Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Really valuable usage insights I could never construct otherwise
What do you like best about the product?
Able to see how users both in aggregate and in particular navigate & use our product- where they dropoff, how often they do things, and how these vary across groups. I have no background in analytics and can uncover these insights myself.
What do you dislike about the product?
I would appreciate better definitions (or access to definitions) for metrics like 'active user' and 'this order' vs. 'any order.' Occasionally event sub-properties are harder to make use of than regular events in small parts of the product, but this is minor.
What problems is the product solving and how is that benefiting you?
We are learning how users move through our product: what stops them, makes them successful, and how different groups of users behave. This has helped us pinpoint and understand the impact of pain points and improve those methodically.
Makes ordinary Analyst a Rockstar Analyst
What do you like best about the product?
The ability to dice and splice data quickly into multiple ways and visualize them. The ability to share a chart url that remembers the configuration applied to it.
What do you dislike about the product?
The data governance is still a work in progress imo. The ability to create derived properties from existing properties is difficult right now. But not much to complain honestly.
What problems is the product solving and how is that benefiting you?
Segmenting customers into buckets and checking their behavior frequency and event adoption rates. Doing comparison analysis between users coming from different channels and demography.
Lots of ways to split the data
What do you like best about the product?
I don't need to know SQL to parse massive amounts of data. I can create easy, visual charts across many different segments, focusing on really unique cohorts and custom events/attributes. I really like being able to create dashboards and easily add them to workspaces to share with the broader teams.
What do you dislike about the product?
Sometimes it can be challenging to compare the rates between different periods. It is easy to execute this using their comparison functionality, but it's not always super clear in the charting. I would love a different UI for being able to measure MoM or WoW performance for the metrics and events I choose to chart.
What problems is the product solving and how is that benefiting you?
Amplitude has helped us analyze AB tests in a more in-depth manner using funnels and cohorts, as well as keep a firm eye on key funnel metrics. Using their "group by" functionality, we can see what levers are affecting these core conversion rates and changes that we encounter.
Powerful product analytics tool
What do you like best about the product?
- The easy way to integrate
- powerful out-of-box analytic tools for retention analysis
- Excellent customer support
- powerful out-of-box analytic tools for retention analysis
- Excellent customer support
What do you dislike about the product?
- There are only 5 cohorts to sync with third party tools
What problems is the product solving and how is that benefiting you?
How users are exploring in the mobile app.
What is the retention like for the business.
We have a very clear view of user journey and people start to back up their argument with more data
What is the retention like for the business.
We have a very clear view of user journey and people start to back up their argument with more data
Quick and easy access to data insights
What do you like best about the product?
It's the perfect analytics tool to empower growth teams to easily and quickly build conversion funnels and retention analysis. It's way faster and easier to use than other tools like Looker or Tableau making it easy to adopt within your team.
What do you dislike about the product?
Despite the easy-to-build charts and dashboards which is a great plus, Amplitude could make charts and dashboards more customizable. This would increase tremendously the value for consumers of the content, increasing their ability to better understand the insights provided by them.
What problems is the product solving and how is that benefiting you?
- Dropoffs and conversion analysis of different user journeys
- Evaluation of A/B tests results
- Data segmentation and cohorts
- Retention analysis
- Track of conversion drivers
- Monitoring of north star metrics and growth metrics trends
- Evaluation of time-to-activation or value
- Evaluation of A/B tests results
- Data segmentation and cohorts
- Retention analysis
- Track of conversion drivers
- Monitoring of north star metrics and growth metrics trends
- Evaluation of time-to-activation or value
Recommendations to others considering the product:
If you are looking for a tool to empower your growth or product team to make data-informed decisions without being dependent on data analysts, Amplitude is the right tool for you.
User friendly Tool
What do you like best about the product?
The integration was super easy. Data analysis and visualization get very easy. I can export data to create segments and import them to another tool. Creating multiple dashboards is such a great feature.
What do you dislike about the product?
I won't term it as a dislike, but yes, the UI needs some improvement.
What problems is the product solving and how is that benefiting you?
User data analysis and user flow is our primary check is just the best when it comes to Amplitude.
Amplitude is the best way to track my users' activity, drop-offs, metrics an so on.
What do you like best about the product?
I like that Amplitude is building new features all the time when I need them. Their filter feature in the dashboard is one of the most important. When you're looking at a specific dashboard, you might want to see all that data for a particular user attribute (let's say only for users based in Brazil). We used to need to create different dashboards for different markets we operate in, now it's just one click away.
What do you dislike about the product?
I wish they had more third-party integrations, like with Insider, since we use it as a user activation tool. It would be so easy to observe the drop-offs from our Amplitude user funnel dashboards and then set up some communications/push notifications, etc., according to that data.
What problems is the product solving and how is that benefiting you?
Amplitude helps us find hidden user patterns in terms of pain points or success. That way, it enables us to iterate and improve our product all the time, based on data.
Recommendations to others considering the product:
To be honest, I haven't used any other product analytics tool (e.g., Mixpanel). But I am so happy using Amplitude that I've never thought of using any other tool. Its ease of integration, ease of use, creating dashboards & team spaces, notebook feature as a report mean is incredible. I would definitely recommend Amplitude to anyone, especially those who are PMs.
Great for product analytics
What do you like best about the product?
The granularity you can go and research in the data when you track all well
What do you dislike about the product?
You need to find your insights by yourself and know how to track all events upfront as possible
What problems is the product solving and how is that benefiting you?
All user analytics behaviors and actions of the product and also outside (purchases, server events etc..)
I love Amplitude!
What do you like best about the product?
Everything is easy to locate and find! It gives you all the details you need , you don't need to use different tools or software to find what your looking for its all right there!
What do you dislike about the product?
I really don't have anything that i dislike
What problems is the product solving and how is that benefiting you?
Customer Service problems, helping with logging into our app
Amplitude review
What do you like best about the product?
I like that amplitude is rather fast. It has an easy learning curve and results are shown rather quickly. This allows for quick analysis to help us make more informed decisions on strategy.
What do you dislike about the product?
I truly dislike that you are limited to only 10 cohorts at a time to view and compare from. Having to create a separate chart for analysis of over 10 cohorts makes it a bit disjointed.
What problems is the product solving and how is that benefiting you?
Amplitude analytics allows us to track many different KPIs of our players so that we can ensure we retain them. As long as the instrumentation has been implemented we are not limited to the insight we can derive.
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