Sold by: Salesforce, Inc.
Deployed on AWS
Make all your enterprise data ready for action, without moving it. Data 360 activates trusted context across your Agentic Enterprise, unifying your data, business logic, and governance into one complete source so every team and every agent is always working from a current, trusted picture of your business.
4.2
Overview
Data 360 is the engine that activates trusted context across your entire enterprise. Every data source you have - your warehouse, data lake, third-party signals, product data - gets connected to the business context that already lives in Salesforce: the business logic, shared language, guardrails, and automation. All possible without moving data, thanks to Zero Copy.
It works with the tools and teams you already have, including AWS. Data 360 connects directly to data where it lives, breaking down silos and harmonizing information using low-code tools so every department can power Agentforce, automate workflows, and make smarter decisions faster.
The result: every person on your team, and every AI agent working on your behalf, is always operating from a complete, current, and trusted picture of your customer and business, right now, in the moment it is needed.
Highlights
- Make all your enterprise data ready for action, without moving it.
- Power workflows, decisions, and analytics with one complete data source.
- Bring context and insight to your data so Agentforce can put it to work.
Details
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Custom pricing options
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Support
Vendor support
AWS infrastructure support
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Customer reviews
Precious K.
Flexible Integrations and Zero-Copy Segmentation Done Right
Reviewed on Sep 17, 2026
Review provided by G2
What do you like best about the product?
Flexible for integration data for sources. Segmenteitons cocnept and zero copy
What do you dislike about the product?
Expensive token cost and expensive with tightly coupled code and hard to make changes at times sometimes AEM being a challenge
What problems is the product solving and how is that benefiting you?
Trying to create a member 350 profile
Siona I.
great product
Reviewed on Sep 17, 2026
Review provided by G2
What do you like best about the product?
super easy and convenient to use, has everything in one place
What do you dislike about the product?
nothing necessarily comes to mind as of right now
What problems is the product solving and how is that benefiting you?
it helps consolidation of data and coordination of all systems
Flávio G.
Identity Resolution Makes Centralized Client Data Easy to View
Reviewed on Sep 17, 2026
Review provided by G2
What do you like best about the product?
Identity resolution, so I can view the centralized data for the client
What do you dislike about the product?
The time between ingestion and segmentation
What problems is the product solving and how is that benefiting you?
The unification between more than 100 different systems
Anonymous
Effective Data Consolidation, Lacks Legacy Integrations
Reviewed on Sep 17, 2026
Review provided by G2
What do you like best about the product?
I really appreciate how Data 360 helps in consolidating data from various systems, creating a golden record. It handles the consolidation of data from various sources to downstream systems exceptionally well. I found the initial setup quite easy, which was a relief. Overall, I am quite satisfied with how it manages customer information and handles large data volumes.
What do you dislike about the product?
Data 360 doesn't have an API for many of the other downstream applications, especially the legacy ones. This makes it necessary for us to manually fetch that data, which adds an extra step to our process.
What problems is the product solving and how is that benefiting you?
I use Data 360 to consolidate data from various systems, solving the challenge of too much data by creating a golden record.
Non-Profit Organization Management
Zero-Copy Capability I Really Love
Reviewed on Sep 17, 2026
Review provided by G2
What do you like best about the product?
Zero copy capability and ability to connect to multiple data sources
What do you dislike about the product?
Licensing cost is high and learning curve is moderately difficult
What problems is the product solving and how is that benefiting you?
I have not implemented it yet in my organization. Ww are at the discovery stage