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Amplitiude is Great
What do you like best about the product?
I like the ability to view all events of a user across multiple events.
What do you dislike about the product?
I find that setting up dashboards is confusing.
What problems is the product solving and how is that benefiting you?
Analyzing user events and funnel events.
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Amplitude for fraud analytics
What do you like best about the product?
Pathfinder and real time event tracking - really nice for testing on my own device
What do you dislike about the product?
There is almost too much information/too many options that it makes it overwhelming
What problems is the product solving and how is that benefiting you?
Identifying gaps in enrollment flows and identifying suspicious users. I have been able to use the pathfinder to see where the majority of "good" users go.
A good tool for event-based data
What do you like best about the product?
The visualizations are really nice - easy to read.
What do you dislike about the product?
It's not very intuitive to learn - knowing which types of visuals to use.
What problems is the product solving and how is that benefiting you?
Funnel conversion for marketing campaigns.
Recommendations to others considering the product:
Dive into the data integrations to really understand the full power of the tool.
Lots of features, need time to understand
What do you like best about the product?
Setting up new charts is easy.
The query-like UI to create new charts (we use funnel analysis quite heavily) makes it simple to target what we need when it comes to creating event data sequences. It takes a matter of minutes for us to set up a new funnel analysis to monitor how users are using new parts of our application flow.
Coming from a Google Analytics background, Amplitude gives way more degrees of granularity and configuration when it comes to implementing your user journey analysis (a.k.a funnel analysis).
The query-like UI to create new charts (we use funnel analysis quite heavily) makes it simple to target what we need when it comes to creating event data sequences. It takes a matter of minutes for us to set up a new funnel analysis to monitor how users are using new parts of our application flow.
Coming from a Google Analytics background, Amplitude gives way more degrees of granularity and configuration when it comes to implementing your user journey analysis (a.k.a funnel analysis).
What do you dislike about the product?
More recently, i found the need to save charts and partially completed parts of a dashboard.
A nice to have would be a bookmarked charts area so that it's easier for my team to collaborate on building charts together.
I see that we have that already for dashboards.
It's great that I can search for dashboards by team space, but for other areas such as cohorts, I find it odd that I can't filter them by team space. Seems like a missed opportunity here. As an example, our company has over 500 staff that interact with Amplitude. Although not every staff member would create their own cohort, it still remains hard to look for the cohorts my team cares about.
A nice to have would be a bookmarked charts area so that it's easier for my team to collaborate on building charts together.
I see that we have that already for dashboards.
It's great that I can search for dashboards by team space, but for other areas such as cohorts, I find it odd that I can't filter them by team space. Seems like a missed opportunity here. As an example, our company has over 500 staff that interact with Amplitude. Although not every staff member would create their own cohort, it still remains hard to look for the cohorts my team cares about.
What problems is the product solving and how is that benefiting you?
The main goal of our team is to create a self serve onboarding experience for our product so that users can get started sooner without needing human assistance.
We are trying to understand where the largest drop-off points are in task completion and what interactions the users have done leading up to completing said tasks.
Amplitude has helped us easily create these journey visualizations and in doing so, we were able to quickly iterate on our flows and test our new hypothesis around why we believe a certain UI flow is working vs another.
We are trying to understand where the largest drop-off points are in task completion and what interactions the users have done leading up to completing said tasks.
Amplitude has helped us easily create these journey visualizations and in doing so, we were able to quickly iterate on our flows and test our new hypothesis around why we believe a certain UI flow is working vs another.
Recommendations to others considering the product:
Amplitude is as easy or as difficult to use as you want it to be. The WYSIWYG-style approach makes it easy to get into learning how to query for data without the knowledge prerequisite of having to know SQL upfront. As you start to get more comfortable with using Amplitude, you'll start to see how you and your team can increase the level of granularity and precision in the questions you care about.
As an example, in the beginning, you may ask "how many users view our page?".
Down the road, you may ask "where are users coming from in order to view this page? and where are they going after?"
As an example, in the beginning, you may ask "how many users view our page?".
Down the road, you may ask "where are users coming from in order to view this page? and where are they going after?"
Amplitude is pretty useful to understand how customers are engaging with our product
What do you like best about the product?
Getting insights into customer usage data
What do you dislike about the product?
Think the UI is a bit clunky and confusing. It's not often very straightforward how to gather a specific insight about your customer's usage of the platform.
What problems is the product solving and how is that benefiting you?
We are finding out how are customers are actually using the product differently than we had initially envisioned
Solid analytics product
What do you like best about the product?
Broad range of trackable events for your software
What do you dislike about the product?
Sometimes there's a lack I'd fidelity/accuracy
What problems is the product solving and how is that benefiting you?
Tracking core metrics such as user churn and retention
Not a friendly analytic tool
What do you like best about the product?
The app is fast and manages to work with tons of data
What do you dislike about the product?
User experience is bad. Onboarding is slow for new employees.
What problems is the product solving and how is that benefiting you?
Funnel analysis, usage patterns
Makes it easy to decide A/B test
What do you like best about the product?
Easy to create graph to compare two different flow
What do you dislike about the product?
Even though the logs are logged most of time, but there are very few times it's fired and not logged.
What problems is the product solving and how is that benefiting you?
When we have A/B test, Amplitude data is good to decide which flow has a better experience
Recommendations to others considering the product:
Amplitude is a life safer when we need to decide A/B test
Product Analyst
What do you like best about the product?
Amplitude is great for understanding how our customers are using our products and where there is room to make improvements to keep our customers online
What do you dislike about the product?
Some parts of Amplitude are less intutive, such as the pathfinder analysis. It would be great if on that page there were explanations of things like what the %'s are out of
What problems is the product solving and how is that benefiting you?
We are solving the problem of knowing where our customers drop off particular flows so we can identify issues along those points. Some benefits I have realized are the ability to look up an individual users path to understand if they ran into some kind of error or not.
Quite complicated to get started on
What do you like best about the product?
Better user interface than some of the other analytics products
What do you dislike about the product?
Extremely complicated to set up and even debug on an ongoing basis.
What problems is the product solving and how is that benefiting you?
Consumer analytics to understand funnels etc
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