External reviews
2,404 reviews
from
and
External reviews are not included in the AWS star rating for the product.
I'm a Senior QA and I use Amplitude for a variety of tasks
What do you like best about the product?
I want to preface this by saying I'd describe myself as a light user of Amplitude, but it is still an essential part of my day-to-day work
ease of use - I primarily use Amplitude to check analytics when testing my app, and adding my test accounts to experiments. I also use it to monitor feature rollout and uptake after releases. I think Amplitude comes across as a very professional product and I enjoy using it.
Customer Support - I have not been involved with Amplitude Customer Support.
Frequency of Use - Almost every day
Number of features - I feel like I only use a select number of features (analytics, rollout stats, feature flag experiments) - however I am fully satisfied with how they work
ease of integration - Amplitude is integrated properly and as a core component of our overall workflow. I was not personally involved in implementing it, but I can say it has been easy to pick up.
ease of use - I primarily use Amplitude to check analytics when testing my app, and adding my test accounts to experiments. I also use it to monitor feature rollout and uptake after releases. I think Amplitude comes across as a very professional product and I enjoy using it.
Customer Support - I have not been involved with Amplitude Customer Support.
Frequency of Use - Almost every day
Number of features - I feel like I only use a select number of features (analytics, rollout stats, feature flag experiments) - however I am fully satisfied with how they work
ease of integration - Amplitude is integrated properly and as a core component of our overall workflow. I was not personally involved in implementing it, but I can say it has been easy to pick up.
What do you dislike about the product?
I think the product is very uniform which is greta, but more visual distinction between features would be great. I guess what I'm saying is a lot of amplitude screens are same-samey if that makes sense.
What problems is the product solving and how is that benefiting you?
Verifying logging is enabled and working correctly, overview of feature rollouts and uptake, being able to manipulate test accounts into user groups to test certain features
Clear and provides the analytics required for SME
What do you like best about the product?
Clear analytics, and allow group management
What do you dislike about the product?
A little hard to learn at the beginning, and more tutorial is preferred
What problems is the product solving and how is that benefiting you?
Providing app analytics
Good insights, a bit hard to learn at first
What do you like best about the product?
That there is a lot of ways in which you can slice the data and many workspaces to create in order to segment this by client, etc.
What do you dislike about the product?
I don't think it is very easy to use or self-learn. It took me a while to understand how to use it and how to create things that were actually of good use for what I needed them.
What problems is the product solving and how is that benefiting you?
We need to track usage of our platform by client in order to understand where we can best support them as Customer Success Managers. Being able to see what features are well liked, how much time are users spending in the platform, etc. is very useful to kick-start a conversation with the client.
A great choice for monitoring your app Analytics!
What do you like best about the product?
Easy to use and to build reports, multiple chart types available, allows customized and complex formulas, easy to integrate with Slack, feels like MixPanel with steroids.
What do you dislike about the product?
Live tracking of events could be a little more straight forward, could have more chart customization options
What problems is the product solving and how is that benefiting you?
Live cohorts of funnel abandonment, integrated with our customer engagement tool
Amplitude Analytics is one of the most solid solution for product analytics
What do you like best about the product?
A very powerful tool with a great community (shout out to Esther!).
The product is evolving well, in 2 years I've seen a lot of interesting developments to make user interface smoother and simpler. Like the fact that Amplitude have the desire to integrate more qualitative feedbacks through screen sessions, surveys etc...
The product is evolving well, in 2 years I've seen a lot of interesting developments to make user interface smoother and simpler. Like the fact that Amplitude have the desire to integrate more qualitative feedbacks through screen sessions, surveys etc...
What do you dislike about the product?
Amplitude Analytics is very dependent on the upstream tagging plan, I found that dependency at this level is quite limiting, and I think it put up quite significant barriers to use in our case with the team.
Even If I like the amplitude community, I'd like to have more content classify by industry to help us step up in our product analytics skills and development
Even If I like the amplitude community, I'd like to have more content classify by industry to help us step up in our product analytics skills and development
What problems is the product solving and how is that benefiting you?
Amplitude helps us check the performance of our features on our B2C products (app & web).
It also helps us to look for patterns and identify interesting hypotheses to find areas for improvement.
It also helps us to look for patterns and identify interesting hypotheses to find areas for improvement.
Great Product for Quick Insights
What do you like best about the product?
Extremely fast in processing large datasets that span over years of data.
What do you dislike about the product?
Unable to perform complex calculations & analyses using Amp.
What problems is the product solving and how is that benefiting you?
I use cohorts a lot - it helps me get the top level numbers for specific cohorts very easily. Monitor metrics & trends during live events
Functional and very intuitive, wish it was more robust
What do you like best about the product?
The event based data query and intuitive UI
The ease of functionality for features such as the Measure As, Compare and Sampling to get faster results
Use it almost everyday, it was quite fast
Cohorting and retention metrics are easy to implement
The ease of functionality for features such as the Measure As, Compare and Sampling to get faster results
Use it almost everyday, it was quite fast
Cohorting and retention metrics are easy to implement
What do you dislike about the product?
Certain important features like user defined views (where a complex query can be saved and reused and further modified) and user defined metrics are missing
Cohorting although easy to implement, feels sort of hidden and only power users would be able to discover it
Custom functions in measured as should also have functionality to add formating (% or #) and data labels in code so it is easier to label the different cuts in the visualisation compared to manually having to label every cut which adds the risk of human error and puts constraints on shareability of the report
Haven't used Customer Support or Integrated any new events but I hear they work well
Cohorting although easy to implement, feels sort of hidden and only power users would be able to discover it
Custom functions in measured as should also have functionality to add formating (% or #) and data labels in code so it is easier to label the different cuts in the visualisation compared to manually having to label every cut which adds the risk of human error and puts constraints on shareability of the report
Haven't used Customer Support or Integrated any new events but I hear they work well
What problems is the product solving and how is that benefiting you?
Ease of access with quick TAT on nunanced data points
Shareability of reports with users who are not very advanced in data understanding
Share reports as Self Serve tools for users who are not very advanced in data understanding
Shareability of reports with users who are not very advanced in data understanding
Share reports as Self Serve tools for users who are not very advanced in data understanding
Highly Customizable, Great UI, Scalable Ecosystem
What do you like best about the product?
Amplitude enables me to meaningly derive trends, run quick analysis, and export data
What do you dislike about the product?
Amplitude is great for data ingestion, however, I find myself having to merge data with CRM info in Excel to make meaningful analysis.
What problems is the product solving and how is that benefiting you?
Understanding key trends - running a quick one-off analysis and providing validated resources across the organization
Amplitude Analytics empowers the non-technical at organizations to extract domain specific insights
What do you like best about the product?
Amplitude is like having a pocket “swiss army data scientist knife". What I love best about Amplitude is that it allows the non-technical members of an organization to interact with data as if they were a data scientist. This is critically important because each team in an organization has their own domain expertise or way of looking at how to solve business problems, which are typically multi-dimensional.
Assuming Amplitude has been properly instrumented, the simple UI and intuitive way that Amplitude can render charts and do "math" in real-time is astounding. This is especially empowering for the non-technical, as it allows them to creatively problem solve and justify design decisions based on data, not just intuition.
Assuming Amplitude has been properly instrumented, the simple UI and intuitive way that Amplitude can render charts and do "math" in real-time is astounding. This is especially empowering for the non-technical, as it allows them to creatively problem solve and justify design decisions based on data, not just intuition.
What do you dislike about the product?
One major thing I dislike about Amplitude Analytics is the lack of training directed towards the non-technical and non-data literate. I am part of the slack community and have completed the e-learning, but I find that there is an audience problem.
(Just FYI, I am an instructional designer at my organization, so my thoughts on this will be from that perspective).
The audience problem refers to the fact that Amplitude seems to be for the non-technical and to empower those sorts of folks at an organization, but the training and the community is mainly composed of administrators and data scientist folks. While I understand that data literacy is hard to teach to the non-data literate, I think Amplitude can do better to explain data concepts to these sorts of people through the lens of their own product.
The reason I mention this is that if the end user (again, the non-technical) does not know how to think like a data analyst, then they will not yield insights through the tool. If they are not using the tool, organizations are unlikely to continue using Amplitude.
It is certainly possible to help people think about how to conduct data analyses through Amplitude without resorting to overly technical definitions (which is something I have done internally at my own organization). It would be great if Amplitude did this as well or created support structures for those striving to be a changemaker at their own organization.
It is unwise to rely on organizations themselves to explain to their employees how Amplitude works under the hood in a simple to understand way. Just think about the process of proposing new events -- this is the most important feature of Amplitude, yet the folks who may use this tool internally do not have a deep understanding of how this works and a technical explanation from a Data Team inside of an organization will surely be lacking.
(Just FYI, I am an instructional designer at my organization, so my thoughts on this will be from that perspective).
The audience problem refers to the fact that Amplitude seems to be for the non-technical and to empower those sorts of folks at an organization, but the training and the community is mainly composed of administrators and data scientist folks. While I understand that data literacy is hard to teach to the non-data literate, I think Amplitude can do better to explain data concepts to these sorts of people through the lens of their own product.
The reason I mention this is that if the end user (again, the non-technical) does not know how to think like a data analyst, then they will not yield insights through the tool. If they are not using the tool, organizations are unlikely to continue using Amplitude.
It is certainly possible to help people think about how to conduct data analyses through Amplitude without resorting to overly technical definitions (which is something I have done internally at my own organization). It would be great if Amplitude did this as well or created support structures for those striving to be a changemaker at their own organization.
It is unwise to rely on organizations themselves to explain to their employees how Amplitude works under the hood in a simple to understand way. Just think about the process of proposing new events -- this is the most important feature of Amplitude, yet the folks who may use this tool internally do not have a deep understanding of how this works and a technical explanation from a Data Team inside of an organization will surely be lacking.
What problems is the product solving and how is that benefiting you?
Amplitude is helping many different teams at organization be more data-driven and to think more creatively about using data to justify design decisions. It's also incredibly motivating because people can actually "see" the impact of what they have designed. It's also opened up new and different ways of communicating. I have noticed a shift in language within certain teams based on their Amplitude usage.
Solid product analytics with an expanding offering
What do you like best about the product?
A good range of charts and graphs, pretty flexible reporting. Easy enough to use once you've got the hang of the interface.
Being able to store the tracking plan in the same place that the data lands is useful for quality checks and to give everyone documentation to reference when they're using the data.
Being able to store the tracking plan in the same place that the data lands is useful for quality checks and to give everyone documentation to reference when they're using the data.
What do you dislike about the product?
Sometimes there are things that seem simple on the face of it that I want to report on that I struggle to find a way to achieve. I'm not 100% sure if it's me not finding the way, or if the way doesn't exist.
What problems is the product solving and how is that benefiting you?
We need to track things like feature adoption, feature usage, cohort behavior etc. and Amplitude gives us the tools to define our tracking plan and then track against it, and then query the data to track metrics and answer ad-hoc questions.
showing 21 - 30