About Alida

The Alida Research Platform enables innovative brands to create highly engaged research communities to gather feedback that informs better user experiences and product innovation. By empowering organizations to connect directly with their customers, Alida significantly enhances the quality of insights beyond traditional research panels. Leading companies like HBOMax, Adobe, and lululemon depend on Alida's community-centered research platform to deliver fast and reliable customer feedback at scale so they can build better products, refine user experiences, and test marketing campaigns.