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Reviews from AWS customer

5 AWS reviews
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External reviews

2,619 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Computer Software

Great for behavioral segmentation

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
Ability to look at behavioral data in depth - by cohort, geography, user events, user type, etc.
What do you dislike about the product?
Can be time consuming to use - would appreciate more automation in being able to set up standard charts
What problems is the product solving and how is that benefiting you?
Understanding our customers better in terms of how they use various features on our site, and what's helping / hindering the metrics we care about.
Recommendations to others considering the product:
Make sure you have good data governance at your company, so that interpretation of data from Amplitude happens in a consistent, accurate way across the organization.


    Accounting

Analyst

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
Amplitude is easy to use and has a good UI. New features and products are constantly available.
What do you dislike about the product?
Can be a bit cluttered at times and would like to understand each feature for the best use cases.
What problems is the product solving and how is that benefiting you?
Using Amplitude to figure out retention and other product needs.


    Mental Health Care

Amplitude is our main analytics tool

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
Easy to integrate, friendly for non-tech users
What do you dislike about the product?
Integrations and segmentations are on the paid plan that requires a larger volume than we currently have
What problems is the product solving and how is that benefiting you?
Amplitude is our primary analytics tool in the product team. We've been able to easily track the user journey and make more driven data decisions.
Recommendations to others considering the product:
Very easy to implement and to use. Cheaper than Mixpanel for lower volumes.


    Computer Software

Very easy to use

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
Event Segmentation, Pathfinders and Funnel Analysis
What do you dislike about the product?
None I can think of.
But probably it can help us send alerts to an email or to a group when we create a dashboard and there is a certain metric drop ( maybe this feature already exists, not sure)
What problems is the product solving and how is that benefiting you?
Yes, I'm using Amplitude Analytics to track multiple features' usage. It's also helping me know which step is involving a lot of time from the user.


    Animation

Amazing Analytics Product with superpowers

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
The way they have segmented the different kinds of data interpretation methods. To look at conversion rates they have funnels, to look at absolute number they have event segmentation. Basically, the ease of visualising the data is superb.
What do you dislike about the product?
You can't be intuitive about certain things, it is better to read the documentation to be at a safer side while dealing with the terminology defined by Amplitude.
What problems is the product solving and how is that benefiting you?
We are solving our day to day Product analytics along with understanding user behaviours. We use the Amplitude data to do RCAs almost on a daily basis. Moreover, we also tried our hands on Amplitude Experiment which had a few bugs but if fixed can be a really product for SaaS companies to run experiments on.
Recommendations to others considering the product:
Amplitude Analytics can really provide you with valuable insights to boost your business use case. Moreover, the people at Amplitude are responsive and provide support for your problems. Nirmit and his team have solved our problems many times.


    Pavel M.

Amplitude is building new generation of product analysts

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
Flexibility is outstanding. You can do extremely complex reports in no time. Funnels and cohorts are quite complicated concepts when attempted from SQL or raw data. Amplitude greatly liberalized those concepts.

- Funnel reports - the depths there are incredible, from simple drop-offs to digging deep into time to convert - analyzing time between events. Understanding user progress within the app is essential.

- User journeys, flows - an essential tool for understanding user flows, discovering irregularities or on the contrary common flows.

- Dashboards - day-to-day monitoring is an important part to maintain a healthy product. Amplitude helps you build flexible and blazing fast dashboards or receive email alerts.

- Integrations - revenuecat, onesignal, appsflyer, export to amazon bucket. Even though the native functionality is extensive - integration capabilities extend utility even more.

- Bridging the gaps between web and mobile - Amplitude allows building omnichannel analytics. When building complex journeys web to app and app to web capability to track to build reports covering both projects is extraordinary.
What do you dislike about the product?
Reports based on user property are still to be improved. When switching report types cohort settings break. Amplitude is still incredibly fast for building reports covering millions of events. However recent performance has been gradually slowing down from update to update.

Web performance - complex dashboards use a lot of memory and can get sluggish pretty fast.

Initial onboarding - for a seasoned specialist everything is extremely logical and easy to grasp. But for someone greener, the amount of information you are expected to know might be overwhelming.
What problems is the product solving and how is that benefiting you?
What teams use amplitude:

Product team - from health metrics to feature reports help build a continuous process of improvement and analytics.
Quality assurance - investigating journeys and content that may lead to a failure - this is something amplitude helps as well.
Customer support - understanding how users really use the product is paramount
___
Flexibility is outstanding. You can do extremely complex reports in no time. Funnels and cohorts are quite complicated concepts when attempted from SQL or raw data. Amplitude greatly liberalized those concepts.

- Funnel reports - the depths there are incredible, from simple drop-offs to digging deep into time to convert - analyzing time between events. Understanding user progress within the app is essential.

- User journeys, flows - an essential tool for understanding user flows, discovering irregularities or on the contrary common flows.

- Dashboards - day-to-day monitoring is an important part to maintain a healthy product. Amplitude helps you build flexible and blazing fast dashboards or receive email alerts.

- Integrations - revenuecat, onesignal, appsflyer, export to amazon bucket. Even though the native functionality is extensive - integration capabilities extend utility even more.

- Bridging the gaps between web and mobile - Amplitude allows building omnichannel analytics. When building complex journeys web to app and app to web capability to track to build reports covering both projects is extraordinary.
Recommendations to others considering the product:
flexibility is the key. amplitude can help with ad-hoc like no other tool out there.


    Marketing and Advertising

Robust and Comprehensive Solution for the Modern Data Team

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
-Customer support for special use case implementations
-Amplitude team led instructional and sessions for continued learning within the platform
-In-depth documentation
-Ease of implementation for custom configurations
-Ability to stack properties and apply custom functions
What do you dislike about the product?
-Event tracking can add up quickly, resulting in higher tier pricing
What problems is the product solving and how is that benefiting you?
-User flows and funnels for eCommerce websites are easily replicable for different teams needs
-User cohort and segmentation analysis is robust and easily indexed
-Application tracking for Firebase and iOS behavior


    Allison B.

An easy way to understand your analytics flows

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
It's pretty easy to get started with Amplitude. You can create a cohort or a chart, and while their more advanced features aren't hidden, they also are a few clicks in, so you won't get tripped up while you're still getting used to the platform at the beginner level.
What do you dislike about the product?
Some of the more advanced features either require more data than we collect to be useful or are less "smart" than they seem - I can't really tell the difference.
What problems is the product solving and how is that benefiting you?
I use Amplitude to evaluate messaging tests that I run with Braze. I can understand at a much higher level the impact of my campaigns on whichever downstream events I'm interested in.
Recommendations to others considering the product:
When onboarding, get as much training from Amplitude as possible.


    Insurance

A Great Product Analytics Tool!

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
Cohort creation and analysis are excellent for creating a baseline across charts so cohort definitions can be re-used and standardized across charts.
What do you dislike about the product?
The one-dimensionality in each chart makes it hard to determine relationships across different dimensions of product analytics.
What problems is the product solving and how is that benefiting you?
In our product team, we try to assess our weekly active users and what events lead to their stickiness. Based on overall activity and activity per feature user, we can prioritize which features to push to the forefront of our product backlog.


    Vijay D.

Highly recommended robust analytics tool in the market

  • August 13, 2021
  • Review provided by G2

What do you like best about the product?
I love the fact that it's effortless to build charts, funnels, and segments on Amplitude. Also, it's intuitive. One can create user-cohorts to see behavior over time.

Things that I love about Amplitude:
1. You can try it for free on your project
2. Super easy-to-use UX
3. We can change the charts shown according to the changes in data
4. Sharing is straightforward with the team.
What do you dislike about the product?
There are significantly less things that I dislike about Amplitude:
1. You can't build a segment based on event property, it sometimes becomes a blocker as everything can't be stored as a user property
2. There is a limit to the number of group-by you can do with user-properties
What problems is the product solving and how is that benefiting you?
1. We are trying to identify the funnel drop-offs in onboarding flow and solve for that.
2. Also to build a view on the user persona based on their behavior.
3. Trying to find the Aha! Moment for the users, and double down on that.
Recommendations to others considering the product:
go for it!