AWS Partner Network (APN) Blog

Category: Artificial Intelligence

Shorthills AI teams with AWS and DataStax to transform Enterprise Data Search

This post explains how Shorthills AI’s collaboration with AWS and DataStax’s Astra DB employs advanced search technologies and natural language processing for enterprise search. This collaboration supports customers making data driven business decisions by leveraging AWS’s enterprise-grade security features alongside DataStax’s high-performance vector search capabilities.

Running GenAI Inference with AWS Graviton and Arcee AI Models

The growing demand for generative AI (GenAI) applications has led to a corresponding demand for compute resources that can run these workloads efficiently. In this post we share a step-by-step guide for optimizing GenAI inference workloads using AWS Graviton-based instances. We walk you through downloading Arcee AI SLMs, applying quantization techniques, and deploying models for efficient inference on AWS Graviton instances.

The Future of Hyper-Personalization Powered by Braze and AWS Generative AI

The Future of Hyper-Personalization Powered by Braze and AWS Generative AI

Hyper-personalization is transforming digital marketing and enhancing customer experience. This blog post explains how the Braze customer engagement platform, augmented by Amazon Web Services (AWS) Generative AI services, revolutionizes your brand-customer interactions. By integrating Braze with AWS’s advanced AI capabilities, you can forge more meaningful, real-time connections with your customers. Using Amazon Bedrock, Braze creates highly personalized content that adapts to your customers’ individual preferences and behaviors in real time. This approach facilitates tailored messaging, recommendations, and interactions that resonate deeply with each user, driving immediate engagement, long-term loyalty, and revenue growth. In this post, we’ll explore how strategically integrating Braze and AWS transformed customer engagement strategies, fostering a more personalized and profitable customer journey.

Protect DeepSeek model deployments with Protect AI and Amazon Bedrock

As organizations rapidly adopt generative AI models in enterprise workflows, they face increasing security risks such as prompt injection attacks, model poisoning, and data extraction vulnerabilities. This blog demonstrates how Protect AI’s Guardian and Recon tools integrate with Amazon Bedrock to secure DeepSeek model deployments.

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AI-Driven DevOps: Quality and Compliance with Inflectra and Amazon Bedrock

In today’s fast-paced digital landscape, the integration of AI in DevOps is changing how organizations balance innovation with compliance requirements. Generative AI tools have enhanced developer productivity, with estimates suggesting up to 45% improvement in efficiency, while creating new challenges for quality control and regulatory compliance. Through solutions like SpiraTeam from Inflectra, organizations can now leverage AI to modernize their quality and compliance processes while maintaining rigorous safety standards, particularly crucial for regulated industries like healthcare, finance, and utilities.

Event-driven Composable CDP Architecture Powered by Snowplow and Databricks

Event-driven Composable CDP Architecture Powered by Snowplow and Databricks

As customer expectations evolve and data volumes grow exponentially, organizations face unprecedented challenges in managing and activating customer data effectively. Snowplow, a behavioral data collection platform, combined with Databricks Lakehouse platform, creates a scalable foundation for building a next-generation composable CDP on AWS. This solution enables organizations to collect, process, and activate customer data at scale while maintaining complete data ownership and control.

Build Production-Ready Generative AI Applications with Orkes and Amazon Bedrock

In the rapidly evolving landscape of Generative AI (GenAI), Orkes Conductor emerges as a powerful orchestration platform that helps organizations manage complex workflows, integrate with AWS services, and implement essential safeguards for GenAI applications. The platform offers pre-built LLM tasks, robust error handling, and monitoring capabilities, enabling developers to create sophisticated AI workflows while providing enterprise features like RBAC, audit logs, and versioning for supported applications.

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Transform Large Language Model Observability with Langfuse

Learn how an AWS Advanced Technology Partner, Langfuse, offers an open-source LLM engineering platform that helps developers monitor, debug, analyze, and iterate on their LLM applications. Langfuse LLM engineering platform helps enterprises gain visibility into their LLM applications while seamlessly integrating with Amazon Bedrock and other popular AI frameworks.

Transform customer Experience with Adobe AEP, AWS, and Merkle’s BYOM Solution

Adobe Experience Platform, AWS, and Merkle’s Bring Your Own Model (BYOM) accelerator are transforming customer experience personalization at scale. This integration combines AEP’s data foundation, AWS’s enterprise AI capabilities, and Merkle’s ML model integration to deliver highly targeted customer experiences. The solution enables organizations to reduce implementation costs by 60% while leveraging custom ML models and generative AI for enhanced customer engagement