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AWS DeepRacer Events

AWS DeepRacer is the fastest way to get your team started with Machine Learning (ML) and Artificial Intelligence (AI). Utilize the virtual 3D racing simulator, 1/18th scale autonomous RC cars, and foster organization wide collaboration and competition with guided hands-on learning. 

How it works

AWS DeepRacers offer a suite of educational tools, workshops and resources that make it easy and effective to host hands-on ML education for your team through the fun and excitement of racing autonomous vehicles. Your company can host online, in-person, and hybrid events that make it fun and easy to build an inclusive ML/AI savvy company culture, no matter where in the world you may be. Accelerate your team’s ML/AI journey by reaching out to your AWS account team to get started.

Benefits

A hands-on way to experience ML

Events start with a hands-on workshop that helps attendees learn the basics of ML, start training reinforcement learning models, and test them in an exciting, autonomous car racing experience.

Encourage experimentation and growth

Attendees can test their newfound skills in either a virtual or in-person event format by experimenting with multiple sensor inputs, the latest reinforcement learning algorithms, neural network configurations and simulation to-real domain transfer methods. 

Foster team building and competition

AWS DeepRacer events provide an opportunity for attendees to compete for prizes and hone their machine learning skills, online or in-person, while sharing ideas and insights on how to succeed.

Customer testimonials

Sephora

"DeepRacer is really fun because it brings so many teams together all working with each other, but at the same time we're also learning something. For Sephora, customer experience is the heart of what we do. One of the key strategies within this is technology. ML plays a really big part in how we present our brand to our consumers. This basically permeates to every customer interaction." Bregadeesh Samapathy, CIO Sephora Digital SEA

JPMorgan Chase & Co.

"More than 3,500 JPMorgan Chase developers across 20 cities have learned to code and build machine learning into their workflows, use Python, Sagemaker, Jupyter Notebooks, and Reinforcement Learning and become more proficient with the AWS Console in just the past two years. This is helping us to deliver on our hybrid multi-cloud strategy and has improved mobility within the company – with software engineers pivoting their careers into AI/ML roles." George Sherman, CIO Global Technology Infrastructure.

Expedia Group

“One of the most well-run, fun and engaging events Expedia has hosted in a long time.” said Bahla Dalvi, VP of Technology for Lodging Platform, Expedia Group

Moody's Analytics

“The virtual AWS DeepRacer event was a way for us to upgrade our thinking and methodology on all ML aspects and pull them into our products and operational processes for gathering and acquiring data” says Chris Thomas, Managing Director, Moody’s Analytics Accelerator.

Reece Group

“(DeepRacer) is a great way to get a big group of our folks to become aware of the opportunities that artificial intelligence raise for our customers,” said Marcos Kurowksi – Reece Group Chief Technology Officer

Morningstar

"Our AWS DeepRacer challenge harnesses our employees' enthusiasm for machine learning and artificial intelligence. It provides hands-on training across the company and accelerates Morningstar's practical application of machine learning across our investing products, services and processes. The response from our teams has gone well beyond my expectations, and it has been a fun way to unite our global teams, whether in technology or other functions," said James Rhodes, Chief Technology Officer at Morningstar.

DBS

“Learning from one of the best in tech, we worked with AWS to bring an AWS DeepRacer League to DBS. The aim was to build a critical mass of both tech and non-tech employees who are familiar with the basics of Artificial Intelligence and Machine Learning, me included,” said Piyush Gupta, DBS CEO.

Flexible tools to fit your needs

Get rolling right away with free on-demand workshop resources, or schedule a live workshop from an AWS DeepRacer Pit Crew expert at no cost (in-person or virtually). During the 90 minute hands-on course, participants will learn the basics of reinforcement learning to train their first model.

With an AWS DeepRacer multi-user account, organizers can provide racers access to the AWS DeepRacer service under their AWS account ID, monitor spending on training and storage, enable/disable training, and view/manage models for every user using their AWS account from the AWS DeepRacer console.

Create a private community race for your team to participate in with just a few clicks. Encourage each attendee to apply their learning by submitting their models to your race.

Simply set the date and time for the event and choose whether to broadcast the LIVE stream privately to your org or publicly for anyone to watch on popular live-streaming platforms such as Twitch. AWS DeepRacer LIVE race documentation provides resources such as ready to use video templates and frames for streaming, and quick start guides for setting up a stream.

There's no better way to experience ML than by going hands-on to see your model perform on a real track. With tracks available from the DeepRacer storefront to downloadable track print files for DIY assembly, AWS DeepRacer physical races have a solution to fit nearly every budget.

One stop shopping

The AWS DeepRacer storefront on amazon.com provides a complete list of every recommended item needed to host an in person race. From batteries to zip ties or ready-to-use tracks, we've taken the guess work out of planning so you can focus on racing!

Shop now
Screenshot of the AWS DeepRacer Amazon storefront page for 2025, displaying AWS DeepRacer branding, slogan about machine learning, and various DeepRacer car accessories and merchandise available for purchase.

Who should host an AWS DeepRacer event?

AWS DeepRacer is designed to help enterprise customers in any stage of their ML journey. Whether your company is new to ML or has a dedicated team of experienced ML practitioners, AWS DeepRacer can help companies interested in upskilling their workforce, inspiring ML innovation in the workplace, filling the ML talent gap, or getting started with ML.