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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

Reviews from AWS Marketplace

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External reviews

2,352 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Natasha R.

Great for app analytics

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
Visualizing data easily, it is great for our app metrics
What do you dislike about the product?
I haven't run into many problems, the most was historical data took some time to set up
What problems is the product solving and how is that benefiting you?
We are able to view app feature use which has helped with making decisions around the app.


    Security and Investigations

amplitude is great!

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
ease of use, variety of visualizations, admin features
What do you dislike about the product?
lack of integrations with 3rd party products, namely intercom
What problems is the product solving and how is that benefiting you?
better understanding our behavioral metrics


    Human Resources

Clarity on what and how to improve important product metrics to increase retention

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
I have always had so many questions about how actual users are behaving in our system. Building a B2B product means that our interactions with the customer are limited to the administrators who deploy the system to their employees. It's difficult to get direct feedback or an understanding of how the individual users actually utilize the system or if they are finding value. With Amplitude, we are not able to understand and answer critical questions about how users behave with our system.
What do you dislike about the product?
There is A LOT of functionality in Amplitude that I'm sure is extremely valuable. However, it's not the most intuitive to run analytics or drill into the data without deep diving instructions on how to do so.
What problems is the product solving and how is that benefiting you?
We are trying to understand why users do not engage with the system regardless of the campaigns HR administrators run to engage their employees. We build a lot of aspirational features to help employees "realize their potential" but don't really understand if we are realizing that vision. With Amplitude, we've been able to identify small wins, points of friction in fundamental workflows that have increased engagement and retention.


    John D.

Have better conversations and make data driven decisions

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
Once we launched Amplitude our team started having real conversations about priorities, OKR and our roadmap. I can't recommend Amplitude enough, it easy to use, their pricing model lets you add as many users as you need. This spread a data driven culture like wildfire.
What do you dislike about the product?
There are some small ease of use enhancements that I would like them to work on, but they are so minor compared to the benefits.
What problems is the product solving and how is that benefiting you?
We use Amplitude to answer questions like:
- What should we work on?
- What feature should we depreciate or invest less in?


    Hospitality

Great user experience

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
I really like that its really easy and intuitive to visualize a ton of data. You don't need to be an analytics expert to be able to see the basics of your conversion funnel, main customer segments, etc. Also really appreciate that they're constantly adding new features and functionality! Really been liking the Pathfinder functionality recently to track where our customers go after hitting errors.
What do you dislike about the product?
Our company funnel is fairly flat so some of the prediction tools aren't as helpful. I also wish there was a way to determine conversion for back to back events, versus steps within a given time frame.
What problems is the product solving and how is that benefiting you?
We use Amplitude to look at what our customers are doing in our app, where we're losing people in a conversion funnel, and especially for a/b test result analysis and segmentation.


    Education Management

Great analytics tool

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
The user interface and how powerful it is to use
What do you dislike about the product?
It takes some time to learn how to get the most out of it
What problems is the product solving and how is that benefiting you?
Cohort analtysis, north star metric tracking and conversion funnels


    Financial Services

Beautiful visualizations with impactful data

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
Allows us to easily funnel users and understand where they're dropping off or having difficulty with our platform. Visualizations are easy to build and understand, and easy to share.
What do you dislike about the product?
It's a little more difficult/less intuitive to build more complicated visualizations or do custom calculations or modifications with the data within the visualizations.
What problems is the product solving and how is that benefiting you?
Amplitude helps us understand our user conversions and better understand how users are interacting with our platform so we can build better services.


    Pavlo R.

It works well after initial dashboard setup

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
Ability to easily see individual users on funnels, avg time spikes, retention, etc.
Right side panel (like in Mixpanel) would be better, but still amazing feature.
What do you dislike about the product?
Can't create custom events when build funnels. E.g. I have two events happening on the map: `[Map] Choose store` or `[Map] move-zoom`. I want a funnel which includes any event -> any map event.
I should create custom event for that. There is no 'OR' or name includes 'Map'.
What problems is the product solving and how is that benefiting you?
Passively track all events for the app and find answers when questions appear.
Actively track new features, a/b tests, ads.


    Gayatri R.

Clean and easy to use interface

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
I'm a new PM and absolutely love how easy it is to get product metrics and data fast. Recently, with the daily emails, I noticed a spike in usage (5-8X normal daily usage) and I was able to use the tools in Amplitude to track down the specific customers causing this spike.
What do you dislike about the product?
It's a little difficult to get started, I struggle to understand the power of the tool and wish I could become an Amplitude ninja soon.
What problems is the product solving and how is that benefiting you?
Tracking usage data and API calls across a few products within a portfolio. Recently, with the daily emails, I noticed a spike in usage (5-8X normal daily usage) and I was able to use the tools in Amplitude to track down the specific customers causing this spike.


    Chris N.

Best tool for true product analytics

  • October 08, 2019
  • Review provided by G2

What do you like best about the product?
Behavioral cohorts. being able to analyze based on behavior is key
What do you dislike about the product?
I find the process of creating dashboards to be somewhat limiting and challenging to convey all of the information that I want to continually monitor
What problems is the product solving and how is that benefiting you?
Our clients like to make decisions just based on their guts Amplitude helps us back up decision making with facts