NFL

Tackling change: how the NFL is embracing technology to stay ahead of the game

The challenges of building and ecosystem

In just 18 months, the NFL rewrote the playbook on how to unlock the value of data, embarking on a journey of growth that has enabled them to personalise the fan experience and reach a wider audience than ever before. 

Speaker:
Paul Ballew, Chief Data & Analytics Officer, The National Football League

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