Sold by: Alliant
Deployed on AWS
Information predicting U.S. consumers who are interested in quick service restaurants.
Overview
Alliant QSR audiences are built using Twitter data as a study group, that is then joined to an offline cooperative database of direct-to-consumer purchase transactions, demographics, and lifestyle information. The analysis of the combined data is used for predictive modeling to identify other households in the cooperative that have shared characteristics to predict purchase from QSR brands.
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Pricing
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Dimension | Description | Cost/month |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $12,500.00 |
Dimensions summary
This listing uses a single pricing dimension called Product Access (Units). You buy units that grant access to the product under a contract. Pricing scales with the number of units you commit to, rather than by feature tiers or separate plans. There are no add-ons or usage-based charges layered on top. The dimension covers access to Alliant's people-based marketing data and audience solutions, which help brands target consumers across channels. To set the unit quantity that fits your needs, work directly with the vendor.
Top-of-mind questions for buyers
A unit grants contracted access to Alliant's people-based marketing data and audience solutions. These cover consumer intelligence, purchase behavior, and B2B professional data used to target and understand consumers across channels. The specific data solutions and scope tied to your units are set with the vendor.
No. This is a contract-based dimension, so cost scales with the number of units you commit to upfront. Adding units is not automatic or usage-triggered. To adjust your unit quantity, arrange it directly with the vendor rather than expecting mid-contract metered increases.
You commit to a set number of units under a contract rather than paying per query or per audience activated. Charges are based on your committed unit quantity, not on how much data or how many audiences you draw down during the term.
www.alliantdata.com
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Delivery details
AWS Data Exchange (ADX)
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Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
HH_QSR_202209 | No historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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