ZoomInfo Sales Basic

What do you like best about the product?

Industry research helps me understand the markets I’m targeting and make my outreach more relevant. Accurate contact data saves me time by reducing bounced emails and helping me reach the right decision-makers. AI has helped me spend less time on account research and preparing outreach. The summaries make it easier to understand a prospect before contacting them, while AI-generated drafts provide a useful starting point for personalized emails.

What do you dislike about the product?

Although the contact data is useful overall, some records are outdated and require extra verification. I still review the information and wording from the AI.

What problems is the product solving and how is that benefiting you?

I spend less time on account research and preparing outreach. The summaries help me understand a prospect faster, and the AI-generated drafts speed up my workflow. Accurate contact data reduces bounced emails and helps me reach the right decision-makers.

What do you like best about the product?

Operations become easier, and the platform functions as it should, making daily business life easier for our whole account management team. It’s been stable to work with, day in and day out. It’s really important to us that ZoomInfo’s cloud data sharing is in sync with AWS, especially around data residency and strict compliance rules. The main thing it does, bringing workflows together and showing actionable intelligence, saves us loads of time every day and feels like real value for money. The data has been very dependable, intent and website-visitor signals frequently produce useful opportunities, and the workflows and AI significantly reduce manual work. Our automated agents are great at following up and tracking buying intent signals.

What do you dislike about the product?

Not ideal: after we put it in place, the job info became out of date or the contact locations dropped a lot.

What problems is the product solving and how is that benefiting you?

It saves us loads of time every day and gives real, day-to-day leverage, not distractions. Our reps save at least an hour a day because automated agents follow up and track buying intent signals. GTM Workspace gets deals done fast, and it’s great that it can keep our lead rejection rate below 1% on 45,000 leads a month by bringing the best quality prospects to the surface. It's great that it's bi-directional and real-time with Salesforce – it's made our whole tech stack consistent.

What do you like best about the product?

The company and contact data availability meets my requirements, and the data has been very dependable. Overall it’s been easy to use and easy to set up, and support quality has been solid.

What do you dislike about the product?

I haven’t used intent or website-visitor signals, and I haven’t used the automation/workflows or AI features. Lead scoring, data cleansing, and lead generation haven’t been useful for me.

What problems is the product solving and how is that benefiting you?

I’ve been able to rely on accurate company and contact information.

What do you like best about the product?

I like that GTM Workspace brings data, workflows, and automation together in one place. The ability to automate repetitive processes and keep information updated saves a lot of manual work. I also find the reporting and tracking useful for keeping an eye on numbers and understanding performance.

What do you dislike about the product?

Some workflows and integrations can take time to set up and aren't always as intuitive as they could be. It can also take some digging to find the exact information or report I need, especially when working with larger amounts of data. More streamlined navigation and simpler workflow setup would make the experience easier.

What problems is the product solving and how is that benefiting you?

It helps reduce repetitive manual work by automating research, data updates, and workflows. It also makes it easier to keep information organised and track important numbers in one place. This saves time, reduces the need for manual data entry, and allows me to focus on higher-value tasks instead of constantly updating information myself.

What do you like best about the product?

I like that it gives me a proper way to meet and follow up on my notes. The AI is very helpful with note taking because I always want to be able to properly follow up. The data has been very dependable, and the intent and website-visitor signals frequently produce useful opportunities. Workflows and AI significantly reduce manual work.

What do you dislike about the product?

I like everything about it if I have to be honest.

What problems is the product solving and how is that benefiting you?

I’m able to properly follow up thanks to the note-taking support. I also get useful opportunities frequently from the intent and website-visitor signals, and I’ve significantly reduced manual work with the workflows and AI.