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    Bloomreach Discovery - Autonomous AI-Powered Ecommerce Search

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    Deployed on AWS
    Bloomreach Discovery is an AI-native search, merchandising, and recommendations engine purpose-built for ecommerce. It autonomously delivers relevant, revenue-driving experiences that lift RPV - no manual tuning, no guesswork.
    4.6

    Overview

    Bloomreach Discovery transforms ecommerce growth by unifying AI-powered search, merchandising, and personalization into one platform. Powered by Loomi, our AI engine, it replaces rules-based guesswork with autonomous, self-learning algorithms that adapt in real time - improving discoverability, engagement, and RPV. Discovery personalizes every interaction using customer behavior, product data, and real-time context to rank and recommend the right products, automatically. Trusted by 1,400+ brands, Bloomreach Discovery handles complex queries, scales across catalogs, and delivers faster time to value. Whether you're optimizing long-tail search, guiding hesitant shoppers, or eliminating manual work for merchandisers, Discovery turns search from a utility into an AI-native revenue engine.

    Highlights

    • AI-native discovery built for ecommerce: autonomously optimizes every query, personalizes every experience, and drives 20%+ RPV gains - no manual tuning required.

    Details

    Delivery method

    Deployed on AWS
    New

    Introducing multi-product solutions

    You can now purchase comprehensive solutions tailored to use cases and industries.

    Multi-product solutions

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Bloomreach Discovery - Autonomous AI-Powered Ecommerce Search

     Info
    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (3)

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    Dimension
    Description
    Cost/12 months
    Tier 1
    Annual Subscription. Pricing is based on an analysis of your site.
    $1.00
    Tier 5
    Annual Subscription. Pricing is based on an analysis of your site.
    $1.00
    Tier 10
    Annual Subscription. Pricing is based on an analysis of your site.
    $1.00

    Vendor refund policy

    Bloomreach believes that partnership and ensuring full customer satisfaction is important. Please let us know what kind of refund policy is important to you during commercial discussions and we'll do our best to work around it.

    Custom pricing options

    Request a private offer to receive a custom quote.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    Support Email: support@bloomreach.com , Support Portal: support.bloomreach.com, Standard Support Hours: 24/7 global support coverage, with priority escalation for critical issues

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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    Customer reviews

    Ratings and reviews

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    4.6
    768 ratings
    5 star
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    1 star
    79%
    18%
    1%
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    768 external reviews
    External reviews are from G2 .
    Leisure, Travel & Tourism

    Powerful Personalization and Campaign Orchestration for Customer Engagement

    Reviewed on Jun 30, 2026
    Review provided by G2
    What do you like best about the product?
    Overall, it offers strong capabilities, with good personalization and campaign orchestration. It helps us with customer engagement.
    What do you dislike about the product?
    It risks becoming a second brain. We have a lot of data there that we don't have in our CRM system. The system automatically profiles customers, which is useful, but it also requires strong consent, so you have to be really careful how you implement it in the EU.
    What problems is the product solving and how is that benefiting you?
    customer communication, user defined decision trees for coms, connecting sessions to customer. It supports ancillary sales and upsell
    Retail

    Powerful, Customisable, and Scalable—With Super Helpful Bloomreach Support

    Reviewed on Jun 27, 2026
    Review provided by G2
    What do you like best about the product?
    It's powerful, hugely customisable, scalable, and easy to use (once you get over the initial learning curve), and the Bloomreach support teams are super friendly and helpful.
    What do you dislike about the product?
    Steep learning curve - quite a few quirks and platform jargon to learn
    What problems is the product solving and how is that benefiting you?
    We use Bloomreach for unified customer and marketing data, personalised campaigns (email, SMS, web), and customer analytics. In the 5+ years since I onboarded it for my company, it's become a central element of our customer data and marketing strategy
    Marion C.

    Rich Features, but Complicated Interface

    Reviewed on Jun 24, 2026
    Review provided by G2
    What do you like best about the product?
    I love the wide variety of features of Bloomreach and the level of detail in the automation, which are really impressive for my email marketing campaigns.
    What do you dislike about the product?
    The simplicity of use: it is not at all user-friendly and the logic is really complicated/specific. The fact of having no onboarding or training also complicates things. For example, I previously had to use simpler tools to create campaigns. In Bloomreach, the process is more complex, requiring the creation of an asset in 'asset manager', then a scenario where this asset is integrated, and all these steps are difficult without training. Moreover, you cannot modify images, choose the ratio, or crop in Bloomreach.
    What problems is the product solving and how is that benefiting you?
    I use Bloomreach for automating the sends in my email marketing campaigns.
    Aayush M.

    Scalable Customer Experiences with AI Recommendations and Actionable Analytics

    Reviewed on Jun 19, 2026
    Review provided by G2
    What do you like best about the product?
    I like most about Bloomreach is how it deliver the customer experience at scale and now days they also added AI driven recommendation and provide better tools for analytical purpose and reporting feature whichprovide actionable insights as a end user
    What do you dislike about the product?
    They need to improve documentation as currently as a new user it takes time to learn and adapt and still as a experienced user it feels like complexity for managing advanced usecase while they make it more user friendly
    What problems is the product solving and how is that benefiting you?
    Bloomreach addresses the challenge of turning large volumes of customer data into actionable insights. Its real-time segmentation, and orchestration help us better understand customer behavior and engage users with relevant content and recommendations with AI compitability. As a result, we can make more data-driven decisions, improve campaign performance, and enhance the overall customer experience.
    Trine H.

    A Powerful Tool With a Big Learning Curve

    Reviewed on Jun 19, 2026
    Review provided by G2
    What do you like best about the product?
    What stands out most about Bloomreach is the flexibility. As a financial services company, our customer journeys are very different from traditional e-commerce, and Bloomreach allows us to adapt the platform to our business rather than forcing us into a predefined way of working.

    Having customer data, segmentation, automation, reporting, and customer journeys in the same platform has made it much easier to create relevant experiences and continuously optimize our CRM efforts. The scenario builder is particularly valuable because it allows us to build sophisticated customer journeys while maintaining a clear overview of the customer experience.
    What do you dislike about the product?
    The biggest challenge is also one of its greatest strengths: flexibility. Because Bloomreach offers so many capabilities, there is a significant learning curve, especially during the initial implementation phase.

    To fully unlock the value of the platform, teams need time to understand the data structure, reporting capabilities, and best practices for building scalable customer journeys. Once that foundation is established, the platform becomes much more intuitive, but the onboarding process can be demanding for new users.
    What problems is the product solving and how is that benefiting you?
    As a CRM team, one of our biggest challenges is balancing personalization, efficiency, and scale. Bloomreach helps us bring customer data, automation, and customer journeys together in one place, making it easier to understand customer behavior and act on those insights.

    The platform has reduced manual work, improved visibility into customer engagement, and given us greater flexibility when building and optimizing customer journeys. This has allowed us to focus more on creating value for customers and less on managing processes and tools.
    View all reviews