Sold by: Salesforce, Inc.
Deployed on AWS
Make all your enterprise data ready for action, without moving it. Data 360 activates trusted context across your Agentic Enterprise, unifying your data, business logic, and governance into one complete source so every team and every agent is always working from a current, trusted picture of your business.
4.3
Overview
Data 360 is the engine that activates trusted context across your entire enterprise. Every data source you have - your warehouse, data lake, third-party signals, product data - gets connected to the business context that already lives in Salesforce: the business logic, shared language, guardrails, and automation. All possible without moving data, thanks to Zero Copy.
It works with the tools and teams you already have, including AWS. Data 360 connects directly to data where it lives, breaking down silos and harmonizing information using low-code tools so every department can power Agentforce, automate workflows, and make smarter decisions faster.
The result: every person on your team, and every AI agent working on your behalf, is always operating from a complete, current, and trusted picture of your customer and business, right now, in the moment it is needed.
Highlights
- Make all your enterprise data ready for action, without moving it.
- Power workflows, decisions, and analytics with one complete data source.
- Bring context and insight to your data so Agentforce can put it to work.
Details
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Custom pricing options
Pricing is based on your specific requirements and eligibility. Request a private offer to receive a custom quote. Sign in to view any offers that have been extended to you.
Legal
Content disclaimer
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Support
Vendor support
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Customer reviews
Mellissa L.
Amazing Multi-Tenant Connections for Better Data Visibility and Metrics
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
The ability to create connections in a multi-tenant instance is amazing and helps with data visibility and metrics.
What do you dislike about the product?
Some of the updates that slide us backwards because it doesn't feel as if it's been full tested.
What problems is the product solving and how is that benefiting you?
The ability to see, share, and make informed decisions across our enterprise.
Praveen N.
Zero-Copy Connections Shine, but Credit Consultation Calculations Need Clarity
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
Zero-copy connections, along with using DMOs in Salesforce internal automations, have made my life a lot easier.
What do you dislike about the product?
The credit consultation calculations are a bit hard to understand, and every time we plan a project we need to spend quite a bit of time beforehand figuring them out.
What problems is the product solving and how is that benefiting you?
Once again, we’re using DataCloud primarily for agent/model training. This is new for us—we didn’t have this before—and it’s helping us make better use of the AI capabilities in our CRM. We’re also planning to use it for identity resolution.
Anna-Maria E.
Bridges Our Data Gap and Unifies Multiple Realities
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
It solves the technological gap we had in our data: we sometimes aren’t able to define a „golden record“ but rather need to manage multiple existing realities into one managed individual.
What do you dislike about the product?
I think matching rules and how an individual gets unified could be more transparent
What problems is the product solving and how is that benefiting you?
Bridging a technological gap we had in our data: sometimes there‘s no „one reality“ or golden record
Bertha C.
A Powerful Real-Time Data Engine Built into the Salesforce Ecosystem
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
It is a real-time data engine and customer data platform built directly into the Salesforce ecosystem
What do you dislike about the product?
It contains high costs, difficult initial setup and rigid data models
What problems is the product solving and how is that benefiting you?
real-time data engine and customer data platform built directly into the Salesforce ecosystem
Nicolas B.
Easy to Use and Integrate—Data 360 Boosted Our Performance
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
It’s very easy to use and also very easy to integrate. We use Data 360 embedded in Agentofrce, and it has allowed us to deliver much better performance by improving Agentofrce’s context.
What do you dislike about the product?
I think overall it is a very easy to use, and useful product
What problems is the product solving and how is that benefiting you?
It is providing context to our agentforce implementation.