Tag: Case Studies

Amazon Prime Day 2025 achieved record-breaking sales with enhanced AI shopping features, while AWS infrastructure handled unprecedented volumes of data—including 1.7 trillion Lambda invocations per day, DynamoDB peaking at 151 million requests per second, and a 77% increase in Fargate container tasks—showcasing the massive scalability required to power the four-day shopping event.

Dive into the numbers from Amazon’s record-breaking Prime Day 2024, from AI chip deployment to the staggering transaction volumes across AWS services like Amazon DynamoDB, Aurora, CloudFront, and more.

As part of my annual tradition to tell you about how AWS makes Prime Day possible, I am happy to be able to share some chart-topping metrics (check out my 2016, 2017, 2019, 2020, 2021, and 2022 posts for a look back). This year I bought all kinds of stuff for my hobbies including a […]

As part of my annual tradition to tell you about how AWS makes Prime Day possible, I am happy to be able to share some chart-topping metrics (check out my 2016, 2017, 2019, 2020, and 2021 posts for a look back). My purchases this year included a first aid kit, some wood brown filament for […]

In what has now become an annual tradition (check out my 2016, 2017, 2019, and 2020 posts for a look back), I am happy to share some of the metrics from this year’s Prime Day and to tell you how AWS helped to make it happen. This year I bought all sorts of useful goodies […]

Tipped off by a colleague in Denmark, I bought the LEGO Star Wars Stormtrooper Helmet, which turned out to be a Prime Day best-seller! As I like to do every year, I would like to share a few of the many ways that AWS helped to make Prime Day a reality for our customers. Back […]

What did you buy for Prime Day? I bought a 34″ Alienware Gaming Monitor and used it to replace a pair of 25″ monitors that had served me well for the past six years:   As I have done in years past, I would like to share a few of the many ways that AWS […]

The third annual Prime Day set another round of records for global orders, topping Black Friday and Cyber Monday, making it the biggest day in Amazon retail history. Over the course of the 30 hour event, tens of millions of Prime members purchased things like Echo Dots, Fire tablets, programmable pressure cookers, espresso machines, rechargeable […]