Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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A Amazing tool to scale any webapp , app or landing page
What do you like best about the product?
the ease of using amplitude and its intergration ,it has helped me a lot to analyse my funnel better , i use this to understand my drop off points and why is my app having conversion issue
What do you dislike about the product?
there is nothing to say here , all is amazing
What problems is the product solving and how is that benefiting you?
my landing page funnel, the amount of help amplitude gives me is insane
Relatively easy to use, with logical and intuitive UI and UX
What do you like best about the product?
It helps us quickly gather the data we need to help identify insights or validate potential areas of improvement or investigation.
What do you dislike about the product?
The learning curve can be quite steep, often leading to lots of trial and error to get the expected results. I'm sure there are many more powerful features I could be making use of, but the barrier to entry is fairly high in order to use them.
What problems is the product solving and how is that benefiting you?
Amplitude is integral to our project lifecycle. We use it to bookend our development process:
Initially, for discovery and exploration, helping us analyse user behavior and identify pain points in the current product.
Post-release, to measure the impact of our changes and understand how the new feature has been adopted by users
Initially, for discovery and exploration, helping us analyse user behavior and identify pain points in the current product.
Post-release, to measure the impact of our changes and understand how the new feature has been adopted by users
Easy to use, a necessity to understanding our users
What do you like best about the product?
I can build charts, cohorts, dashboards to gain deeper understanding about our users and it's intuitive.
What do you dislike about the product?
There are some limitations to what data and users paths I can create, sometimes I want to build deeper than I can (or maybe it's possible but difficult to do)
What problems is the product solving and how is that benefiting you?
As a marketer Ampitude is a huge part of how I discover customer paths to improve communication with users at the right time.
a lot of features, but need ux refinement
What do you like best about the product?
- a lot of feature to implement whatever I need
- event updates are instant, good for testing
- able to embed markdown to describe dashboard
- event updates are instant, good for testing
- able to embed markdown to describe dashboard
What do you dislike about the product?
- ux is rough. For instance, when I was facing permission issue, I don't get an error describing this error, I had to try it till it works
- when creating a chart/dashboard, it's not obvious which project it belongs to
- need better onboarding for developers who's new to analytics
- when creating a chart/dashboard, it's not obvious which project it belongs to
- need better onboarding for developers who's new to analytics
What problems is the product solving and how is that benefiting you?
I can add a/b testing and user adoption dashboard without reinventing the wheel
Experience of using Amplitude for marketing campaign analysis
What do you like best about the product?
The tool enabled tracking of campaigns originated by marketing. What I liked most was the flexibility of the tool in reading attributes within a text message and transforming them into records to generate analytical data.
For example: we use an incoming message on WhatsApp, Amplitude saves word attributes with # to count the number of users who started a conversation with that tag.
For example: we use an incoming message on WhatsApp, Amplitude saves word attributes with # to count the number of users who started a conversation with that tag.
What do you dislike about the product?
What I think could be improved is the graphical view of the tool. Example: the analysis period being more flexible for the user, and not depending on the dashboard administrator to adjust.
What problems is the product solving and how is that benefiting you?
Track the user's origin and the path they take on their journey. This type of tracking helps direct investment actions to the right place and optimize results.
Enabling faster and easier business understanding across our organization
What do you like best about the product?
Amplitude allows our organization to have a single source of truth for our entire 250+ organization to look to in order to understand the health of our business, user cohorts, and individual users. Amplitude makes building, sharing, and explaining bespoke views easy and intuitive, enabling us to spend more time discussing why we are seeing trends than how to build views to get to trends. Amplitude spends time in trainings for our teams to ensure everyone knows how to use at least the most straightforward functions to support cutting data in different manners to support functional and evolving needs.
What do you dislike about the product?
We have two primary pain points in connecting on platform and off platform data (i) our financial metrics are difficult to integrate into Amplitude as chargebacks/refunds don't flow through and (ii) source attribution can be difficult to track (although this is more of a general marketing challenge than Amplitude specifically)
What problems is the product solving and how is that benefiting you?
It is helping us identify high-level trends in user behavior and empowers easy deep dives into root cause analysis. Its ability to cut and reposition data in various forms allows multiple teams to be able to use the same charts for a range of purposes grounding it as one of the few tools adopted widely across our entire organization.
Amazing tool for providing insight at each step of the Customer funnel
What do you like best about the product?
It helps us analyze and take quantifiable decisions based on the insights that Amplitude provides
What do you dislike about the product?
It doesnt help deep dive on whats the exact reason a KPI is down.
What problems is the product solving and how is that benefiting you?
It helps provide insights on consumer behavior
Solution tool for conversion within external environments
What do you like best about the product?
The scope within the corporation I work for solved a huge problem. We needed to know the conversion coming from a WhatsApp bot. Having the data for this helped us a lot.
What do you dislike about the product?
The data analysis view could be a bit more intuitive. New members have greater difficulty adapting.
What problems is the product solving and how is that benefiting you?
Within WhatsApp, we didn't have the visibility of how many leads are converted. This impacted the sales funnel, in marketing the breadth brought about a transformation of vision. We optimized our costs based on this.
A powerful tool for understanding user behavior.
What do you like best about the product?
I really like how easy it is to build charts and funnels to see exactly what users are doing. It's helped our team answer critical product questions on our own without needing to wait for a data analyst.
What do you dislike about the product?
The initial setup requires a lot of planning to get your event tracking right. Also, the sheer number of features can feel a bit overwhelming for new users just trying to find a simple answer.
What problems is the product solving and how is that benefiting you?
Before, we were flying blind on key product decisions. We couldn't easily measure feature adoption or see why users were dropping off. Amplitude gives us the direct visibility we need to make data-informed choices, helping us prioritize our roadmap and improve user retention.
Unlocks actionable product insights in record time
What do you like best about the product?
I love how easy it is to build a chart or look at a user journey through Amplitude. I can easily build custom dashboards that present the right insights in a way that anyone can glance at them and understand the story.
What do you dislike about the product?
Sometimes it isn't super clear whether the filters I apply to a chart / dashboard will modify the view for everyone. Sometimes, I just want to see a quick comparison and not modify the whole dashboard.
What problems is the product solving and how is that benefiting you?
Making data visible so that I can tell the story of what's going on in a product.
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