Prosper Insights & Analytics' propensity model predicts the probability that a China adult consumer enjoys a specific leisure time activity. Based on a set of basic demographics, the model identifies individuals who are likely to participate in the activity. The model was trained with data from Prosper's large China Quarterly survey.
Highlights
Enhances digital and offline targeting by identifying individuals likely to enjoys a specific leisure time activity.
100% Privacy Compliant Models. No PII Used.
Based on unique large sample consumer survey data.
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You pay by the hour for the compute instance that runs this predictive model, billed per host hour (HostHrs). Pricing splits into two processing modes: batch inference for scoring large datasets at once, and real-time inference for on-demand scoring. Within each mode, you choose an instance type. General-purpose (m4, m5) and compute-optimized (c4, c5) families handle standard workloads, while GPU families (p2, p3) suit heavier processing. Larger instance sizes cost more per hour than smaller ones. Your total cost depends on the mode, instance type, and hours run.
Top-of-mind questions for buyers
What does one host hour (HostHrs) cover, and how is it counted?
One host hour is one hour that a chosen instance type runs your inference job. Billing meters the running time of that instance. Each active instance accrues charges by the hour. Your total reflects the instance type you pick multiplied by the hours it runs.
What is the difference between batch and real-time inference billing?
Batch inference scores a full dataset in one run, then the instance stops and billing ends. Real-time inference keeps an instance running to answer requests on demand, so charges continue while it stays active. Choose batch for periodic scoring and real-time for live, on-request scoring.
Why choose a GPU instance (p2, p3) over a general-purpose or compute-optimized one?
GPU families (p2, p3) suit heavier processing workloads that benefit from parallel computation. General-purpose (m4, m5) and compute-optimized (c4, c5) families handle standard scoring. Each instance type bills per host hour, so your choice affects both processing speed and hourly cost.
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An Amazon SageMaker model package is a pre-trained machine learning model ready to use without additional training. Use the model package to create a model on Amazon SageMaker for real-time inference or batch processing. Amazon SageMaker is a fully managed platform for building, training, and deploying machine learning models at scale.
Deploy the model on Amazon SageMaker AI using the following options:
Real-time inference
Deploy the model as an API endpoint for your applications. When you send data to the endpoint, SageMaker processes it and returns results by API response. The endpoint runs continuously until you delete it. You're billed for software and SageMaker infrastructure costs while the endpoint runs. AWS Marketplace models don't support Amazon SageMaker Asynchronous Inference. For more information, see Deploy models for real-time inference .
Batch transform
Deploy the model to process batches of data stored in Amazon Simple Storage Service (Amazon S3). SageMaker runs the job, processes your data, and returns results to Amazon S3. When complete, SageMaker stops the model. You're billed for software and SageMaker infrastructure costs only during the batch job. Duration depends on your model, instance type, and dataset size. AWS Marketplace models don't support Amazon SageMaker Asynchronous Inference. For more information, see Batch transform for inference with Amazon SageMaker AI .
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