Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Perfect analytics suite for mobile apps
What do you like best about the product?
Amplitude allows me to look at my data at so many different angles and really understand what is going on with my apps and my users. I love the user interface and all the different ways I can slice and dice my data. Love it!
What do you dislike about the product?
There's not much I dislike, but the user interface can be a little sluggish and slow once you have a lot of charts set up.
What problems is the product solving and how is that benefiting you?
We wanted to get insight into how users are using our app, and how we can optimize the app to improve some of KPIs. Through Amplitude we have been able to really understand how users are using our apps and able to substantially improve many of our KPIs.
Great product to get insights about customers UI behaviours
What do you like best about the product?
Ability to quickly pull charts that answers critical business questions
What do you dislike about the product?
No feature to see some of the raw data fields on the screen
What problems is the product solving and how is that benefiting you?
Trying to get details on mostly navigated paths, most and least used features, geo location of users
MongoDB Growth engineer
What do you like best about the product?
I like how easily you can share new charts. Each new chart made by a new query is easily shareable by url. I find this and the funnel analysis very helpful.
What do you dislike about the product?
I don't like how you can't inspect the schemas of a specific set of events. I'm not sure how helpful anomaly analysis is either.
What problems is the product solving and how is that benefiting you?
I sometimes use Amplitude to debug why certain Segment events are missing. Amplitude makes it easy to identify which portion of users are experiencing tracking issues by easily filtering for specific attributes and noticing if there's a particular pattern of users not being tracked correctly.
Recommendations to others considering the product:
Highly recommend.
Awesome value (if you can afford it)
What do you like best about the product?
Amplitude provides a very comprehensive dive into the events and parameters to find trends and different insights. They also have a very supportive and responsive support team, which is has been great.
What do you dislike about the product?
It's expensive, but sometimes you just gotta pay for nice things. Each feature expansion you have to pay as well, so there's basically money needed at every turn.
What problems is the product solving and how is that benefiting you?
It allows anyone in the team to have a question and reasonably find a good answer by themselves without always having to go through the Analytics team. It also has a lot of ways to customize and breakdown your charts, which I use to speak to different stakeholders.
Recommendations to others considering the product:
Just be aware of the costs involved for the feature set you need. When we implemented it, we really had to strip down our existing analytics structure to make sure we keep within reasonable event limits. But this, in turn, made our MAU/DAU numbers a little unstable because not all users would fire the limited set of events we started with. This got better over time as we continued to add events.
Powerful, flexible, approachable
What do you like best about the product?
- Easy implementation on both mobile and web
- Real-time searches with the latest data
- Flexible and intuitive UI that makes using the data and building your own analysis easy and approachable. I have no issues giving business and design full access to this data.
- Offers also a number of different ways to deep dive into the data, allowing analysts to find insights that are not apparent from the basic use cases.
- Several efficient ways to share your results. Especially every single chart having its unique URL that can be copy-pasted to colleagues is incredibly useful.
- Powerful tools for creating, analysing and comparing behavioural cohorts. In most cases, this produces much more relevant results that time-based cohorts.
- Built-in documentation for your data
- Good platform support
- If you are willing to pay extra, there are plenty of ways to expand your toolset to make it even more powerful
- Real-time searches with the latest data
- Flexible and intuitive UI that makes using the data and building your own analysis easy and approachable. I have no issues giving business and design full access to this data.
- Offers also a number of different ways to deep dive into the data, allowing analysts to find insights that are not apparent from the basic use cases.
- Several efficient ways to share your results. Especially every single chart having its unique URL that can be copy-pasted to colleagues is incredibly useful.
- Powerful tools for creating, analysing and comparing behavioural cohorts. In most cases, this produces much more relevant results that time-based cohorts.
- Built-in documentation for your data
- Good platform support
- If you are willing to pay extra, there are plenty of ways to expand your toolset to make it even more powerful
What do you dislike about the product?
- Some basic data governance tools are not part of the Enterprise package, but sold as a separate add-on
- Documentation isn't always perfectly clear on what certain features do. It's written to give you an idea what you can do, but not to define all the terminology exactly.
- Documentation isn't always perfectly clear on what certain features do. It's written to give you an idea what you can do, but not to define all the terminology exactly.
What problems is the product solving and how is that benefiting you?
We are using Amplitude to track the user behaviour on our mobile app and website, as well as some technical data from our IoT devices and the communications between these devices and mobile app. Focus areas include things such as improving the first-time user flow, understanding and segmenting our different user groups, improving the user interface and discoverability of features, targeting communications, and making sure the bluetooth connection to the IoT devices is working as expected.
Over the years we've been able to pin-point pain points in our sign-up flow, re-new our target audience definition, expand the usage of various features by bringing them closer to the users, understand the effects of our communications campaigns, and catch and identify technical issues before or early in the release cycle.
Over the years we've been able to pin-point pain points in our sign-up flow, re-new our target audience definition, expand the usage of various features by bringing them closer to the users, understand the effects of our communications campaigns, and catch and identify technical issues before or early in the release cycle.
Recommendations to others considering the product:
It's easy to try Amplitude yourself. There is a decent demo environment available. The free plan and easy SDK make it possible to do a quick test implementation and test the tools with your real data.
Analyzing KPI's made simple.
What do you like best about the product?
It is an excellent app for in-depth analysis and to create, present clear, concise, yet accurate charts.
What do you dislike about the product?
It takes a little bit of time and training expertise to get used to this app. Otherwise, overall, a complete package.
What problems is the product solving and how is that benefiting you?
It is straightforward to deploy and configure. A great combination to analyze product and marketing strategies.
Amazing Product Analytics tool with lightspeed
What do you like best about the product?
1. Speed at which the data is processed irrespective of the complexity of the data.
2. Multiple charts templates are available to visualize the data according to the need.
3. Good customer support as they resolve the queries instantly.
2. Multiple charts templates are available to visualize the data according to the need.
3. Good customer support as they resolve the queries instantly.
What do you dislike about the product?
1. Flexibility in customizing the charts is not available.
2. Filters don't work as intended and there are no ample filters to view the data.
3. While visualizing the complex data, the screens often stuck.
2. Filters don't work as intended and there are no ample filters to view the data.
3. While visualizing the complex data, the screens often stuck.
What problems is the product solving and how is that benefiting you?
Processing and visualizing of data got much simpler with Amplitude analytics. It also helps to design dedicated boards with respect to the individual teams.
Recommendations to others considering the product:
If you are keen on product analytics and are deriving inputs from your data team then Amplitude is the best tool to keep track of the product analytics.
Powerful, intuitive and great support.
What do you like best about the product?
Amplitude is a very powerful tool for user behavior visualization and data analysis. It has helped us a lot in identifying areas on our product that needs improvements and thanks to it, we have been able to take action and make informed decisions in areas such as user experience, re-engagement, and retention. It is a very intuitive tool, urser friendly, and easy to set up with other in-house tools for data captured.
What do you dislike about the product?
Everything is great about Amplitude. No dislikes so far.
What problems is the product solving and how is that benefiting you?
We have been able to identify areas in our product that needs attention and that have the potential for improvement, also areas where we are missing opportunities that we could explore further.
Best product analytics suite out there!
What do you like best about the product?
Easy to use. Powerful insights. Fast response. Many ways to configure your analysis. Reliable. Great for sharing and collaborating. No better tool out there to analyze funnels and event flows.
What do you dislike about the product?
The pathfinder user analysis only shows 5 events in a row, unlike the User Journey view within Funnels.
What problems is the product solving and how is that benefiting you?
Measuring user engagement with mobile and web products. Understanding retention drivers. Performing AB tests. Bringing data driven decision making into product discussions.
Great for Realtime Reporting
What do you like best about the product?
Amplitude is a fantastic tool that helps my team monitor critical KPIs and other performance metrics. Doing so allows us to quickly identify any potential issues with our service or product.
What do you dislike about the product?
I don't dislike anything about Amplitude.
What problems is the product solving and how is that benefiting you?
The problem I am solving with Amplitude is real-time analytics of our KPIs and other performance metrics. We have benefited from this by having automated alerting set up that helps us quickly identify and address any performance issues within our product.
Recommendations to others considering the product:
Amplitude is a no-brainer if you are looking for a quick, efficient, and easy tool for all your product and service analytics needs.
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