Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
2,620 reviews
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Great product for analytics, but hard to implement and maintain
What do you like best about the product?
Amplitude provides a powerful, flexible analytics platform that enables deep exploration of product usage data. The cohorting, retention, and funnel analysis tools are robust and extremely useful for understanding user behavior and guiding product decisions. I especially appreciate the user-friendly interface for non-technical stakeholders and the clear visualizations that help drive alignment across teams.
What do you dislike about the product?
The biggest challenge with Amplitude is implementation and long-term maintenance. Instrumenting events requires a high degree of coordination between product, engineering, and analytics. Even with good planning, schema drift and inconsistent naming conventions tend to creep in over time, making it harder to trust and interpret the data. Maintaining clean tracking requires significant ongoing effort.
What problems is the product solving and how is that benefiting you?
Amplitude helps us answer key product questions around activation, engagement, and retention. It’s instrumental in helping us identify drop-off points in our funnel and run A/B tests with better insight into downstream impact. By democratizing access to product analytics, it empowers PMs and designers to make data-informed decisions without always relying on a data team.
Great for exporting reports
What do you like best about the product?
I like that there are suggested AI generated chartt building capabilities. its really quick and easy to get started.
What do you dislike about the product?
Unfortunately, not the best with integrating into other tools
What problems is the product solving and how is that benefiting you?
Creating charts so we can better segment and outreach to our userbase
Simple to use and critical to understanding the details of your product
What do you like best about the product?
The best thing about Amplitude is that it equips users across a wide spectrum of technical expertise to self serve on critical business insights. The learning curve is very minimal and there is always more to learn and explore about the broad set of features. I use the tool all day long for quick and easy directional insights while also keeping a core of always-on dashboards that educate and drive my team's daily strategy. Having flexibility to work with both saved and custom cohorts as a non-technical individual saves the entire business resource allocation.
What do you dislike about the product?
The most common friction points using Amplitude are within how much opportunity you have to customize visualizations. For example, I have sometimes found myself wishing that I could create combination charts using the segmentation feature, but currently Amplitude will only allow one chart type. To work around this I will typically download data to work with it inside of a spreadsheet.
What problems is the product solving and how is that benefiting you?
Amplitude helps us to optimize customer journeys and understand the most common behaviors on a cohort by cohort basis. It also allows us a foundation to execute on AB testing and draw critical insights that inform our content strategy.
Amazing Analytics Tool
What do you like best about the product?
Flexibility on choosing metrics and events
What do you dislike about the product?
Limitations on some tools not included in the "standard" fare
What problems is the product solving and how is that benefiting you?
Understanding the impact of Marketing Campaigns
Super easy to use if you need to track event analytics!
What do you like best about the product?
Eeasy to build charts, dashboards and funnel reports.
What do you dislike about the product?
Using filters and groups was a learning curve.
What problems is the product solving and how is that benefiting you?
We're tracking clicstream, event analytics with Amplitude. It's easy to track different user flows.
Good product
What do you like best about the product?
The patterns are easily adaptable and useful.
What do you dislike about the product?
Not much, I'm still discovering the product
What problems is the product solving and how is that benefiting you?
It allows us to know if the web pages we use are useful to the clients.
Great tool
What do you like best about the product?
Help me to troubleshoot my issues fastly.
What do you dislike about the product?
Sometimes is hard to find the data I'm looking for.
What problems is the product solving and how is that benefiting you?
Check system usage.
Not flying blind any more!
What do you like best about the product?
It is easy to use on the fly and use actual facts when making product decisions. Integration possibilities to other sources of user data are also quite nice.
What do you dislike about the product?
The gdpr side was a bit ambiguous, too easy to accidentally collect user data like ip addresses.
What problems is the product solving and how is that benefiting you?
Seeing how users actually use our systems and what kind of paths they take within the app. Also useful for developers for hunting some error scenarios.
Useful tool which is pretty easy to learn and pick up
What do you like best about the product?
Pretty easy to use with a click and drop interface
What do you dislike about the product?
Can only look at certain types on analysis pertaining to event level data
What problems is the product solving and how is that benefiting you?
Tracking event level product usage funnels
Great product for end user marketing events
What do you like best about the product?
Amplitude is a fantastic tool for end user marketing events, it allows us to quickly see our onboarding funnel and what the client application behavior is.
What do you dislike about the product?
Being limited on the number of events is challenging.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics allows our business to see what a user sees for both conversion tracking and technical support.
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