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Travel and Hospitality

Generative AI on AWS for Travel and Hospitality

Reinvent traveler and guest experiences, enhance productivity, and accelerate growth with generative AI.

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There's an emerging opportunity for travel and hospitality companies to transform their business using generative AI

Powered by large machine learning models known as foundation models, generative AI has the power to inspire travelers and guests, helping them seamlessly discover new destinations and experiences, while also enhancing every step of the customer journey.
Watch: How the Travel and Hospitality Industry Can Use Generative AI on AWS | Amazon Web Services

Explore Travel and Hospitality use case

Why Travel & Hospitality on AWS

Ensure your website and apps adheres to accessibility requirements.
Create simulations, improve capacity and network planning, optimize routes and traveler/guest flow management, and automate knowledge management.
Create new menu items, food pairs, or limited time offers. Generate trip ideas and simplify itinerary planning.

Personalize customer interactions with tailored products, services, and pricing.

Automate ordering and service with chatbots and real-time language translation. Improve social listening and sentiment analytics and automate guest responses.

Generate stunning videos and imagery within your brand guidelines.

Customer Stories

Learn how travel and hospitality companies are using generative AI to redefine employee and customer experiences.

Ryanair

A professional portrait image showing a smiling man in business attire, seated indoors, with the Ryanair logo displayed prominently on the right side. The setting suggests a business interview or customer testimonial for Ryanair. Ryanair, Europe's largest airline, revolutionizes air travel with Amazon Bedrock and Amazon Connect Play video

United Airlines

A person smiling in a professional interview setting with the United Airlines logo, used for a United Airlines case study. United Airlines uses Amazon Bedrock to innovate 50-year old technology Play video

TUI

A person smiling and sitting in a modern office environment, with the TUI logo and text displayed prominently on the left side of the image. TUI delivers high quality content in under 10 seconds with Amazon Bedrock Play video

iFood

A bearded man with glasses smiling, wearing a white shirt with a small logo, is seated indoors with a blurred background. The left side features the prominent iFood logo in white on a dark overlay. How iFood quickly built a virtual waiter with Amazon Bedrock Play video

Resources

What leaders need to know about generative AI.

A man standing in an airport terminal, smiling and looking at his phone, with plants and glass ceiling in the background. Generative AI tips context.

Four critical elements for getting started with generative AI

Webinar
Learn key generative AI use cases for the Travel and Hospitality industry and how to get started.
Watch the webinar »
A group of diverse friends standing outdoors, seen from the back, with their arms around each other in a gesture of friendship and unity.

Booking.com takes the fiction out of travel with generative AI

Case study
Discover how Booking.com helps customers experience a new world of travel.
  
Read the case study »
A young traveler wearing headphones and a hat uses her smartphone while waiting at a train station, with a train in the background.

How 10 AWS customers are approaching generative AI

Case study
Red Ventures is experimenting with AI-generated recommendations.
  
Explore customer stories »
A group of hikers posing for a photo on a rocky landscape at sunset, with one person taking their picture outdoors.

2023 Digital Transformation Report

Report
Discover how travel and hospitality leaders plan to prioritize and invest in technology.
  
Download the report »

Travel and Hospitality partners offering generative AI solutions and services

Accenture logo with black text and a purple greater-than symbol above the letter 't'. Learn more
Infosys company logo in blue text on a white background. Learn more
The logo of NLX, featuring a stylized, modern black 'nlx' text on a white background. Learn more
Logo for Onica, a Rackspace Technology company, displayed on a white background. Learn more
The Slalom company logo in blue text on a white background. Learn more
Logo of Tata Consultancy Services (TCS) featuring the stylized 'tcs' letters and the Tata Consultancy Services name. Learn more

Start your generative AI journey today

Learn how you can use generative AI to improve operational efficiency and enhance the traveler and guest experience.
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