GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent demographic datasets down to a granular level. Understand who lives in a catchment, where they work and their spending potential so you can better understand your customers, identify optimal locations to expand your retail footprint, define sales territories for franchisees and run targeted marketing campaigns.
GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent demographic datasets down to a granular level. Understand who lives in a catchment, where they work and their spending potential which allows you to:
better understand your customers
identify optimal locations to expand your retail footprint
define sales territories for franchisees
run targeted marketing campaigns.
Basic Demographics Data (supplied at SA1 Level)
Population Estimates (2022)
Historic Population (2011- 2022)
2021 Census Metrics: Age, Income, Occupation, Place of Birth, Students, Household Size, Dwelling Tenure, Dwelling Structure, Family Composition, No. Motor Vehicles, Monthly Mortgage, Weekly Rental, Number of Bedrooms, SEIFA, Motor Vehicle Census 2021
GapMaps provides key variables at SA1 Level
Requirement for subscription request:
Before a data subscription can be purchased GapMaps require you to complete a subscription request form to verify your identity and the intended use cases for the data. Please provide these details once you hit the subscribe button. GapMaps have 45 days to approve or decline this request.
If you require further information or support, please contact GapMaps at aws<_support@gapmaps.com>.
Example fields:
Historic Population
2021 Population
2021 SEIFA
2021 Generation (No. of Residents)
2021 Aboriginal and or Torres Strait Islander
2021 Age Profile (No. of Residents, 1 year bands)
2021 Age Profile (No. of Residents, 5 year bands)
2021 Age Profile (No. of Residents,10 year bands)
2021 Age Profile (No. of Residents, Edu. 2 Bands)
2021 Occupation (No. of Employed Residents Aged 15+)
2021 Australian Defence Force (No. of Residents Aged 15+)
2021 Method of Travel to Work (No. of Employed Res Aged 15+)
2021 Marital Status by Gender (No. of Residents Aged 15+)
2021 Marital Status (No. of Residents Aged 15+)
2021 Social Marital Status (No. of Residents Aged 15+)
2021 Place of Birth (No. of Residents)
2021 Age Profile (No. of Estimated Resident Population, Edu. Bands)
2021 Age Profile (No. of Estimated Resident Population, Male)
2021 Age Profile (No. of Estimated Resident Population, Female)
2021 Students by School Type (No. of Residents in Education)
2021 Language Spoken at Home (No of Residents)
2021 Religious Affiliation Sum (No of Residents)
2021 Religious Affiliation (No of Residents)
2021 Students Detailed (No. of Residents in Education)
2021 Students (No. of Residents in Education)
2021 Weekly Personal Income (No. of Residents Aged 15+)
2021 Weekly Household Income (No. of Households)
2021 Place of Residence 1 Year Ago (No. of Residents)
2021 Place of Residence 5 Year Ago (No. of Residents)
2021 Family Employment Status (No. of Families)
2021 English Language Proficiency (No. of Persons Born Overseas)
2021 Ancestry - Country (Sum of Responses)
2021 Parents Birthplace (No. of Residents)
2021 Need for Assistance - Core Activity (No. of Residents)
2021 Long Term Health Conditions (Sum of Responses)
2021 Ancestry Summary (Sum of Responses)
2021 Highest Level of Education Achieved (No. of Residents Aged 15+)
2021 Number of Children ever born (No. of Women 15+)
2021 Family Composition (No. of Families)
2021 Family Composition (No. of Residents)
2021 Family Blending (No. of Couple Families with Children)
2021 Households
2021 Households - Family
2021 Relationship in Household (No. of Private Dwellings)
2021 Household Size (No. of Private Dwellings)
2021 Dwelling Structure (No. of Private Dwellings)
2021 Dwelling Structure (No. of Residents)
2021 Dwelling Tenure (No. of Occupied Dwellings)
2021 Monthly Mortgage (No. of Occupied Mortgaged Dwellings)
2021 Weekly Rental (No. of Occupied Rented Dwellings)
2021 Number of Bedrooms (No. of Occupied Dwellings)
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
This listing uses a single pricing dimension called Product Access (Units). You buy access to the Australia demographics dataset through a contract. There are no separate tiers, instance sizes, or usage add-ons to choose between. One unit grants you access to the product for the contract term. The dataset covers Australian demographic metrics, including population estimates, forecasts, and census data at small area grid levels. Because pricing follows one flat access dimension, your cost does not scale with usage or query volume. You commit to the contract to enable subscriber access.
Top-of-mind questions for buyers
What does one unit of Product Access grant me?
One unit grants subscriber access to the Australia demographics dataset for your contract term. It is not tied to a number of queries, seats, or data volume. Access covers the full dataset available under the contract, not a per-record or per-lookup charge.
What Australian data does this access include?
You get population estimates at SA1 level for 2022, historic population from 2011 to 2025, and forecast population and age projections at SA2 level for 2025 to 2036. It also includes 2021 census metrics such as age, income, occupation, dwellings, and household composition.
Does my cost change based on how much I query or use the data?
No. This listing uses a single flat access dimension. Your cost does not scale with query volume, data pulled, or number of users. One unit of Product Access covers the contract term at a set price, regardless of usage.
www.gapmaps.com
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Vendor refund policy
Refunds are not offered on this product. For questions or concerns, contact aws_support@gapmaps.com.
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GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent demographic datasets down to a granular level. Understand who lives in a catchment, where they work and their spending potential so you can better understand your customers, identify optimal locations to expand your retail footprint, define sales territories for franchisees and run targeted marketing campaigns.
GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent demographic datasets down to a granular level. Understand who lives in a catchment, where they work and their spending potential so you can better understand your customers, identify optimal locations to expand your retail footprint, define sales territories for franchisees and run targeted marketing campaigns.
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