have a good hint now
I do have a good hint now
Fast and Easy to use Tool for Product Analytics
What do you like best about the product?
It is very easy to use and the speed at which the Data is processed is extremely fast. The number of different chart templates helps a lot in simplifying the process of any analytics.
Recently I have also found the New User Journeys Flow to be of extreme importance
Recently I have also found the New User Journeys Flow to be of extreme importance
What do you dislike about the product?
1. The notebook view can be further extended. Currently, if you edit a chart in notebook view you have to come out of it to save the chart. It would be great to do it without exiting from the notebook view.
2.While adding a chart to a dashboard/Notebook, you have to separately create views for various tabs available in the chart (Uniques/Event Totals/Active%/Average..). Ideally, we will want to have a feature that let the user explicitly select the tab they want to display
2.While adding a chart to a dashboard/Notebook, you have to separately create views for various tabs available in the chart (Uniques/Event Totals/Active%/Average..). Ideally, we will want to have a feature that let the user explicitly select the tab they want to display
What problems is the product solving and how is that benefiting you?
One of the most frequent ways in which I use Amplitude is to do a Funnel Analysis of various self-serve user interactions on our websites.
It also helps in identifying the user engagement and Journeys for our customers.
I feel that using amplitude to do the frontend analytics save a lot of time for me in comparison to other traditional datalake solutions.
It also helps in identifying the user engagement and Journeys for our customers.
I feel that using amplitude to do the frontend analytics save a lot of time for me in comparison to other traditional datalake solutions.
Powerful product analytics software
What do you like best about the product?
It is powerful that we can know almost everything we want to know about user behaviors with the tool.
What do you dislike about the product?
It may take some time to get used to it if you're not familiar with analytics tools.
What problems is the product solving and how is that benefiting you?
Understand more about use behaviors and confirm the hypothesis we have for the product.
User-level insights in just a few clicks
What do you like best about the product?
You can easily create cohorts based on user behavior. I also like how flexible the tool is and how easy it is to use.
What do you dislike about the product?
Limited number of rows when exporting data.
What problems is the product solving and how is that benefiting you?
We use it to check which type of content resonates more with our users as well as profitability.
Amplitude let's me answer questions I didn't know I had
What do you like best about the product?
It's soooo fast to get a chart in front of you
What do you dislike about the product?
The UI is a bit weird until you get the hang of it. For example, "group by" is more of a "split into" in some cases.
It's also hard sometimes to know for sure "what" it's that you are looking at exactly.
It's also hard sometimes to know for sure "what" it's that you are looking at exactly.
What problems is the product solving and how is that benefiting you?
It lets us understand how our users actually use our product and inform product decisions. We also leverage it to measure impact of new releases and do A/B testing
Recommendations to others considering the product:
Just make a habit of supporting your thoughts with metrics, it's awesome once you don't need to rely on assumptions all the time.
Flexible analytics tool
What do you like best about the product?
Amplitude allows us to look at data with the depth and lens we require for each specific analytics requirement.
What do you dislike about the product?
Due to our significant traffic and current monetization for that traffic, we've decided to sample data into amplitude to save money. For certain analysis the sample can be noisy.
What problems is the product solving and how is that benefiting you?
Ad hoc analysis a detail metrics for our AB tests segments
Recommendations to others considering the product:
Do the math in terms of the number of events you'll be sending. Consider segment or another intermediate component to pipe events through.
Extremely versatile solution for your analytics needs
What do you like best about the product?
It is super simple and intuitive to create reports on Amplitude. It does not take long to learn how to use the different features. Reports can be easily modified and shared with the rest of your team.
What do you dislike about the product?
The setup of Amplitude events requires your development team. This may increase your sprint durations as the team will be spending more time setting up events and testing the events before releasing the sprint features.
What problems is the product solving and how is that benefiting you?
I am able to update the leadership team on weekly and monthly metrics. Amplitude provides accurate metrics that I can trust.
Powerful and comprehensive cross-platform analytics tool, but needs a mobile site/app for monitoring
What do you like best about the product?
The setup process is easy, and we benefited from the Startup Plan which gave us our first year of the paid plan for free. It's easy to create charts of all types and it really helps our product team have a high visibility of what our customers are doing.
What do you dislike about the product?
I wish there was a mobile app so I could easily monitor analytics on the go. That would help me stay aware of any unusual fluctuations and be able to share analysis with my team when I'm not at my desk. I also feel that it needs a way to dig deeper into the event properties. Right now, I can group or filter by properties, but there's no way to see an event stream with all the properties for that stream so that we can develop a clearer understanding of the details about how users in aggregate are using a particular feature. Amplitude also doesn't have great support for arrays in event properties, so we can't for example see the multiple specialties that users are searching by in an easy way.
What problems is the product solving and how is that benefiting you?
We are able to give most of our team, who are not data experts, visibility into what customers are doing and what drives adoption, retention, and growth. That allows us to move faster with decision-making and base our decisions on what users are really doing.
Simple but a powerful tool
What do you like best about the product?
It is simple and easy to learn. There are a lot of video tutorials to learn from. You can collaborate with your teammates easily and share your charts within your team/organisation.
What do you dislike about the product?
It can get slow sometimes and the charts have to be reloaded.
What problems is the product solving and how is that benefiting you?
I use Amplitutre analytics for different things like for CLTV, for analysing the prices and etc
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